Top 100 Scientists
World Business & Management / Marketing Top 100 Scientists in Brazil 2024
The ranking of “Top 100” scientists is based on total h-index scores. Top 100 scientists can be ranked globally or specific to the following regions including Africa, Asia, Europe, North America, Latin America, Oceania, Arab League, EECA, BRICS, and COMESA based on total h-index scores without any breakdown by subject areas. Top 100 rankings in the world, in a continent, or a region include standardized subjects areas of Agriculture & Forestry, Arts, Design and Architecture, Business & Management, Economics & Econometrics, Education, Engineering & Technology, History, Philosophy, Theology, Law/Law and Legal Studies, Medical and Health Sciences, Natural Sciences, and Social Sciences. According to Total H. BETA VERSION. Subject field ranking in world, region, country and university is beta version since subject field "others" (828,720 scientists profile whose branch cannot be determined, not yet edited or determined) is excluded, so the ranking will change as the others fields are edited. Please note that. Subjects indicated as “ * others ” will not be included in the ranking by regions and subjects.
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Management
Organization Studies
Metrics
H-Index
i10 Index
Citation
46
91
7,232
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marketing
sales
retail
consumer behavior
Metrics
H-Index
i10 Index
Citation
34
79
4,946
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Marketing
Metrics
H-Index
i10 Index
Citation
34
80
4,314
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Marketing Estratégico
Metrics
H-Index
i10 Index
Citation
33
76
3,624
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Marketing
Metrics
H-Index
i10 Index
Citation
30
86
3,144
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consumer behavior service marketing trust
Metrics
H-Index
i10 Index
Citation
29
49
2,845
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Customer Satisfaction
Customer Needs
Market Research
Maturity Model
Service Quality
Metrics
H-Index
i10 Index
Citation
29
53
3,004
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Industrial marketing and sustainability
Metrics
H-Index
i10 Index
Citation
28
58
2,935
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Desempenho de Mercado e Organizacional
Estratégia de Preço e Inovação e Capacidade em Marketing
Metrics
H-Index
i10 Index
Citation
28
74
2,863
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Serviços
comportamento do consumidor
Metrics
H-Index
i10 Index
Citation
28
70
3,643
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Consumo consciente
marketing ambiental
estratégia e vantagem competitiva
certificação florestal
Metrics
H-Index
i10 Index
Citation
27
70
2,975
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Marketing
Sustainable Consumption
Consumer Behavior
Strategic Marketing
Metrics
H-Index
i10 Index
Citation
27
48
5,160
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Estratégias de Marketing
Estratégia e Operações em Serviços
Gestão de Produto
Marketing de Relacionamento e Comportamen
Metrics
H-Index
i10 Index
Citation
27
100
3,760
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Marketing
Planejamento de Marketing
Metrics
H-Index
i10 Index
Citation
27
59
4,059
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marketing
strategy
Metrics
H-Index
i10 Index
Citation
26
42
2,095
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Marketing
Estratégia
Estudos Organizacionais
Metrics
H-Index
i10 Index
Citation
25
54
2,288
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Estratégia
estudos críticos
estudos organizacionais
decolonial
marketing
Metrics
H-Index
i10 Index
Citation
24
50
2,149
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service management
information sciences
knowledge management
Metrics
H-Index
i10 Index
Citation
24
57
2,126
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Marketing
Sales
Networks
Metrics
H-Index
i10 Index
Citation
24
40
2,951
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Transformative Consumer Research
Metrics
H-Index
i10 Index
Citation
24
35
2,417
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Marketing e Turismo
Metrics
H-Index
i10 Index
Citation
23
62
2,345
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marketing de serviços
marketing estratégico
marketing digital
Metrics
H-Index
i10 Index
Citation
23
36
7,783
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Marketing
Agronegócios
Comportamento do Consumidor
Business
Management
Metrics
H-Index
i10 Index
Citation
23
54
2,078
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Marketing
Consumer Behavior
Service Marketing
Sustainability
Metrics
H-Index
i10 Index
Citation
23
51
2,142
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Relações Internacionais
Comunicação Social
Metrics
H-Index
i10 Index
Citation
22
37
1,232
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consumo
educação para sustentabilidde
logística reversa
residuos sólidos
catadores
Metrics
H-Index
i10 Index
Citation
22
39
1,856
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Consumer Culture Theory
Social Media Research
Netnography
Prosumption
Fandom
Metrics
H-Index
i10 Index
Citation
22
63
2,465
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Marketing
Metrics
H-Index
i10 Index
Citation
22
31
3,202
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marketing
customer equity
strategic marketing
corporate strategy
Metrics
H-Index
i10 Index
Citation
22
35
1,860
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Green Marketing
Environmental Innovation
Sustainable Production and Consumption
DfSB
Ecodesign
Metrics
H-Index
i10 Index
Citation
21
26
2,852
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Marketing. Serviços.Hospitalidade. Alimentos e Bebidas
Metrics
H-Index
i10 Index
Citation
21
39
1,320
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consumer behavior
financial well-being
measurement
statistics
Metrics
H-Index
i10 Index
Citation
20
33
1,451
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Cognition & Emotion in Consumer Behavior
Metrics
H-Index
i10 Index
Citation
20
32
1,338
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Market potential
demand forecasting
market dynamics
consumer and business analytics
judgment and
Metrics
H-Index
i10 Index
Citation
20
26
1,531
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Marketing
Consumer Behavior
Marketing Strategy
Metrics
H-Index
i10 Index
Citation
20
44
2,624
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Marketing
Metrics
H-Index
i10 Index
Citation
20
36
1,647
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consumer behavior
public management
Latin American studies
Metrics
H-Index
i10 Index
Citation
20
32
1,225
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Urban Studies
Mobilities
Relationship Marketing
Metrics
H-Index
i10 Index
Citation
20
55
2,278
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marketing
estudo de usuários
oferta e demanda de informação
gestão da informação
gestão do conhecimento
Metrics
H-Index
i10 Index
Citation
20
35
1,306
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marketing
brand performance
business performance
consumer behavior
Metrics
H-Index
i10 Index
Citation
19
33
898
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Gestão da cadeia de suprimento
logistica empresarial
marketing
Metrics
H-Index
i10 Index
Citation
19
35
1,077
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marketing
comportamento do consumidor
negócios internacionais
valores
diferenças culturais
Metrics
H-Index
i10 Index
Citation
19
29
1,248
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Memória
Comunicação empresarial
comunicação organizacional
marketing territorial
narrativas
Metrics
H-Index
i10 Index
Citation
19
38
1,696
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Consumo
Comportamento do Consumidor
Transformative Consumer Research
Consumer Culture Theory
Metrics
H-Index
i10 Index
Citation
18
36
1,299
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empreendedorismo social
Base da pirâmide
negócios sociais
empreendedorismo
negócios de impacto
Metrics
H-Index
i10 Index
Citation
18
31
1,674
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Marketing
Metrics
H-Index
i10 Index
Citation
18
20
1,624
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sustainable consumption
consumer well-being
consumer research
social marketing
Metrics
H-Index
i10 Index
Citation
18
26
1,250
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Marketing
Strategy
Services
Metrics
H-Index
i10 Index
Citation
18
29
1,232
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Estudos organizacionais
Consumo e mercados
Filosofia da Ciência
Epistemologia
Psicanálise
Metrics
H-Index
i10 Index
Citation
18
32
1,045
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Marketing
Metrics
H-Index
i10 Index
Citation
17
25
894
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Marketing
Marketing Internacional
International Marketing
Marketing de Relacionamento
International Franchising
Metrics
H-Index
i10 Index
Citation
17
32
1,183
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Consumer culture theory
Consumer behaviour
Marketing
Metrics
H-Index
i10 Index
Citation
17
32
1,053
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Marketing
Business
Consumer Relationship Management
Innovation
Internet Marketing
Metrics
H-Index
i10 Index
Citation
17
27
1,644
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Marketing
Métodos Quantitativos
Metrics
H-Index
i10 Index
Citation
17
25
1,172
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Marketing Estratégico
Especialista em Análise de dados aplicados à Administração.
Metrics
H-Index
i10 Index
Citation
17
27
1,088
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Consumption studies
consumer behavior
marketing theory
market studies
market practices
Metrics
H-Index
i10 Index
Citation
17
37
1,213
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Mercados
Consumo e Comunicação
Metrics
H-Index
i10 Index
Citation
17
27
788
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marketing
strategy
management
advertising
tourism
Metrics
H-Index
i10 Index
Citation
16
27
1,031
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Administração
Marketing
Comportamento do Consumidor
Metrics
H-Index
i10 Index
Citation
16
28
1,440
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market microstructure
financial econometrics
bibliometrics
Metrics
H-Index
i10 Index
Citation
16
21
1,218
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Marketing
Soluções Tecnológicas
Metrics
H-Index
i10 Index
Citation
16
28
1,215
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Inovação
Difusão e Adoção de Tecnologias
Serviços
Marketing
Metrics
H-Index
i10 Index
Citation
16
25
1,119
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Marketing
Comportamento do Consumidor
Metrics
H-Index
i10 Index
Citation
16
28
777
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Marketing
Marketing Theory
Branding
Comportamento do Consumidor
Consumer Behavior
Metrics
H-Index
i10 Index
Citation
16
22
1,040
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Marketing and Strategy
Metrics
H-Index
i10 Index
Citation
16
18
868
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Marketing
Branding
Consumer Behavior
Marketing Strategic
Metrics
H-Index
i10 Index
Citation
16
25
1,154
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Comportamento do Consumidor
Neuromarketing
Neuroeconomia
Marketing Social
Marketing Digital
Metrics
H-Index
i10 Index
Citation
15
28
889
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Gestão estratégica em marketing
marketing de serviços
marketing para pequenas empresas
marketing de varejo e trade marketi
Metrics
H-Index
i10 Index
Citation
15
26
818
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consumer behavior
international marketing
Metrics
H-Index
i10 Index
Citation
15
25
948
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MARKETING
SOCIAL MARKETING
MARKETING AND PUBLIC POLICY
Metrics
H-Index
i10 Index
Citation
15
25
910
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Marketing
Metrics
H-Index
i10 Index
Citation
15
21
585
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Economia agrícola
Marketing Agroindustrial
Políticas públicas de desenvolvimento rural
Mercados institucionais
Metrics
H-Index
i10 Index
Citation
14
19
691
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Consumer/Predictive/Marketing Analytics
Performance Applied to Marketing
Machine Learning
Metrics
H-Index
i10 Index
Citation
14
18
961
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Marketing
Metrics
H-Index
i10 Index
Citation
14
21
732
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Consumer Behavior
Retailing
Metrics
H-Index
i10 Index
Citation
14
23
939
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Marketing Analytics
Marketing Metrics
Marketing Strategy
International Marketing
Metrics
H-Index
i10 Index
Citation
14
18
672
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marketing
estratégia
inovatividade
cooperativismo
gestão do conhecimento
Metrics
H-Index
i10 Index
Citation
14
16
834
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Marketing
varejo
experiência
comportamento do consumidor
Metrics
H-Index
i10 Index
Citation
14
18
853
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Consumer behavior
Marketing
Meta-analysis
Metrics
H-Index
i10 Index
Citation
13
17
817
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Pesquisa
Marketing
Comportamento do Consumidor
Metrics
H-Index
i10 Index
Citation
13
18
716
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Marketing
Comportamento do consumidor
Neurociência do Consumidor
Empreendedorismo
Metrics
H-Index
i10 Index
Citation
13
14
489
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Hospitalidade
Hospitabilidade
Serviços
Marketing de Serviços
Experiência
Metrics
H-Index
i10 Index
Citation
13
18
458
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Marketing
Metrics
H-Index
i10 Index
Citation
13
17
601
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Marketing
Analytics
Channels
Retailing
Metrics
H-Index
i10 Index
Citation
13
14
490
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marketing
inbound marketing
e-commerce
e-business
Metrics
H-Index
i10 Index
Citation
13
18
820
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Comportamento do Consumidor
Cultura e Consumo
Metrics
H-Index
i10 Index
Citation
13
17
504
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consumo
cct
comportamento do consumidor
políticas públicas
marketing e sociedade
Metrics
H-Index
i10 Index
Citation
13
15
592
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Consumer behaviour
marketing
internationalization
Metrics
H-Index
i10 Index
Citation
13
22
667
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Comportamento do consumidor
Metrics
H-Index
i10 Index
Citation
13
19
548
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Marketing
Branding
Consumo
Identidade de Marca
Metrics
H-Index
i10 Index
Citation
13
15
606
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Service Marketing
Built Environment
Sustainable Development
Smart Cities
Public Services
Metrics
H-Index
i10 Index
Citation
12
13
514
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Consumer Behavior
Marketing
Information Processing
Emotional Contagion
Metrics
H-Index
i10 Index
Citation
12
14
853
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Marketing
TCR
Metrics
H-Index
i10 Index
Citation
12
15
2,099
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Consumer Culture Theory
Market System Dynamics
Marketing
Metrics
H-Index
i10 Index
Citation
12
14
526
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Marketing Management
Tourism Marketing
Metrics
H-Index
i10 Index
Citation
12
15
733
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Administração
Marketing
Cocriação de Valor
Metrics
H-Index
i10 Index
Citation
12
15
532
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Marketing
Comportamento do Consumidor
Experiências de Consumo
Marketing de Serviços
Metrics
H-Index
i10 Index
Citation
12
13
452
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consumo
sustentabilidade
responsabilidade social
publicidade
marca
Metrics
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12
15
624
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Marketing Performance
Artificial Intelligence & Business Performance
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11
13
1,031
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Marketing Verde
Métodos Quantitativos
Metodologia de Pesquisa
Comportamento do Consumidor Industrial
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Citation
11
12
2,290
Thomaz Wood Jr
Fundação Getulio Vargas FGV
Rio de Janeiro, Brazil
Metrics
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Citation Counts
46
91
7,232
Valter Afonso Vieira
Universidade Estadual de Maringá
Maringa, Brazil
Metrics
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Citation Counts
34
79
4,946
marketing
sales
retail
consumer behavior
Claudio Hoffmann Sampaio
Metrics
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34
80
4,314
Marcelo Gattermann Perin
Metrics
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Citation Counts
33
76
3,624
Janaina De Moura Engracia Giraldi
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
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30
86
3,144
Cristiane Pizzutti
Universidade Federal do Rio Grande do Sul UFRGS
Porto Alegre, Brazil
Metrics
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Citation Counts
29
49
2,845
consumer behavior service marketing trust
Gérson Tontini
Universidade Regional de Blumenau FURB
Blumenau, Brazil
Metrics
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Citation Counts
29
53
3,004
Customer Satisfaction
Customer Needs
Market Research
Maturity Model
Service Quality
Giancarlo Medeiros Pereira
Universidade do Vale do Rio dos Sinos UNISINOS
Sao Leopoldo, Brazil
Metrics
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Citation Counts
28
58
2,935
Industrial marketing and sustainability
Deonir De Toni
Metrics
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Citation Counts
28
74
2,863
Desempenho de Mercado e Organizacional
Estratégia de Preço e Inovação e Capacidade em Marketing
Ana Ikeda
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
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Citation Counts
28
70
3,643
Serviços
comportamento do consumidor
Ricardo Ribeiro Alves
Metrics
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27
70
2,975
Consumo consciente
marketing ambiental
estratégia e vantagem competitiva
certificação florestal
Celso Augusto De Matos
Universidade do Vale do Rio dos Sinos UNISINOS
Sao Leopoldo, Brazil
Metrics
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Citation Counts
27
48
5,160
Marketing
Sustainable Consumption
Consumer Behavior
Strategic Marketing
Gabriel Sperandio Milan
Universidade do Vale do Rio dos Sinos UNISINOS
Sao Leopoldo, Brazil
Metrics
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Citation Counts
27
100
3,760
Estratégias de Marketing
Estratégia e Operações em Serviços
Gestão de Produto
Marketing de Relacionamento e Comportamen
Marcos Cortez Campomar
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
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Citation Counts
27
59
4,059
Eliane Pereira Zamith Brito
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26
42
2,095
Antonio Carlos Giuliani
Universidade Metodista de Piracicaba
Piracicaba, Brazil
Metrics
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25
54
2,288
Marketing
Estratégia
Estudos Organizacionais
Alexandre Faria
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24
50
2,149
Estratégia
estudos críticos
estudos organizacionais
decolonial
marketing
Gregorio Varvakis
Universidade Federal de Santa Catarina UFSC
Florianopolis, Brazil
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24
57
2,126
service management
information sciences
knowledge management
Danny Pimentel Claro
Instituto de Ensino e Pesquisa INSPER
São Paulo, Brazil
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24
40
2,951
Tânia Modesto Veludo-De-Oliveira
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24
35
2,417
Marlusa Gosling
Universidade Federal de Minas Gerais UFMG
Belo Horizonte, Brazil
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23
62
2,345
Alexandre Las Casas
Metrics
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Citation Counts
23
36
7,783
marketing de serviços
marketing estratégico
marketing digital
Eduardo Eugênio Spers|Eduardo Spers, Eduardo E Spers, E. E. Spers
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
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Citation Counts
23
54
2,078
Marketing
Agronegócios
Comportamento do Consumidor
Business
Management
Salomao Alencar De Farias
Metrics
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Citation Counts
23
51
2,142
Marketing
Consumer Behavior
Service Marketing
Sustainability
Diego Santos Vieira De Jesus
Metrics
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Citation Counts
22
37
1,232
Relações Internacionais
Comunicação Social
Sylmara Lopes F Gonçalves Dias
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
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Citation Counts
22
39
1,856
consumo
educação para sustentabilidde
logística reversa
residuos sólidos
catadores
André Luiz Maranhão De Souza Leão
Metrics
H-Index
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Citation Counts
22
63
2,465
Consumer Culture Theory
Social Media Research
Netnography
Prosumption
Fandom
José Mauro C Hernandez
Centro Universitário da Fundação Educacional Inaciana
São Bernardo do Campo, Brazil
Metrics
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22
31
3,202
Fernando Luce
Universidade Federal do Rio Grande do Sul UFRGS
Porto Alegre, Brazil
Metrics
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Citation Counts
22
35
1,860
marketing
customer equity
strategic marketing
corporate strategy
Janine Fleith De Medeiros
Universidade de Passo Fundo
Paderborn, Brazil
Metrics
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Citation Counts
21
26
2,852
Green Marketing
Environmental Innovation
Sustainable Production and Consumption
DfSB
Ecodesign
Sergio Luiz Do Amaral Moretti
Metrics
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21
39
1,320
Marketing. Serviços.Hospitalidade. Alimentos e Bebidas
Mateus Ponchio
Metrics
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20
33
1,451
consumer behavior
financial well-being
measurement
statistics
Delane Botelho
Metrics
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Citation Counts
20
32
1,338
Cognition & Emotion in Consumer Behavior
Vinicius Brei
Universidade Federal do Rio Grande do Sul UFRGS
Porto Alegre, Brazil
Metrics
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20
26
1,531
Market potential
demand forecasting
market dynamics
consumer and business analytics
judgment and
Paulo Prado
Universidade Federal do Paraná
Copenhagen, Brazil
Metrics
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20
44
2,624
Marketing
Consumer Behavior
Marketing Strategy
Edson Crescitelli
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
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20
36
1,647
Edgard Monforte Merlo
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
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20
32
1,225
consumer behavior
public management
Latin American studies
Sérgio Carvalho Benício De Mello
Metrics
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20
55
2,278
Urban Studies
Mobilities
Relationship Marketing
Sueli Amaral
Universidade de Brasília UNB
Brasilia, Brazil
Metrics
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Citation Counts
20
35
1,306
marketing
estudo de usuários
oferta e demanda de informação
gestão da informação
gestão do conhecimento
Rafael Barreiros Porto
Universidade de Brasília UNB
Brasilia, Brazil
Metrics
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19
33
898
marketing
brand performance
business performance
consumer behavior
Rosane L Chicarelli Alcantara
Universidade Federal de São Carlos
Santarém, Brazil
Metrics
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Citation Counts
19
35
1,077
Gestão da cadeia de suprimento
logistica empresarial
marketing
Walter Nique
Universidade Federal do Rio Grande do Sul UFRGS
Porto Alegre, Brazil
Metrics
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Citation Counts
19
29
1,248
marketing
comportamento do consumidor
negócios internacionais
valores
diferenças culturais
Paulo Nassar
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
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19
38
1,696
Memória
Comunicação empresarial
comunicação organizacional
marketing territorial
narrativas
Marcelo De Rezende Pinto
Metrics
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18
36
1,299
Consumo
Comportamento do Consumidor
Transformative Consumer Research
Consumer Culture Theory
Edgard Barki
Metrics
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Citation Counts
18
31
1,674
empreendedorismo social
Base da pirâmide
negócios sociais
empreendedorismo
negócios de impacto
Carla Ramos
Instituto de Ensino e Pesquisa INSPER
São Paulo, Brazil
Metrics
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Citation Counts
18
20
1,624
Solange Alfinito
Universidade de Brasília UNB
Brasilia, Brazil
Metrics
H-Index
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Citation Counts
18
26
1,250
sustainable consumption
consumer well-being
consumer research
social marketing
Heitor Takashi Kato
Metrics
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Citation Counts
18
29
1,232
Eduardo Ayrosa
Universidade Positivo
Curitiba, Brazil
Metrics
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Citation Counts
18
32
1,045
Estudos organizacionais
Consumo e mercados
Filosofia da Ciência
Epistemologia
Psicanálise
Karim Marini Thomé
Universidade de Brasília UNB
Brasilia, Brazil
Metrics
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Citation Counts
17
25
894
Thelma Valéria Rocha
Metrics
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Citation Counts
17
32
1,183
Marketing
Marketing Internacional
International Marketing
Marketing de Relacionamento
International Franchising
Daniel Carvalho De Rezende
Metrics
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Citation Counts
17
32
1,053
Consumer culture theory
Consumer behaviour
Marketing
Jorge Brantes Ferreira
Pontificia Universidade Católica do Rio de Janeiro PUC-RIO
Rio de Janeiro, Brazil
Metrics
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Citation Counts
17
27
1,644
Marketing
Business
Consumer Relationship Management
Innovation
Internet Marketing
Felipe Zambaldi
Metrics
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Citation Counts
17
25
1,172
Cláudio Damacena
Universidade de Santa Cruz do Sul UNISC
Santa Cruz do Sul, Brazil
Metrics
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Citation Counts
17
27
1,088
Marketing Estratégico
Especialista em Análise de dados aplicados à Administração.
Francisco Giovanni David Vieira
Universidade Estadual de Maringá
Maringa, Brazil
Metrics
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Citation Counts
17
37
1,213
Consumption studies
consumer behavior
marketing theory
market studies
market practices
João Felipe Sauerbronn
Universidade Unigranrio
Duque de Caxias, Brazil
Metrics
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Citation Counts
17
27
788
Otavio Bandeira De Lamonica Freire|Otavio Freire, OBDL Freire, O Freire
Universidade de São Paulo USP
São Paulo, Brazil
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Citation Counts
16
27
1,031
marketing
strategy
management
advertising
tourism
Filipe Quevedo-Silva
Universidade Federal de Mato Grosso do Sul
Campo Grande, Brazil
Metrics
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Citation Counts
16
28
1,440
Administração
Marketing
Comportamento do Consumidor
Marcelo S Perlin
Universidade Federal do Rio Grande do Sul UFRGS
Porto Alegre, Brazil
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Citation Counts
16
21
1,218
market microstructure
financial econometrics
bibliometrics
Emílio José Montero Arruda Filho
Universidade da Amazonia
Belem, Brazil
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16
28
1,215
Josivania Silva Farias
Universidade de Brasília UNB
Brasilia, Brazil
Metrics
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Citation Counts
16
25
1,119
Inovação
Difusão e Adoção de Tecnologias
Serviços
Marketing
Maribel Carvalho Suarez
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16
28
777
Marketing
Comportamento do Consumidor
Francisco Antonio Serralvo
Metrics
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Citation Counts
16
22
1,040
Marketing
Marketing Theory
Branding
Comportamento do Consumidor
Consumer Behavior
Guilherme Trez
Universidade do Vale do Rio dos Sinos UNISINOS
Sao Leopoldo, Brazil
Metrics
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16
18
868
Renato Zancan Marchetti
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16
25
1,154
Marketing
Branding
Consumer Behavior
Marketing Strategic
Caissa Veloso E Sousa
Metrics
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15
28
889
Comportamento do Consumidor
Neuromarketing
Neuroeconomia
Marketing Social
Marketing Digital
Aléssio Bessa Sarquis
Metrics
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Citation Counts
15
26
818
Gestão estratégica em marketing
marketing de serviços
marketing para pequenas empresas
marketing de varejo e trade marketi
Vivian Iara Strehlau
Metrics
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Citation Counts
15
25
948
consumer behavior
international marketing
Claudia Rosa Acevedo
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
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Citation Counts
15
25
910
MARKETING
SOCIAL MARKETING
MARKETING AND PUBLIC POLICY
Silvio Augusto Minciotti
Universidade Municipal de São Caetano do Sul USCS
São Caetano do Sul, Brazil
Metrics
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Citation Counts
15
21
585
Armando Fornazier
Universidade de Brasília UNB
Brasilia, Brazil
Metrics
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Citation Counts
14
19
691
Economia agrícola
Marketing Agroindustrial
Políticas públicas de desenvolvimento rural
Mercados institucionais
Ricardo Limongi
Universidade Federal de Goiás UFG
Goiania, Brazil
Metrics
H-Index
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Citation Counts
14
18
961
Consumer/Predictive/Marketing Analytics
Performance Applied to Marketing
Machine Learning
Anderson Soncini Pelissari
Metrics
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Citation Counts
14
21
732
Lélis Balestrin Espartel
Metrics
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Citation Counts
14
23
939
Marta Olivia Rovedder De Oliveira
Metrics
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Citation Counts
14
18
672
Marketing Analytics
Marketing Metrics
Marketing Strategy
International Marketing
Alex Antonio Ferraresi
Metrics
H-Index
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Citation Counts
14
16
834
marketing
estratégia
inovatividade
cooperativismo
gestão do conhecimento
Stefânia Ordovás De Almeida
Metrics
H-Index
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Citation Counts
14
18
853
Marketing
varejo
experiência
comportamento do consumidor
Clécio Araujo
Metrics
H-Index
i10 Index
Citation Counts
13
17
817
Consumer behavior
Marketing
Meta-analysis
Valeria Da Veiga Dias
Universidade Franciscana
Santa Maria, Brazil
Metrics
H-Index
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Citation Counts
13
18
716
Pesquisa
Marketing
Comportamento do Consumidor
Helena Belintani Shigaki
Fundação Dom Cabral FDC
Nova Lima, Brazil
Metrics
H-Index
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Citation Counts
13
14
489
Marketing
Comportamento do consumidor
Neurociência do Consumidor
Empreendedorismo
Carlos Alberto Alves
Universidade Anhembi Morumbi
Sao Paulo, Brazil
Metrics
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Citation Counts
13
18
458
Hospitalidade
Hospitabilidade
Serviços
Marketing de Serviços
Experiência
Tomas Sparano Martins
Universidade Federal do Paraná
Copenhagen, Brazil
Metrics
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Citation Counts
13
17
601
Leandro Guissoni
Metrics
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Citation Counts
13
14
490
Marketing
Analytics
Channels
Retailing
Luciano Augusto Toledo
Universidade Presbiteriana Mackenzie
Santiago, Brazil
Metrics
H-Index
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Citation Counts
13
18
820
marketing
inbound marketing
e-commerce
e-business
Roberta Dias Campos
Metrics
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Citation Counts
13
17
504
Comportamento do Consumidor
Cultura e Consumo
Aurio Lucio Leocadio
Universidade Federal do Ceará
Fairmont, Brazil
Metrics
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Citation Counts
13
15
592
consumo
cct
comportamento do consumidor
políticas públicas
marketing e sociedade
Dirceu Tornavoi De Carvalho
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
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Citation Counts
13
22
667
Consumer behaviour
marketing
internationalization
Luiz Henrique De Barros Vilas Boas
Metrics
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13
19
548
Edson Roberto Scharf
Universidade Regional de Blumenau FURB
Blumenau, Brazil
Metrics
H-Index
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Citation Counts
13
15
606
Marketing
Branding
Consumo
Identidade de Marca
Suélen Bebber
Metrics
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Citation Counts
12
13
514
Service Marketing
Built Environment
Sustainable Development
Smart Cities
Public Services
Giuliana Isabella
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
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Citation Counts
12
14
853
Consumer Behavior
Marketing
Information Processing
Emotional Contagion
Andressa Hennig Silva
Metrics
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Citation Counts
12
15
2,099
Marcelo Jacques Fonseca
Universidade do Vale do Rio dos Sinos UNISINOS
Sao Leopoldo, Brazil
Metrics
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Citation Counts
12
14
526
Consumer Culture Theory
Market System Dynamics
Marketing
Edar Añaña
Metrics
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Citation Counts
12
15
733
Marketing Management
Tourism Marketing
Flávio Régio Brambilla
Universidade de Santa Cruz do Sul UNISC
Santa Cruz do Sul, Brazil
Metrics
H-Index
i10 Index
Citation Counts
12
15
532
Administração
Marketing
Cocriação de Valor
Vinícius Brasil
Metrics
H-Index
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Citation Counts
12
13
452
Marketing
Comportamento do Consumidor
Experiências de Consumo
Marketing de Serviços
Frederico Augusto Tavares Junior
Metrics
H-Index
i10 Index
Citation Counts
12
15
624
consumo
sustentabilidade
responsabilidade social
publicidade
marca
Marcos Inácio Severo De Almeida
Universidade Federal de Goiás UFG
Goiania, Brazil
Metrics
H-Index
i10 Index
Citation Counts
11
13
1,031
Marketing Analytics
Marketing Performance
Artificial Intelligence & Business Performance
Marcelo Luiz Dias Da Silva Gabriel
Universidade Ibirapuera
São Paulo, Brazil
Metrics
H-Index
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Citation Counts
11
12
2,290
Marketing Verde
Métodos Quantitativos
Metodologia de Pesquisa
Comportamento do Consumidor Industrial