AD Scientific Index (Alper-Doger Scientific Index) offers the broadest spectrum of branches, providing analysis in 13 main fields and 197 sub-branches at global, national, and regional levels. These analyses can be based on indicators such as the H-index, i10-index, and citation count, as well as their values from the last 6 years. As of Nov 21, 2024, rankings are according to the Total H Index. BETA VERSION: The subject field rankings for the world, regions, countries, and universities are currently in beta. This is due to the exclusion of (873.864) scientists categorized under 'others,' whose profiles cannot yet be determined, edited, or classified. As these fields are updated, the rankings will adjust accordingly. Please keep this in mind. See Also: [University Subject Rankings]
* Total H IndexRankings
Ranking Based On Selection
:1
Smart Healthcare
Smart Agriculture
Smart Electronics
Security by Design
Hardware Assisted Security
Metrics
H-Index
i10 Index
Citation Counts
58
276
15,509
* Total H IndexRankings
Ranking Based On Selection
:2
Franchising
Channels
Strategy
Knowledge management
Cross cultural
Metrics
H-Index
i10 Index
Citation Counts
48
92
8,421
* Total H IndexRankings
Ranking Based On Selection
:3
Marketing strategy
Business marketing
International marketing
Multi-cultural marketing
Metrics
H-Index
i10 Index
Citation Counts
41
86
6,753
* Total H IndexRankings
Ranking Based On Selection
:4
Branding
Co-creation
Sustainability
Corporate Social Responsibility
Metrics
H-Index
i10 Index
Citation Counts
35
59
4,636
* Total H IndexRankings
Ranking Based On Selection
:5
Marketing
Metrics
H-Index
i10 Index
Citation Counts
30
51
3,478
* Total H IndexRankings
Ranking Based On Selection
:6
Consumer Behavior
Emotion
Emotional Intelligence
Knowledge Calibration...
Metrics
H-Index
i10 Index
Citation Counts
27
33
3,852
* Total H IndexRankings
Ranking Based On Selection
:7
Consumer Behavior
Consumer Experiences
Value Orientations
Global Perspectives
Metrics
H-Index
i10 Index
Citation Counts
19
29
2,811
* Total H IndexRankings
Ranking Based On Selection
:8
Consumer Behavior
Digital
Slow Fashion
Digital
Pedagogy
Metrics
H-Index
i10 Index
Citation Counts
18
27
2,789
* Total H IndexRankings
Ranking Based On Selection
:9
Consumer Economics
Income Distribution
Metrics
H-Index
i10 Index
Citation Counts
15
22
1,542
* Total H IndexRankings
Ranking Based On Selection
:10
Hotel Human Resources Retention and Training
Tourism Disaster Recovery
Destination Marketing
Events and Festivals
Metrics
H-Index
i10 Index
Citation Counts
14
16
1,033
* Total H IndexRankings
Ranking Based On Selection
:11
consumer behavior
social media
retailing
Metrics
H-Index
i10 Index
Citation Counts
14
17
2,035
* Total H IndexRankings
Ranking Based On Selection
:12
Advertising
Metrics
H-Index
i10 Index
Citation Counts
13
16
1,652
* Total H IndexRankings
Ranking Based On Selection
:13
Consumer
Food Safety
Children
Food
Metrics
H-Index
i10 Index
Citation Counts
10
11
425
* Total H IndexRankings
Ranking Based On Selection
:14
Marketing
Metrics
H-Index
i10 Index
Citation Counts
9
8
2,549
* Total H IndexRankings
Ranking Based On Selection
:15
Digital Marketing
International Marketing
Behavioral Economics
Metrics
H-Index
i10 Index
Citation Counts
9
9
1,342
* Total H IndexRankings
Ranking Based On Selection
:16
Green marketing communication
hospitality/event marketing & service
Metrics
H-Index
i10 Index
Citation Counts
7
6
194
* Total H IndexRankings
Ranking Based On Selection
:17
Consumer Creativity
Metrics
H-Index
i10 Index
Citation Counts
6
5
251
* Total H IndexRankings
Ranking Based On Selection
:18
Consumer Behavior
Sustainability
Branding
Retailing
Metrics
H-Index
i10 Index
Citation Counts
6
5
117
* Total H IndexRankings
Ranking Based On Selection
:19
Marketing
entrepreneurship
digital marketing
Metrics
H-Index
i10 Index
Citation Counts
5
4
181
* Total H IndexRankings
Ranking Based On Selection
:20
Marketing
Metrics
H-Index
i10 Index
Citation Counts
5
4
135
* Total H IndexRankings
Ranking Based On Selection
:21
Marketing
Consumer Behaviour
Metrics
H-Index
i10 Index
Citation Counts
4
2
285
* Total H IndexRankings
Ranking Based On Selection
:22
learning technologies
health & fitness
social media
virtual reality
Metrics
H-Index
i10 Index
Citation Counts
2
1
34
* Total H IndexRankings
Ranking Based On Selection
:23
Marketing Strategy
Relationship Marketing
Metrics
H-Index
i10 Index
Citation Counts
2
1
27
* Total H IndexRankings
Ranking Based On Selection
:24
Metaverse
Brand Engagement
Metrics
H-Index
i10 Index
Citation Counts
2
0
11
Saraju P Mohanty
Metrics
H-Index
i10-Index
Citation Counts
58
276
15,509
Smart Healthcare
Smart Agriculture
Smart Electronics
Security by Design
Hardware Assisted Security
Audhesh Paswan
Metrics
H-Index
i10-Index
Citation Counts
48
92
8,421
Franchising
Channels
Strategy
Knowledge management
Cross cultural
Charles Blankson
Metrics
H-Index
i10-Index
Citation Counts
41
86
6,753
Marketing strategy
Business marketing
International marketing
Multi-cultural marketing
Francisco Guzman
Metrics
H-Index
i10-Index
Citation Counts
35
59
4,636
Branding
Co-creation
Sustainability
Corporate Social Responsibility
Lou Pelton
Metrics
H-Index
i10-Index
Citation Counts
30
51
3,478
Blair Kidwell
Metrics
H-Index
i10-Index
Citation Counts
27
33
3,852
Consumer Behavior
Emotion
Emotional Intelligence
Knowledge Calibration...
Judith C Forney
Metrics
H-Index
i10-Index
Citation Counts
19
29
2,811
Consumer Behavior
Consumer Experiences
Value Orientations
Global Perspectives
Sanjukta Pookulangara
Metrics
H-Index
i10-Index
Citation Counts
18
27
2,789
Consumer Behavior
Digital
Slow Fashion
Digital
Pedagogy
David Molina
Metrics
H-Index
i10-Index
Citation Counts
15
22
1,542
Consumer Economics
Income Distribution
Kim H Williams
Metrics
H-Index
i10-Index
Citation Counts
14
16
1,033
Hotel Human Resources Retention and Training
Tourism Disaster Recovery
Destination Marketing
Events and Festivals
Dee Knight
Metrics
H-Index
i10-Index
Citation Counts
14
17
2,035
consumer behavior
social media
retailing
Sheri J Broyles
Metrics
H-Index
i10-Index
Citation Counts
13
16
1,652
Lisa R Kennon
Metrics
H-Index
i10-Index
Citation Counts
10
11
425
Gary R Holmes
Metrics
H-Index
i10-Index
Citation Counts
9
8
2,549
Jhinuk Chowdhury
Metrics
H-Index
i10-Index
Citation Counts
9
9
1,342
Digital Marketing
International Marketing
Behavioral Economics
Xingyi Zhang
Metrics
H-Index
i10-Index
Citation Counts
7
6
194
Green marketing communication
hospitality/event marketing & service
Lidan Xu
Metrics
H-Index
i10-Index
Citation Counts
6
5
251
Swagata Chakraborty
Metrics
H-Index
i10-Index
Citation Counts
6
5
117
Consumer Behavior
Sustainability
Branding
Retailing
Tc Mims
Metrics
H-Index
i10-Index
Citation Counts
5
4
181
Marketing
entrepreneurship
digital marketing
Thuy Nguyen
Metrics
H-Index
i10-Index
Citation Counts
5
4
135
Heather E Philip
Metrics
H-Index
i10-Index
Citation Counts
4
2
285
Nitié Imonitie Atamenwan|Nitie Atamenwan, Imonitie O. Atamenwan
Metrics
H-Index
i10-Index
Citation Counts
2
1
34
learning technologies
health & fitness
social media
virtual reality
Ross W Johnson
Metrics
H-Index
i10-Index
Citation Counts
2
1
27
Marketing Strategy
Relationship Marketing
Yunus Kalender
Metrics
H-Index
i10-Index
Citation Counts
2
0
11