Top 100 Scientists
Business & Management / Marketing Top 100 Scientists in Brazil 2025
Top 100 scientists can be ranked globally or specific to the following regions including Africa, Asia, Europe, North America, Latin America, Oceania, Arab League, ASEAN, EECA, and BRICS based on total H-index scores without any breakdown by subject areas. Top 100 rankings in the world, in a continent, or a region include standardized subjects areas of Agriculture & Forestry, Arts, Design and Architecture, Business & Management, Economics & Econometrics, Education, Engineering & Technology, History, Philosophy, Theology, Law/Law and Legal Studies, Medical and Health Sciences, Natural Sciences, Social Sciences, Art and Humanities Rankings and Social Sciences and Humanities Rankings BETA VERSION. Subject field ranking in world, region, country and university is beta version since subject field "others" (873,864 scientists profile whose branch cannot be determined, not yet edited or determined) is excluded, so the ranking will change as the others fields are edited. Please note that. Subjects indicated as “ * others ” will not be included in the ranking by regions and subjects.
* Rankings
Ranking Based On Selection :1
Marketing
Metrics
H-Index
i10 Index
Citation
35
80
4,484
* Rankings
Ranking Based On Selection :2
marketing
sales
retail
consumer behavior
Metrics
H-Index
i10 Index
Citation
34
79
5,110
Marketing Estratégico
Metrics
H-Index
i10 Index
Citation
34
76
3,747
* Rankings
Ranking Based On Selection :4
Marketing
Metrics
H-Index
i10 Index
Citation
30
89
3,290
* Rankings
Ranking Based On Selection :5
Industrial marketing and sustainability
Metrics
H-Index
i10 Index
Citation
30
61
3,110
Customer Satisfaction
Customer Needs
Market Research
Maturity Model
Service Quality
Metrics
H-Index
i10 Index
Citation
30
54
3,098
* Rankings
Ranking Based On Selection :7
Estratégias de Marketing
Estratégia e Operações em Serviços
Gestão de Produto
Marketing de Relacionamento e Comportamen
Metrics
H-Index
i10 Index
Citation
29
102
3,923
* Rankings
Ranking Based On Selection :8
consumer behavior service marketing trust
Metrics
H-Index
i10 Index
Citation
29
49
2,904
Desempenho de Mercado e Organizacional
Estratégia de Preço e Inovação e Capacidade em Marketing
Metrics
H-Index
i10 Index
Citation
28
76
2,964
* Rankings
Ranking Based On Selection :10
Serviços
comportamento do consumidor
Metrics
H-Index
i10 Index
Citation
28
70
3,698
* Rankings
Ranking Based On Selection :11
Consumo consciente
marketing ambiental
estratégia e vantagem competitiva
certificação florestal
Metrics
H-Index
i10 Index
Citation
27
72
3,120
* Rankings
Ranking Based On Selection :12
Marketing
Sustainable Consumption
Consumer Behavior
Strategic Marketing
Metrics
H-Index
i10 Index
Citation
27
52
5,288
* Rankings
Ranking Based On Selection :13
marketing
strategy
Metrics
H-Index
i10 Index
Citation
27
43
2,128
* Rankings
Ranking Based On Selection :14
Marketing
Planejamento de Marketing
Metrics
H-Index
i10 Index
Citation
27
59
4,105
* Rankings
Ranking Based On Selection :15
Estratégia
estudos críticos
estudos organizacionais
decolonial
marketing
Metrics
H-Index
i10 Index
Citation
25
50
2,180
* Rankings
Ranking Based On Selection :16
Marketing
Estratégia
Estudos Organizacionais
Metrics
H-Index
i10 Index
Citation
25
54
2,329
* Rankings
Ranking Based On Selection :17
Marketing e Turismo
Metrics
H-Index
i10 Index
Citation
24
63
2,437
* Rankings
Ranking Based On Selection :18
Marketing
Sales
Networks
Metrics
H-Index
i10 Index
Citation
24
40
2,998
* Rankings
Ranking Based On Selection :19
marketing de serviços
marketing estratégico
marketing digital
Metrics
H-Index
i10 Index
Citation
24
37
7,915
* Rankings
Ranking Based On Selection :20
Transformative Consumer Research
Metrics
H-Index
i10 Index
Citation
24
35
2,473
* Rankings
Ranking Based On Selection :21
service management
information sciences
knowledge management
Metrics
H-Index
i10 Index
Citation
24
58
2,193
* Rankings
Ranking Based On Selection :22
Marketing
Agronegócios
Comportamento do Consumidor
Business
Management
Metrics
H-Index
i10 Index
Citation
23
55
2,134
* Rankings
Ranking Based On Selection :23
Marketing
Consumer Behavior
Service Marketing
Sustainability
Metrics
H-Index
i10 Index
Citation
23
54
2,196
* Rankings
Ranking Based On Selection :24
consumo
educação para sustentabilidde
logística reversa
residuos sólidos
catadores
Metrics
H-Index
i10 Index
Citation
22
41
1,908
* Rankings
Ranking Based On Selection :25
Relações Internacionais
Comunicação Social
Metrics
H-Index
i10 Index
Citation
22
38
1,254
* Rankings
Ranking Based On Selection :26
Consumer Culture Theory
Social Media Research
Netnography
Prosumption
Fandom
Metrics
H-Index
i10 Index
Citation
22
64
2,499
* Rankings
Ranking Based On Selection :27
marketing
customer equity
strategic marketing
corporate strategy
Metrics
H-Index
i10 Index
Citation
22
35
1,905
* Rankings
Ranking Based On Selection :28
Marketing
Metrics
H-Index
i10 Index
Citation
22
32
3,250
* Rankings
Ranking Based On Selection :29
Green Marketing
Environmental Innovation
Sustainable Production and Consumption
DfSB
Ecodesign
Metrics
H-Index
i10 Index
Citation
21
26
3,012
* Rankings
Ranking Based On Selection :30
consumer behavior
financial well-being
measurement
statistics
Metrics
H-Index
i10 Index
Citation
21
33
1,519
* Rankings
Ranking Based On Selection :31
Marketing
Consumer Behavior
Marketing Strategy
Metrics
H-Index
i10 Index
Citation
21
44
2,659
* Rankings
Ranking Based On Selection :32
Marketing. Serviços.Hospitalidade. Alimentos e Bebidas
Metrics
H-Index
i10 Index
Citation
21
40
1,337
* Rankings
Ranking Based On Selection :33
Cognition & Emotion in Consumer Behavior
Metrics
H-Index
i10 Index
Citation
20
33
1,381
* Rankings
Ranking Based On Selection :34
marketing
brand performance
business performance
consumer behavior
Metrics
H-Index
i10 Index
Citation
20
33
933
* Rankings
Ranking Based On Selection :35
Market potential
demand forecasting
market dynamics
consumer and business analytics
judgment and
Metrics
H-Index
i10 Index
Citation
20
26
1,573
* Rankings
Ranking Based On Selection :36
Marketing
Metrics
H-Index
i10 Index
Citation
20
36
1,694
* Rankings
Ranking Based On Selection :37
marketing
comportamento do consumidor
negócios internacionais
valores
diferenças culturais
Metrics
H-Index
i10 Index
Citation
20
29
1,272
* Rankings
Ranking Based On Selection :38
consumer behavior
public management
Latin American studies
Metrics
H-Index
i10 Index
Citation
20
33
1,249
* Rankings
Ranking Based On Selection :39
Urban Studies
Mobilities
Relationship Marketing
Metrics
H-Index
i10 Index
Citation
20
55
2,305
* Rankings
Ranking Based On Selection :40
marketing
estudo de usuários
oferta e demanda de informação
gestão da informação
gestão do conhecimento
Metrics
H-Index
i10 Index
Citation
20
35
1,319
* Rankings
Ranking Based On Selection :41
Gestão da cadeia de suprimento
logistica empresarial
marketing
Metrics
H-Index
i10 Index
Citation
19
35
1,101
* Rankings
Ranking Based On Selection :42
Memória
Comunicação empresarial
comunicação organizacional
marketing territorial
narrativas
Metrics
H-Index
i10 Index
Citation
19
39
1,722
* Rankings
Ranking Based On Selection :43
marketing
strategy
management
advertising
tourism
Metrics
H-Index
i10 Index
Citation
18
28
1,098
* Rankings
Ranking Based On Selection :44
Marketing
Metrics
H-Index
i10 Index
Citation
18
27
937
* Rankings
Ranking Based On Selection :45
Consumo
Comportamento do Consumidor
Transformative Consumer Research
Consumer Culture Theory
Metrics
H-Index
i10 Index
Citation
18
37
1,339
* Rankings
Ranking Based On Selection :46
empreendedorismo social
Base da pirâmide
negócios sociais
empreendedorismo
negócios de impacto
Metrics
H-Index
i10 Index
Citation
18
31
1,730
* Rankings
Ranking Based On Selection :47
sustainable consumption
consumer well-being
consumer research
social marketing
Metrics
H-Index
i10 Index
Citation
18
26
1,321
* Rankings
Ranking Based On Selection :48
Marketing
Metrics
H-Index
i10 Index
Citation
18
20
1,667
* Rankings
Ranking Based On Selection :49
Consumer culture theory
Consumer behaviour
Marketing
Metrics
H-Index
i10 Index
Citation
18
32
1,084
* Rankings
Ranking Based On Selection :50
Marketing
Strategy
Services
Metrics
H-Index
i10 Index
Citation
18
29
1,292
* Rankings
Ranking Based On Selection :51
Marketing
Métodos Quantitativos
Metrics
H-Index
i10 Index
Citation
18
25
1,212
* Rankings
Ranking Based On Selection :52
Estudos organizacionais
Consumo e mercados
Filosofia da Ciência
Epistemologia
Psicanálise
Metrics
H-Index
i10 Index
Citation
18
32
1,052
* Rankings
Ranking Based On Selection :53
Administração
Marketing
Comportamento do Consumidor
Metrics
H-Index
i10 Index
Citation
17
30
1,538
* Rankings
Ranking Based On Selection :54
Marketing
Business
Consumer Relationship Management
Innovation
Internet Marketing
Metrics
H-Index
i10 Index
Citation
17
27
1,713
* Rankings
Ranking Based On Selection :55
Marketing
Marketing Internacional
International Marketing
Marketing de Relacionamento
International Franchising
Metrics
H-Index
i10 Index
Citation
17
32
1,215
* Rankings
Ranking Based On Selection :56
Consumption studies
consumer behavior
marketing theory
market studies
market practices
Metrics
H-Index
i10 Index
Citation
17
38
1,228
* Rankings
Ranking Based On Selection :57
Mercados
Consumo e Comunicação
Metrics
H-Index
i10 Index
Citation
17
27
811
* Rankings
Ranking Based On Selection :58
Gestão estratégica em marketing
marketing de serviços
marketing para pequenas empresas
marketing de varejo e trade marketi
Metrics
H-Index
i10 Index
Citation
16
28
863
* Rankings
Ranking Based On Selection :59
market microstructure
financial econometrics
bibliometrics
Metrics
H-Index
i10 Index
Citation
16
21
1,253
* Rankings
Ranking Based On Selection :60
Marketing
Soluções Tecnológicas
Metrics
H-Index
i10 Index
Citation
16
28
1,258
* Rankings
Ranking Based On Selection :61
Marketing Estratégico
Especialista em Análise de dados aplicados à Administração.
Metrics
H-Index
i10 Index
Citation
16
27
1,127
* Rankings
Ranking Based On Selection :62
Marketing
Comportamento do Consumidor
Metrics
H-Index
i10 Index
Citation
16
28
811
* Rankings
Ranking Based On Selection :63
Marketing
Marketing Theory
Branding
Comportamento do Consumidor
Consumer Behavior
Metrics
H-Index
i10 Index
Citation
16
23
1,064
* Rankings
Ranking Based On Selection :64
Marketing and Strategy
Metrics
H-Index
i10 Index
Citation
16
18
887
* Rankings
Ranking Based On Selection :65
Marketing
Branding
Consumer Behavior
Marketing Strategic
Metrics
H-Index
i10 Index
Citation
16
25
1,166
* Rankings
Ranking Based On Selection :66
Comportamento do Consumidor
Neuromarketing
Neuroeconomia
Marketing Social
Marketing Digital
Metrics
H-Index
i10 Index
Citation
15
29
912
* Rankings
Ranking Based On Selection :67
Economia agrícola
Marketing Agroindustrial
Políticas públicas de desenvolvimento rural
Mercados institucionais
Metrics
H-Index
i10 Index
Citation
15
19
722
* Rankings
Ranking Based On Selection :68
Consumer/Predictive/Marketing Analytics
Performance Applied to Marketing
Machine Learning
Metrics
H-Index
i10 Index
Citation
15
18
1,030
* Rankings
Ranking Based On Selection :69
consumer behavior
international marketing
Metrics
H-Index
i10 Index
Citation
15
25
966
* Rankings
Ranking Based On Selection :70
MARKETING
SOCIAL MARKETING
MARKETING AND PUBLIC POLICY
Metrics
H-Index
i10 Index
Citation
15
25
931
* Rankings
Ranking Based On Selection :71
Consumer Behavior
Retailing
Metrics
H-Index
i10 Index
Citation
15
23
971
* Rankings
Ranking Based On Selection :72
Marketing
Metrics
H-Index
i10 Index
Citation
15
21
606
* Rankings
Ranking Based On Selection :73
Marketing
Metrics
H-Index
i10 Index
Citation
14
25
765
* Rankings
Ranking Based On Selection :74
Marketing Analytics
Marketing Metrics
Marketing Strategy
International Marketing
Metrics
H-Index
i10 Index
Citation
14
19
691
* Rankings
Ranking Based On Selection :75
Marketing
TCR
Metrics
H-Index
i10 Index
Citation
14
18
2,215
* Rankings
Ranking Based On Selection :76
Hospitalidade
Hospitabilidade
Serviços
Marketing de Serviços
Experiência
Metrics
H-Index
i10 Index
Citation
14
18
473
* Rankings
Ranking Based On Selection :77
marketing
estratégia
inovatividade
cooperativismo
gestão do conhecimento
Metrics
H-Index
i10 Index
Citation
14
16
856
* Rankings
Ranking Based On Selection :78
Marketing
Analytics
Channels
Retailing
Metrics
H-Index
i10 Index
Citation
14
16
515
* Rankings
Ranking Based On Selection :79
Marketing
varejo
experiência
comportamento do consumidor
Metrics
H-Index
i10 Index
Citation
14
18
887
* Rankings
Ranking Based On Selection :80
Consumer behaviour
marketing
internationalization
Metrics
H-Index
i10 Index
Citation
14
22
680
* Rankings
Ranking Based On Selection :81
Consumer behavior
Marketing
Meta-analysis
Metrics
H-Index
i10 Index
Citation
13
18
870
* Rankings
Ranking Based On Selection :82
Marketing
Comportamento do consumidor
Neurociência do Consumidor
Empreendedorismo
Metrics
H-Index
i10 Index
Citation
13
14
519
* Rankings
Ranking Based On Selection :83
Pesquisa
Marketing
Comportamento do Consumidor
Metrics
H-Index
i10 Index
Citation
13
18
747
* Rankings
Ranking Based On Selection :84
Marketing
Metrics
H-Index
i10 Index
Citation
13
18
614
* Rankings
Ranking Based On Selection :85
Comportamento do Consumidor
Cultura e Consumo
Metrics
H-Index
i10 Index
Citation
13
18
537
* Rankings
Ranking Based On Selection :86
Marketing Management
Tourism Marketing
Metrics
H-Index
i10 Index
Citation
13
17
767
* Rankings
Ranking Based On Selection :87
Consumer Culture Theory
Market System Dynamics
Marketing
Metrics
H-Index
i10 Index
Citation
13
14
539
* Rankings
Ranking Based On Selection :88
Comportamento do consumidor
Metrics
H-Index
i10 Index
Citation
13
20
564
* Rankings
Ranking Based On Selection :89
marketing
inbound marketing
e-commerce
e-business
Metrics
H-Index
i10 Index
Citation
13
19
850
* Rankings
Ranking Based On Selection :90
Marketing
Branding
Consumo
Identidade de Marca
Metrics
H-Index
i10 Index
Citation
13
16
625
* Rankings
Ranking Based On Selection :91
consumo
cct
comportamento do consumidor
políticas públicas
marketing e sociedade
Metrics
H-Index
i10 Index
Citation
13
15
615
* Rankings
Ranking Based On Selection :92
Marketing Verde
Métodos Quantitativos
Metodologia de Pesquisa
Comportamento do Consumidor Industrial
Metrics
H-Index
i10 Index
Citation
12
14
2,502
* Rankings
Ranking Based On Selection :93
Service Marketing
Built Environment
Sustainable Development
Smart Cities
Public Services
Metrics
H-Index
i10 Index
Citation
12
14
543
* Rankings
Ranking Based On Selection :94
Consumer Behavior
Marketing
Information Processing
Emotional Contagion
Metrics
H-Index
i10 Index
Citation
12
15
885
* Rankings
Ranking Based On Selection :95
Marketing Analytics
Marketing Performance
Artificial Intelligence & Business Performance
Metrics
H-Index
i10 Index
Citation
12
13
1,093
* Rankings
Ranking Based On Selection :96
Administração
Marketing
Cocriação de Valor
Metrics
H-Index
i10 Index
Citation
12
16
553
* Rankings
Ranking Based On Selection :97
Marketing
Comportamento do Consumidor
Experiências de Consumo
Marketing de Serviços
Metrics
H-Index
i10 Index
Citation
12
13
464
* Rankings
Ranking Based On Selection :98
Marketing
Tributação e preços de mercado
Metrics
H-Index
i10 Index
Citation
12
16
634
* Rankings
Ranking Based On Selection :99
consumo
sustentabilidade
responsabilidade social
publicidade
marca
Metrics
H-Index
i10 Index
Citation
12
15
631
* Rankings
Ranking Based On Selection :100
Luxury
Consumer behaviour
Brand
Counterfeit
Consumption
Metrics
H-Index
i10 Index
Citation
12
17
1,106
Claudio Hoffmann Sampaio
Metrics
H-Index
i10 Index
Citation Counts
35
80
4,484
Valter Afonso Vieira
Universidade Estadual de Maringá
Maringa, Brazil
Metrics
H-Index
i10 Index
Citation Counts
34
79
5,110
marketing
sales
retail
consumer behavior
Marcelo Gattermann Perin
Metrics
H-Index
i10 Index
Citation Counts
34
76
3,747
Janaina De Moura Engracia Giraldi
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
30
89
3,290
Giancarlo Medeiros Pereira
Universidade do Vale do Rio dos Sinos UNISINOS
Sao Leopoldo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
30
61
3,110
Industrial marketing and sustainability
Gérson Tontini
Universidade Regional de Blumenau FURB
Blumenau, Brazil
Metrics
H-Index
i10 Index
Citation Counts
30
54
3,098
Customer Satisfaction
Customer Needs
Market Research
Maturity Model
Service Quality
Gabriel Sperandio Milan
Universidade do Vale do Rio dos Sinos UNISINOS
Sao Leopoldo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
29
102
3,923
Estratégias de Marketing
Estratégia e Operações em Serviços
Gestão de Produto
Marketing de Relacionamento e Comportamen
Cristiane Pizzutti
Universidade Federal do Rio Grande do Sul UFRGS
Porto Alegre, Brazil
Metrics
H-Index
i10 Index
Citation Counts
29
49
2,904
consumer behavior service marketing trust
Deonir De Toni
Metrics
H-Index
i10 Index
Citation Counts
28
76
2,964
Desempenho de Mercado e Organizacional
Estratégia de Preço e Inovação e Capacidade em Marketing
Ana Ikeda
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
28
70
3,698
Serviços
comportamento do consumidor
Ricardo Ribeiro Alves
Metrics
H-Index
i10 Index
Citation Counts
27
72
3,120
Consumo consciente
marketing ambiental
estratégia e vantagem competitiva
certificação florestal
Celso Augusto De Matos
Universidade do Vale do Rio dos Sinos UNISINOS
Sao Leopoldo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
27
52
5,288
Marketing
Sustainable Consumption
Consumer Behavior
Strategic Marketing
Eliane Pereira Zamith Brito
Metrics
H-Index
i10 Index
Citation Counts
27
43
2,128
Marcos Cortez Campomar
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
27
59
4,105
Alexandre Faria
Metrics
H-Index
i10 Index
Citation Counts
25
50
2,180
Estratégia
estudos críticos
estudos organizacionais
decolonial
marketing
Antonio Carlos Giuliani
Universidade Metodista de Piracicaba
Piracicaba, Brazil
Metrics
H-Index
i10 Index
Citation Counts
25
54
2,329
Marketing
Estratégia
Estudos Organizacionais
Marlusa Gosling
Universidade Federal de Minas Gerais UFMG
Belo Horizonte, Brazil
Metrics
H-Index
i10 Index
Citation Counts
24
63
2,437
Danny Pimentel Claro
Instituto de Ensino e Pesquisa INSPER
São Paulo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
24
40
2,998
Alexandre Las Casas
Metrics
H-Index
i10 Index
Citation Counts
24
37
7,915
marketing de serviços
marketing estratégico
marketing digital
Tânia Modesto Veludo-De-Oliveira
Metrics
H-Index
i10 Index
Citation Counts
24
35
2,473
Gregorio Varvakis
Universidade Federal de Santa Catarina UFSC
Florianopolis, Brazil
Metrics
H-Index
i10 Index
Citation Counts
24
58
2,193
service management
information sciences
knowledge management
Eduardo Eugênio Spers|Eduardo Spers, Eduardo E Spers, E. E. Spers
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
23
55
2,134
Marketing
Agronegócios
Comportamento do Consumidor
Business
Management
Salomao Alencar De Farias
Metrics
H-Index
i10 Index
Citation Counts
23
54
2,196
Marketing
Consumer Behavior
Service Marketing
Sustainability
Sylmara Lopes F Gonçalves Dias
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
22
41
1,908
consumo
educação para sustentabilidde
logística reversa
residuos sólidos
catadores
Diego Santos Vieira De Jesus
Metrics
H-Index
i10 Index
Citation Counts
22
38
1,254
Relações Internacionais
Comunicação Social
André Luiz Maranhão De Souza Leão
Metrics
H-Index
i10 Index
Citation Counts
22
64
2,499
Consumer Culture Theory
Social Media Research
Netnography
Prosumption
Fandom
Fernando Luce
Universidade Federal do Rio Grande do Sul UFRGS
Porto Alegre, Brazil
Metrics
H-Index
i10 Index
Citation Counts
22
35
1,905
marketing
customer equity
strategic marketing
corporate strategy
José Mauro C Hernandez
Centro Universitário da Fundação Educacional Inaciana
São Bernardo do Campo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
22
32
3,250
Janine Fleith De Medeiros
Universidade de Passo Fundo
Paderborn, Brazil
Metrics
H-Index
i10 Index
Citation Counts
21
26
3,012
Green Marketing
Environmental Innovation
Sustainable Production and Consumption
DfSB
Ecodesign
Mateus Ponchio
Metrics
H-Index
i10 Index
Citation Counts
21
33
1,519
consumer behavior
financial well-being
measurement
statistics
Paulo Prado
Universidade Federal do Paraná
Copenhagen, Brazil
Metrics
H-Index
i10 Index
Citation Counts
21
44
2,659
Marketing
Consumer Behavior
Marketing Strategy
Sergio Luiz Do Amaral Moretti
Metrics
H-Index
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Citation Counts
21
40
1,337
Marketing. Serviços.Hospitalidade. Alimentos e Bebidas
Delane Botelho
Metrics
H-Index
i10 Index
Citation Counts
20
33
1,381
Cognition & Emotion in Consumer Behavior
Rafael Barreiros Porto
Universidade de Brasília UNB
Brasilia, Brazil
Metrics
H-Index
i10 Index
Citation Counts
20
33
933
marketing
brand performance
business performance
consumer behavior
Vinicius Brei
Universidade Federal do Rio Grande do Sul UFRGS
Porto Alegre, Brazil
Metrics
H-Index
i10 Index
Citation Counts
20
26
1,573
Market potential
demand forecasting
market dynamics
consumer and business analytics
judgment and
Edson Crescitelli
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
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Citation Counts
20
36
1,694
Walter Nique
Universidade Federal do Rio Grande do Sul UFRGS
Porto Alegre, Brazil
Metrics
H-Index
i10 Index
Citation Counts
20
29
1,272
marketing
comportamento do consumidor
negócios internacionais
valores
diferenças culturais
Edgard Monforte Merlo
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
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Citation Counts
20
33
1,249
consumer behavior
public management
Latin American studies
Sérgio Carvalho Benício De Mello
Metrics
H-Index
i10 Index
Citation Counts
20
55
2,305
Urban Studies
Mobilities
Relationship Marketing
Sueli Amaral
Universidade de Brasília UNB
Brasilia, Brazil
Metrics
H-Index
i10 Index
Citation Counts
20
35
1,319
marketing
estudo de usuários
oferta e demanda de informação
gestão da informação
gestão do conhecimento
Rosane L Chicarelli Alcantara
Universidade Federal de São Carlos
Santarém, Brazil
Metrics
H-Index
i10 Index
Citation Counts
19
35
1,101
Gestão da cadeia de suprimento
logistica empresarial
marketing
Paulo Nassar
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
19
39
1,722
Memória
Comunicação empresarial
comunicação organizacional
marketing territorial
narrativas
Otavio Bandeira De Lamonica Freire|Otavio Freire, OBDL Freire, O Freire
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
18
28
1,098
marketing
strategy
management
advertising
tourism
Karim Marini Thomé
Universidade de Brasília UNB
Brasilia, Brazil
Metrics
H-Index
i10 Index
Citation Counts
18
27
937
Marcelo De Rezende Pinto
Metrics
H-Index
i10 Index
Citation Counts
18
37
1,339
Consumo
Comportamento do Consumidor
Transformative Consumer Research
Consumer Culture Theory
Edgard Barki
Metrics
H-Index
i10 Index
Citation Counts
18
31
1,730
empreendedorismo social
Base da pirâmide
negócios sociais
empreendedorismo
negócios de impacto
Solange Alfinito
Universidade de Brasília UNB
Brasilia, Brazil
Metrics
H-Index
i10 Index
Citation Counts
18
26
1,321
sustainable consumption
consumer well-being
consumer research
social marketing
Carla Ramos
Instituto de Ensino e Pesquisa INSPER
São Paulo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
18
20
1,667
Daniel Carvalho De Rezende
Metrics
H-Index
i10 Index
Citation Counts
18
32
1,084
Consumer culture theory
Consumer behaviour
Marketing
Heitor Takashi Kato
Metrics
H-Index
i10 Index
Citation Counts
18
29
1,292
Felipe Zambaldi
Metrics
H-Index
i10 Index
Citation Counts
18
25
1,212
Eduardo Ayrosa
Universidade Positivo
Curitiba, Brazil
Metrics
H-Index
i10 Index
Citation Counts
18
32
1,052
Estudos organizacionais
Consumo e mercados
Filosofia da Ciência
Epistemologia
Psicanálise
Filipe Quevedo-Silva
Universidade Federal de Mato Grosso do Sul
Campo Grande, Brazil
Metrics
H-Index
i10 Index
Citation Counts
17
30
1,538
Administração
Marketing
Comportamento do Consumidor
Jorge Brantes Ferreira
Pontificia Universidade Católica do Rio de Janeiro PUC-RIO
Rio de Janeiro, Brazil
Metrics
H-Index
i10 Index
Citation Counts
17
27
1,713
Marketing
Business
Consumer Relationship Management
Innovation
Internet Marketing
Thelma Valéria Rocha
Metrics
H-Index
i10 Index
Citation Counts
17
32
1,215
Marketing
Marketing Internacional
International Marketing
Marketing de Relacionamento
International Franchising
Francisco Giovanni David Vieira
Universidade Estadual de Maringá
Maringa, Brazil
Metrics
H-Index
i10 Index
Citation Counts
17
38
1,228
Consumption studies
consumer behavior
marketing theory
market studies
market practices
João Felipe Sauerbronn
Universidade Unigranrio
Duque de Caxias, Brazil
Metrics
H-Index
i10 Index
Citation Counts
17
27
811
Aléssio Bessa Sarquis
Metrics
H-Index
i10 Index
Citation Counts
16
28
863
Gestão estratégica em marketing
marketing de serviços
marketing para pequenas empresas
marketing de varejo e trade marketi
Marcelo S Perlin
Universidade Federal do Rio Grande do Sul UFRGS
Porto Alegre, Brazil
Metrics
H-Index
i10 Index
Citation Counts
16
21
1,253
market microstructure
financial econometrics
bibliometrics
Emílio José Montero Arruda Filho
Universidade da Amazonia
Belem, Brazil
Metrics
H-Index
i10 Index
Citation Counts
16
28
1,258
Cláudio Damacena
Universidade de Santa Cruz do Sul UNISC
Santa Cruz do Sul, Brazil
Metrics
H-Index
i10 Index
Citation Counts
16
27
1,127
Marketing Estratégico
Especialista em Análise de dados aplicados à Administração.
Maribel Carvalho Suarez
Metrics
H-Index
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Citation Counts
16
28
811
Marketing
Comportamento do Consumidor
Francisco Antonio Serralvo
Metrics
H-Index
i10 Index
Citation Counts
16
23
1,064
Marketing
Marketing Theory
Branding
Comportamento do Consumidor
Consumer Behavior
Guilherme Trez
Universidade do Vale do Rio dos Sinos UNISINOS
Sao Leopoldo, Brazil
Metrics
H-Index
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Citation Counts
16
18
887
Renato Zancan Marchetti
Metrics
H-Index
i10 Index
Citation Counts
16
25
1,166
Marketing
Branding
Consumer Behavior
Marketing Strategic
Caissa Veloso E Sousa
Faculdade Novos Horizontes
Belo Horizonte, Brazil
Metrics
H-Index
i10 Index
Citation Counts
15
29
912
Comportamento do Consumidor
Neuromarketing
Neuroeconomia
Marketing Social
Marketing Digital
Armando Fornazier
Universidade de Brasília UNB
Brasilia, Brazil
Metrics
H-Index
i10 Index
Citation Counts
15
19
722
Economia agrícola
Marketing Agroindustrial
Políticas públicas de desenvolvimento rural
Mercados institucionais
Ricardo Limongi
Universidade Federal de Goiás UFG
Goiania, Brazil
Metrics
H-Index
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Citation Counts
15
18
1,030
Consumer/Predictive/Marketing Analytics
Performance Applied to Marketing
Machine Learning
Vivian Iara Strehlau
Metrics
H-Index
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Citation Counts
15
25
966
consumer behavior
international marketing
Claudia Rosa Acevedo
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
15
25
931
MARKETING
SOCIAL MARKETING
MARKETING AND PUBLIC POLICY
Lélis Balestrin Espartel
Metrics
H-Index
i10 Index
Citation Counts
15
23
971
Silvio Augusto Minciotti
Universidade Municipal de São Caetano do Sul USCS
São Caetano do Sul, Brazil
Metrics
H-Index
i10 Index
Citation Counts
15
21
606
Anderson Soncini Pelissari
Metrics
H-Index
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Citation Counts
14
25
765
Marta Olivia Rovedder De Oliveira
Metrics
H-Index
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Citation Counts
14
19
691
Marketing Analytics
Marketing Metrics
Marketing Strategy
International Marketing
Andressa Hennig Silva
Metrics
H-Index
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Citation Counts
14
18
2,215
Carlos Alberto Alves
Universidade Anhembi Morumbi
Sao Paulo, Brazil
Metrics
H-Index
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Citation Counts
14
18
473
Hospitalidade
Hospitabilidade
Serviços
Marketing de Serviços
Experiência
Alex Antonio Ferraresi
Metrics
H-Index
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Citation Counts
14
16
856
marketing
estratégia
inovatividade
cooperativismo
gestão do conhecimento
Leandro Guissoni
Metrics
H-Index
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Citation Counts
14
16
515
Marketing
Analytics
Channels
Retailing
Stefânia Ordovás De Almeida
Metrics
H-Index
i10 Index
Citation Counts
14
18
887
Marketing
varejo
experiência
comportamento do consumidor
Dirceu Tornavoi De Carvalho
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
14
22
680
Consumer behaviour
marketing
internationalization
Clécio Araujo
Metrics
H-Index
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Citation Counts
13
18
870
Consumer behavior
Marketing
Meta-analysis
Helena Belintani Shigaki
Fundação Dom Cabral FDC
Nova Lima, Brazil
Metrics
H-Index
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Citation Counts
13
14
519
Marketing
Comportamento do consumidor
Neurociência do Consumidor
Empreendedorismo
Valeria Da Veiga Dias
Universidade Franciscana
Santa Maria, Brazil
Metrics
H-Index
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Citation Counts
13
18
747
Pesquisa
Marketing
Comportamento do Consumidor
Tomas Sparano Martins
Universidade Federal do Paraná
Copenhagen, Brazil
Metrics
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Citation Counts
13
18
614
Roberta Dias Campos
Metrics
H-Index
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Citation Counts
13
18
537
Comportamento do Consumidor
Cultura e Consumo
Edar Añaña
Metrics
H-Index
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Citation Counts
13
17
767
Marketing Management
Tourism Marketing
Marcelo Jacques Fonseca
Universidade do Vale do Rio dos Sinos UNISINOS
Sao Leopoldo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
13
14
539
Consumer Culture Theory
Market System Dynamics
Marketing
Luiz Henrique De Barros Vilas Boas
Metrics
H-Index
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Citation Counts
13
20
564
Luciano Augusto Toledo
Universidade Presbiteriana Mackenzie
Santiago, Brazil
Metrics
H-Index
i10 Index
Citation Counts
13
19
850
marketing
inbound marketing
e-commerce
e-business
Edson Roberto Scharf
Universidade Regional de Blumenau FURB
Blumenau, Brazil
Metrics
H-Index
i10 Index
Citation Counts
13
16
625
Marketing
Branding
Consumo
Identidade de Marca
Aurio Lucio Leocadio
Universidade Federal do Ceará
Fairmont, Brazil
Metrics
H-Index
i10 Index
Citation Counts
13
15
615
consumo
cct
comportamento do consumidor
políticas públicas
marketing e sociedade
Marcelo Luiz Dias Da Silva Gabriel
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
12
14
2,502
Marketing Verde
Métodos Quantitativos
Metodologia de Pesquisa
Comportamento do Consumidor Industrial
Suélen Bebber
Metrics
H-Index
i10 Index
Citation Counts
12
14
543
Service Marketing
Built Environment
Sustainable Development
Smart Cities
Public Services
Giuliana Isabella
Universidade de São Paulo USP
São Paulo, Brazil
Metrics
H-Index
i10 Index
Citation Counts
12
15
885
Consumer Behavior
Marketing
Information Processing
Emotional Contagion
Marcos Inácio Severo De Almeida
Universidade Federal de Goiás UFG
Goiania, Brazil
Metrics
H-Index
i10 Index
Citation Counts
12
13
1,093
Marketing Analytics
Marketing Performance
Artificial Intelligence & Business Performance
Flávio Régio Brambilla
Universidade de Santa Cruz do Sul UNISC
Santa Cruz do Sul, Brazil
Metrics
H-Index
i10 Index
Citation Counts
12
16
553
Administração
Marketing
Cocriação de Valor
Vinícius Brasil
Metrics
H-Index
i10 Index
Citation Counts
12
13
464
Marketing
Comportamento do Consumidor
Experiências de Consumo
Marketing de Serviços
Antenor Roberto Pedroso Da Silva
Metrics
H-Index
i10 Index
Citation Counts
12
16
634
Marketing
Tributação e preços de mercado
Frederico Augusto Tavares Junior
Metrics
H-Index
i10 Index
Citation Counts
12
15
631
consumo
sustentabilidade
responsabilidade social
publicidade
marca
Suzane Strehlau
Metrics
H-Index
i10 Index
Citation Counts
12
17
1,106
Luxury
Consumer behaviour
Brand
Counterfeit
Consumption