AD Scientific Index (Alper-Doger Scientific Index) offers the broadest spectrum of branches, providing analysis in 13 main fields and 197 sub-branches at global, national, and regional levels. These analyses can be based on indicators such as the H-index, i10-index, and citation count, as well as their values from the last 6 years. As of Nov 21, 2024, rankings are according to the Total H Index. BETA VERSION: The subject field rankings for the world, regions, countries, and universities are currently in beta. This is due to the exclusion of (873.864) scientists categorized under 'others,' whose profiles cannot yet be determined, edited, or classified. As these fields are updated, the rankings will adjust accordingly. Please keep this in mind. See Also: [University Subject Rankings]
* Total H IndexRankings
Ranking Based On Selection
:1
International Marketing
Measurement Theory
Quantitative Methods
Metrics
H-Index
i10 Index
Citation Counts
95
177
59,011
* Total H IndexRankings
Ranking Based On Selection
:2
Marktforschung
Kaufverhalten
empirische Marktmodellierung
Metrics
H-Index
i10 Index
Citation Counts
26
45
3,235
* Total H IndexRankings
Ranking Based On Selection
:3
International Marketing - Services Marketing
Metrics
H-Index
i10 Index
Citation Counts
23
30
2,573
* Total H IndexRankings
Ranking Based On Selection
:4
Metrics
H-Index
i10 Index
Citation Counts
21
25
1,737
* Total H IndexRankings
Ranking Based On Selection
:5
consumer behavior
decision support
Analytic Hierarchy Process (AHP)
food supply chain
Metrics
H-Index
i10 Index
Citation Counts
21
33
2,136
* Total H IndexRankings
Ranking Based On Selection
:6
(International) Marketing
(Sustainable) Consumer Behaviour
Consumption Reduction
Measurement Scales
Metrics
H-Index
i10 Index
Citation Counts
17
23
5,220
* Total H IndexRankings
Ranking Based On Selection
:7
Marketing
Strategy
Statistics
Metrics
H-Index
i10 Index
Citation Counts
14
15
821
* Total H IndexRankings
Ranking Based On Selection
:8
consumer behavior
mixed methods
marketing-related issues in work-life-integration over life-course
Metrics
H-Index
i10 Index
Citation Counts
12
18
1,416
* Total H IndexRankings
Ranking Based On Selection
:9
Marketing
Metrics
H-Index
i10 Index
Citation Counts
9
7
186
* Total H IndexRankings
Ranking Based On Selection
:10
Consumer Behavior
Service Innovation
Experience Design
Transformative Tourism
Metrics
H-Index
i10 Index
Citation Counts
6
5
419
* Total H IndexRankings
Ranking Based On Selection
:11
Consumerism
Ecological Economics
Institutional Economics
Metrics
H-Index
i10 Index
Citation Counts
6
5
129
* Total H IndexRankings
Ranking Based On Selection
:12
Consumer behavior in retail
Metrics
H-Index
i10 Index
Citation Counts
4
4
488
* Total H IndexRankings
Ranking Based On Selection
:13
Consumer
Transformation
Pro-Environmental Behavior
Sustainability
Structure-Agency-Nexus
Metrics
H-Index
i10 Index
Citation Counts
3
2
36
* Total H IndexRankings
Ranking Based On Selection
:14
Consumer Behavior
Advertising
Marketing Research
Metrics
H-Index
i10 Index
Citation Counts
3
1
43
* Total H IndexRankings
Ranking Based On Selection
:15
Marketing
Consumer behavior
Metrics
H-Index
i10 Index
Citation Counts
2
2
208
Adamantios Diamantopoulos
Universität Wien
Vienna, Austria
Metrics
H-Index
i10-Index
Citation Counts
95
177
59,011
International Marketing
Measurement Theory
Quantitative Methods
Marktforschung
Kaufverhalten
empirische Marktmodellierung
Christina Sichtmann
Universität Wien
Vienna, Austria
Metrics
H-Index
i10-Index
Citation Counts
23
30
2,573
International Marketing - Services Marketing
Milena Micevski
Universität Wien
Vienna, Austria
Metrics
H-Index
i10-Index
Citation Counts
21
25
1,737
Oliver Meixner
Metrics
H-Index
i10-Index
Citation Counts
21
33
2,136
consumer behavior
decision support
Analytic Hierarchy Process (AHP)
food supply chain
Petra Riefler
Metrics
H-Index
i10-Index
Citation Counts
17
23
5,220
(International) Marketing
(Sustainable) Consumer Behaviour
Consumption Reduction
Measurement Scales
Martin A Koschat
Universität Wien
Vienna, Austria
Metrics
H-Index
i10-Index
Citation Counts
14
15
821
Katharina J Auer Srnka
Universität Wien
Vienna, Austria
Metrics
H-Index
i10-Index
Citation Counts
12
18
1,416
consumer behavior
mixed methods
marketing-related issues in work-life-integration over life-course
Maria Gabriela Montanari
Universität Wien
Vienna, Austria
Metrics
H-Index
i10-Index
Citation Counts
9
7
186
Consumer Behavior
Service Innovation
Experience Design
Transformative Tourism
Consumerism
Ecological Economics
Institutional Economics
Felix Katt
Metrics
H-Index
i10-Index
Citation Counts
4
4
488
Laura Maria Wallnoefer
Metrics
H-Index
i10-Index
Citation Counts
3
2
36
Consumer
Transformation
Pro-Environmental Behavior
Sustainability
Structure-Agency-Nexus
Consumer Behavior
Advertising
Marketing Research