Top 100 scientists can be ranked globally or specific to the following regions including Africa, Asia, Europe, North America, Latin America, Oceania, Arab League, ASEAN, EECA, and BRICS based on total H-index scores without any breakdown by subject areas. Top 100 rankings in the world, in a continent, or a region include standardized subjects areas of Agriculture & Forestry, Arts, Design and Architecture, Business & Management, Economics & Econometrics, Education, Engineering & Technology, History, Philosophy, Theology, Law/Law and Legal Studies, Medical and Health Sciences, Natural Sciences, Social Sciences, Art and Humanities Rankings and Social Sciences and Humanities Rankings BETA VERSION. Subject field ranking in world, region, country and university is beta version since subject field "others" (1,014,167 scientists profile whose branch cannot be determined, not yet edited or determined) is excluded, so the ranking will change as the others fields are edited. Please note that. Subjects indicated as “ * others ” will not be included in the ranking by regions and subjects.
public health
physical activity
program evaluation methods
mass media campaigns
implementation & scale-up
Metrics
H-Index
i10 Index
Citation
174
906
168,557
Marketing
Management
social psychology
statistics
neuroscience
Metrics
H-Index
i10 Index
Citation
140
328
233,074
multivariate analysis
business analytics
marketing
structural equation modeling
PLS
Metrics
H-Index
i10 Index
Citation
130
535
483,208
marketing
forecasting
economics
Metrics
H-Index
i10 Index
Citation
121
510
68,921
Discrete Choice Experiments & Choice Models
Best-Worst and Max-Diff Scaling
External validity
Metrics
H-Index
i10 Index
Citation
115
305
171,929
Services Marketing
Service Quality
Health Services Research
Improving Cancer Care Research
Metrics
H-Index
i10 Index
Citation
113
285
256,299
Marketing
Marketing Strategy
Retailing
Strategy
Consumer Behavior
Metrics
H-Index
i10 Index
Citation
107
233
96,955
New Product Development
International Marketing
Marketing Strategy
Supply Chain Management
Marketing
Metrics
H-Index
i10 Index
Citation
107
253
63,288
international marketing
marketing strategy
customer satisfaction
supply chain management
international business
Metrics
H-Index
i10 Index
Citation
106
241
135,963
Marketing
Marketing Research
Customer Relationship Management
Metrics
H-Index
i10 Index
Citation
105
182
65,395
market impact
physics
particle physics
information
incentives
Metrics
H-Index
i10 Index
Citation
105
281
36,910
Services Marketing and Management
Metrics
H-Index
i10 Index
Citation
101
254
50,915
İnternational business
International marketing
Export marketing
Emerging markets
Born Globals
Metrics
H-Index
i10 Index
Citation
101
236
61,533
consumer electronics
computer vision
biometrics
deep learning
edge computing
Metrics
H-Index
i10 Index
Citation
101
366
27,316
Marketing
Structural Equation Modeling
Consumer Behavior
PLS
Research Methods
Metrics
H-Index
i10 Index
Citation
100
181
241,247
services marketing
consumer behavior
Metrics
H-Index
i10 Index
Citation
99
281
37,693
Services Marketing
Service Quality
Technology & Service
Metrics
H-Index
i10 Index
Citation
99
230
254,636
consumer behaviour
marketing
food science
Metrics
H-Index
i10 Index
Citation
98
321
40,580
competitive strategy
marketing capability
e-business
technological capability
technology diffusion
Metrics
H-Index
i10 Index
Citation
96
918
66,647
* Rankings
Ranking Based On Selection :20
Marketing
Metrics
H-Index
i10 Index
Citation
96
193
43,660
Marketing
Competition
Strategy
Macromarketing
Ethics
Metrics
H-Index
i10 Index
Citation
96
193
90,164
International Marketing
Measurement Theory
Quantitative Methods
Metrics
H-Index
i10 Index
Citation
94
176
57,741
Services Marketing
Service Management
Hospitality
Marketing
Consumer Behavior
Metrics
H-Index
i10 Index
Citation
94
173
47,642
* Rankings
Ranking Based On Selection :24
New Product Diffusion
Marketing Strategy
Marketing Research
Metrics
H-Index
i10 Index
Citation
93
167
41,922
Marketing
Metrics
H-Index
i10 Index
Citation
92
173
120,478
* Rankings
Ranking Based On Selection :26
Branding
Global Marketing
Marketing Strategy
Leadership
Metrics
H-Index
i10 Index
Citation
91
136
69,711
* Rankings
Ranking Based On Selection :27
Consumer Behavior
Marketing
Communications
Advertising
Aesthetics
Metrics
H-Index
i10 Index
Citation
91
249
88,743
* Rankings
Ranking Based On Selection :28
Marketing
Statistics
Psychometrics
Econometrics
Eye Tracking
Metrics
H-Index
i10 Index
Citation
90
206
34,912
Tourism
Sustainable Tourism
Marketing
Water
Social Marketing
Metrics
H-Index
i10 Index
Citation
89
272
28,530
* Rankings
Ranking Based On Selection :30
marketing
services marketing
service management
Metrics
H-Index
i10 Index
Citation
89
219
305,286
Hospitality
Tourism
Internal marketing
services marketing
strategic management
Metrics
H-Index
i10 Index
Citation
88
173
24,729
marketing
pricing
consumer psychology
B2B marketing
advertising
Metrics
H-Index
i10 Index
Citation
87
343
37,851
digital business
omni-channel
customer experience
big data
sustainability
Metrics
H-Index
i10 Index
Citation
84
145
56,710
Services marketing
advertising
online consumer behavior
internet marketing
acculturation
Metrics
H-Index
i10 Index
Citation
84
216
34,505
* Rankings
Ranking Based On Selection :35
Marketing
innovation
supply chains
services
Metrics
H-Index
i10 Index
Citation
84
181
91,319
Marketing & Business Management
Research Method
MIS
Good Corporate Governance
Metrics
H-Index
i10 Index
Citation
82
208
16,385
marketing
management information systems
marketing strategy
brands
Metrics
H-Index
i10 Index
Citation
82
297
35,165
Supply Chain Management
Metrics
H-Index
i10 Index
Citation
81
169
66,253
Nucleon decay
Neutrino physics
Detectors
Metrics
H-Index
i10 Index
Citation
80
903
38,813
* Rankings
Ranking Based On Selection :40
Forecasting
advertising
survey research
marketing
peer review
Metrics
H-Index
i10 Index
Citation
80
173
50,030
* Rankings
Ranking Based On Selection :41
marketing
consumer behavior
statistics
psychology
research methodology
Metrics
H-Index
i10 Index
Citation
78
229
102,106
* Rankings
Ranking Based On Selection :42
Services Marketing
Metrics
H-Index
i10 Index
Citation
78
129
27,891
phycology
algal biotechnology
ecology
algae culture
commercialisation
Metrics
H-Index
i10 Index
Citation
78
155
24,206
AI & Robot
AR VR XR
eWOM
Social Media
Tourism Marketing
Metrics
H-Index
i10 Index
Citation
77
150
32,007
* Rankings
Ranking Based On Selection :45
Sport Consumer Behavior
Sport Marketing
Sport Tourism
Sport Management
Sports Management
Metrics
H-Index
i10 Index
Citation
77
135
21,714
* Rankings
Ranking Based On Selection :46
consumer decision-making
perceived value
personal values
Metrics
H-Index
i10 Index
Citation
77
197
40,133
* Rankings
Ranking Based On Selection :47
Marketing Theory
Marketing Strategy
Service-Dominant Logic
Value Co-creation
Service Science
Metrics
H-Index
i10 Index
Citation
76
132
92,545
Strategic Management
Marketing
Entrepreneurship
International Business
HRM
Metrics
H-Index
i10 Index
Citation
75
282
21,369
* Rankings
Ranking Based On Selection :49
Marketing
Metrics
H-Index
i10 Index
Citation
75
142
20,409
* Rankings
Ranking Based On Selection :50
Environmental Psychology
Conservation
Social Psychology
Data Analytics
Metrics
H-Index
i10 Index
Citation
73
119
43,376
* Rankings
Ranking Based On Selection :51
sourcing strategy
supply chain management
international marketing
technology management
Metrics
H-Index
i10 Index
Citation
73
139
26,502
* Rankings
Ranking Based On Selection :52
Marketing
Metrics
H-Index
i10 Index
Citation
72
127
51,232
Servo motor drives
Control theory applications
Power electronics
Mechatronics
Energy Technique
Metrics
H-Index
i10 Index
Citation
72
190
16,071
* Rankings
Ranking Based On Selection :54
Sales management
Business-to-business marketing
Sales
CRM
Relationships
Metrics
H-Index
i10 Index
Citation
71
161
21,622
* Rankings
Ranking Based On Selection :55
Marketing
Consumer Behavior
Social Media
Metrics
H-Index
i10 Index
Citation
71
159
51,830
Corporate Identity
Branding
Marketing
Metrics
H-Index
i10 Index
Citation
70
164
18,549
marketing
Metrics
H-Index
i10 Index
Citation
70
194
23,320
* Rankings
Ranking Based On Selection :58
Marketing
Survey Research
Metrics
H-Index
i10 Index
Citation
70
109
52,732
Relationship marketing
CSR
Corporate social responsibility
Genealogy
Metrics
H-Index
i10 Index
Citation
69
160
20,566
* Rankings
Ranking Based On Selection :60
Customer Satisfaction and Loyalty
Selling and Sales Management
Multivariate Data Analysis
Metrics
H-Index
i10 Index
Citation
69
193
269,366
* Rankings
Ranking Based On Selection :61
consumer health
food labeling
survey measurement
marketing and public policy
transformative consumer research
Metrics
H-Index
i10 Index
Citation
69
132
21,590
marketing
customer satisfaction
service
Metrics
H-Index
i10 Index
Citation
69
152
81,055
* Rankings
Ranking Based On Selection :63
marketing
service marketing
service encounters
technology and service
Metrics
H-Index
i10 Index
Citation
69
104
107,889
* Rankings
Ranking Based On Selection :64
marketing ethics
social responsibility
Metrics
H-Index
i10 Index
Citation
69
177
45,450
Marketing
Metrics
H-Index
i10 Index
Citation
69
243
16,505
* Rankings
Ranking Based On Selection :66
marketing models
b2b marketing
decision support systems
Metrics
H-Index
i10 Index
Citation
69
144
25,046
Technology Management
Information Systems
Marketing
Metrics
H-Index
i10 Index
Citation
67
147
25,643
Marketing
Service
CX
Customer Experience
Service Innovation
Metrics
H-Index
i10 Index
Citation
67
132
32,003
Consumer Culture Theory
Metrics
H-Index
i10 Index
Citation
67
195
26,524
* Rankings
Ranking Based On Selection :70
Marketing
Advertising
Consumer Behavior
International Marketing
International Advertising
Metrics
H-Index
i10 Index
Citation
67
271
20,968
* Rankings
Ranking Based On Selection :71
Consumer Behaviour
Healthcare Collaboration
International Collaboration
IT in Healthcare
Technology & Innovation
Metrics
H-Index
i10 Index
Citation
67
156
18,373
* Rankings
Ranking Based On Selection :72
Advertising/Marketing/PR Strategies
Consumer Psychology/Behavior
Market Research
Trademarks
Metrics
H-Index
i10 Index
Citation
67
124
40,249
* Rankings
Ranking Based On Selection :73
Design
Design Science
Brand Management
Research Methods
Information Systems
Metrics
H-Index
i10 Index
Citation
66
126
95,172
respiratory medicine
Metrics
H-Index
i10 Index
Citation
66
214
17,616
* Rankings
Ranking Based On Selection :75
Consumer Behavior
Creativity
Social Influence
Innovation
Metrics
H-Index
i10 Index
Citation
66
101
19,275
* Rankings
Ranking Based On Selection :76
Services Marketing and Management
Digital Marketing and Social Media
Supply Chain Management
Innovation and New Technologies
Metrics
H-Index
i10 Index
Citation
66
128
36,466
* Rankings
Ranking Based On Selection :77
Marketing
Environmental Marketing
Social Marketing
Marketing Education
International Marketing
Metrics
H-Index
i10 Index
Citation
66
185
19,811
* Rankings
Ranking Based On Selection :78
Marketing
Management
Product Development
Metrics
H-Index
i10 Index
Citation
66
126
35,096
* Rankings
Ranking Based On Selection :79
Motivation & Emotion
Social Influence
Consumer Psychology
Metrics
H-Index
i10 Index
Citation
65
95
39,191
marketing
consumer behavior
tourism
health sciences
Metrics
H-Index
i10 Index
Citation
65
169
26,672
Marketing
Consumer behavior
Self-regulation
Counterfeit
Services
Metrics
H-Index
i10 Index
Citation
65
319
19,751
* Rankings
Ranking Based On Selection :82
digital innovation
digital marketing
predictive analytics
tourism marketing
marketing analytics
Metrics
H-Index
i10 Index
Citation
65
144
24,951
Branding and Relationships
Service Management and Engagement
Theorizing in Marketing
Metrics
H-Index
i10 Index
Citation
65
133
33,740
* Rankings
Ranking Based On Selection :84
Marketing & International Management
Metrics
H-Index
i10 Index
Citation
65
104
23,286
* Rankings
Ranking Based On Selection :85
Marketing
Statistical Modeling
Database Marketing
Multichannel Marketing
Metrics
H-Index
i10 Index
Citation
65
102
28,765
* Rankings
Ranking Based On Selection :86
marketing
strategy
retailing
innovation
artificial intelligence
Metrics
H-Index
i10 Index
Citation
65
121
30,468
Marketing
Commmunications
Branding
Globalisation
Marketing Theory
Metrics
H-Index
i10 Index
Citation
65
172
16,777
* Rankings
Ranking Based On Selection :88
Consumer behaviour
perceived risk
confusion
ethics
Metrics
H-Index
i10 Index
Citation
65
132
22,647
* Rankings
Ranking Based On Selection :89
Consumer Behavior
Marketing
Consumer Decision Making
Humor in Advertising
Metrics
H-Index
i10 Index
Citation
65
107
38,859
marketing
Metrics
H-Index
i10 Index
Citation
65
120
14,421
* Rankings
Ranking Based On Selection :91
Marketing and business modeling
branding
service science and management
Metrics
H-Index
i10 Index
Citation
64
188
26,029
* Rankings
Ranking Based On Selection :92
marketing
sports
values
psychology
attitudes
Metrics
H-Index
i10 Index
Citation
64
130
24,259
* Rankings
Ranking Based On Selection :93
Marketing Analytics
Business Analytics
Marketing Research
Market Segmentation
Metrics
H-Index
i10 Index
Citation
64
109
27,263
Work-Organisation Psychology
Consumer Behavior
Tourism/Hospitality
Sustainability
Metrics
H-Index
i10 Index
Citation
63
106
13,076
New technology-based services
Metrics
H-Index
i10 Index
Citation
63
136
11,415
International Marketing
Strategic Marketing
Relationship Marketing
Socially responsible Marketing
Marketing in Emerging Econ
Metrics
H-Index
i10 Index
Citation
63
103
22,328
marketing research
communication
retailing
store atmospherics
Metrics
H-Index
i10 Index
Citation
63
132
18,795
* Rankings
Ranking Based On Selection :98
corporate brands
corporate identity
corporate marketing
corporate heritage brands. corporate heritage identity. corporate her
Metrics
H-Index
i10 Index
Citation
63
132
27,860
* Rankings
Ranking Based On Selection :99
Marketing
CRM
Relationship Marketing
Co-creation
Metrics
H-Index
i10 Index
Citation
63
103
36,437
* Rankings
Ranking Based On Selection :100
Marketing
Marketing Strategy
Innovation
Sustainability
International Marketing
Metrics
H-Index
i10 Index
Citation
63
103
30,041
Adrian Bauman
University of Sydney
Sydney, Australia
Metrics
H-Index
i10 Index
Citation Counts
174
906
168,557
public health
physical activity
program evaluation methods
mass media campaigns
implementation & scale-up
R Bagozzi
University of Michigan
Ann Arbor, United States
Metrics
H-Index
i10 Index
Citation Counts
140
328
233,074
Marketing
Management
social psychology
statistics
neuroscience
Joseph F Hair Jr
Metrics
H-Index
i10 Index
Citation Counts
130
535
483,208
multivariate analysis
business analytics
marketing
structural equation modeling
PLS
J Holton Wilson
Central Michigan University
Mount Pleasant, United States
Metrics
H-Index
i10 Index
Citation Counts
121
510
68,921
Jordan Louviere
University of South Australia
Adelaide, Australia
Metrics
H-Index
i10 Index
Citation Counts
115
305
171,929
Discrete Choice Experiments & Choice Models
Best-Worst and Max-Diff Scaling
External validity
Leonard Berry
Texas A&M University
College Station, United States
Metrics
H-Index
i10 Index
Citation Counts
113
285
256,299
Services Marketing
Service Quality
Health Services Research
Improving Cancer Care Research
Dhruv Grewal
Babson College
Babson Park, United States
Metrics
H-Index
i10 Index
Citation Counts
107
233
96,955
Marketing
Marketing Strategy
Retailing
Strategy
Consumer Behavior
Roger J Calantone
Michigan State University
East Lansing, United States
Metrics
H-Index
i10 Index
Citation Counts
107
253
63,288
New Product Development
International Marketing
Marketing Strategy
Supply Chain Management
Marketing
G Tomas M Hult
Michigan State University
East Lansing, United States
Metrics
H-Index
i10 Index
Citation Counts
106
241
135,963
international marketing
marketing strategy
customer satisfaction
supply chain management
international business
V Kumar
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10 Index
Citation Counts
105
182
65,395
Marketing
Marketing Research
Customer Relationship Management
Bruce Knuteson
Metrics
H-Index
i10 Index
Citation Counts
105
281
36,910
market impact
physics
particle physics
information
incentives
Ko De Ruyter
King's College London
London, United Kingdom
Metrics
H-Index
i10 Index
Citation Counts
101
254
50,915
S Tamer Cavusgil
Georgia State University
Atlanta, United States
Metrics
H-Index
i10 Index
Citation Counts
101
236
61,533
İnternational business
International marketing
Export marketing
Emerging markets
Born Globals
Peter Corcoran
Metrics
H-Index
i10 Index
Citation Counts
101
366
27,316
consumer electronics
computer vision
biometrics
deep learning
edge computing
Marko Sarstedt
Otto Von Guericke Universität Magdeburg
Magdeburg, Germany
Metrics
H-Index
i10 Index
Citation Counts
100
181
241,247
Marketing
Structural Equation Modeling
Consumer Behavior
PLS
Research Methods
Anna S Mattila
Pennsylvania State University
University Park, United States
Metrics
H-Index
i10 Index
Citation Counts
99
281
37,693
services marketing
consumer behavior
A Parasuraman
University of Miami
Coral Gables, United States
Metrics
H-Index
i10 Index
Citation Counts
99
230
254,636
Services Marketing
Service Quality
Technology & Service
Klaus G Grunert
Aarhus University
Aarhus, Denmark
Metrics
H-Index
i10 Index
Citation Counts
98
321
40,580
consumer behaviour
marketing
food science
Tung Lung Steven Chang
Long Island University
Brooklyn, United States
Metrics
H-Index
i10 Index
Citation Counts
96
918
66,647
competitive strategy
marketing capability
e-business
technological capability
technology diffusion
Ronald Goldsmith
Florida State University
Tallahassee, United States
Metrics
H-Index
i10 Index
Citation Counts
96
193
43,660
Shelby D Hunt
Texas Tech University
Lubbock, United States
Metrics
H-Index
i10 Index
Citation Counts
96
193
90,164
Marketing
Competition
Strategy
Macromarketing
Ethics
Adamantios Diamantopoulos
Universität Wien
Vienna, Austria
Metrics
H-Index
i10 Index
Citation Counts
94
176
57,741
International Marketing
Measurement Theory
Quantitative Methods
Jochen Wirtz
National University of Singapore
Queenstown, Singapore
Metrics
H-Index
i10 Index
Citation Counts
94
173
47,642
Services Marketing
Service Management
Hospitality
Marketing
Consumer Behavior
Vijay Mahajan
Metrics
H-Index
i10 Index
Citation Counts
93
167
41,922
New Product Diffusion
Marketing Strategy
Marketing Research
Christian Grönroos
Hanken School of Economics
Helsinki, Finland
Metrics
H-Index
i10 Index
Citation Counts
92
173
120,478
Jan Benedict EM Steenkamp
University of North Carolina Chapel Hill
Chapel Hill, United States
Metrics
H-Index
i10 Index
Citation Counts
91
136
69,711
Branding
Global Marketing
Marketing Strategy
Leadership
Morris B Holbrook
Columbia University New York
New York City, United States
Metrics
H-Index
i10 Index
Citation Counts
91
249
88,743
Consumer Behavior
Marketing
Communications
Advertising
Aesthetics
Michel Wedel
University of Maryland
College Park, United States
Metrics
H-Index
i10 Index
Citation Counts
90
206
34,912
Marketing
Statistics
Psychometrics
Econometrics
Eye Tracking
Sara Dolnicar
University of Queensland
St Lucia, Australia
Metrics
H-Index
i10 Index
Citation Counts
89
272
28,530
Tourism
Sustainable Tourism
Marketing
Water
Social Marketing
Valarie Zeithaml
University of North Carolina Chapel Hill
Chapel Hill, United States
Metrics
H-Index
i10 Index
Citation Counts
89
219
305,286
marketing
services marketing
service management
Osman Mübin Karatepe
Metrics
H-Index
i10 Index
Citation Counts
88
173
24,729
Hospitality
Tourism
Internal marketing
services marketing
strategic management
Arch Woodside
Boston College
Chestnut Hill, United States
Metrics
H-Index
i10 Index
Citation Counts
87
343
37,851
marketing
pricing
consumer psychology
B2B marketing
advertising
Pc Verhoef
University of Groningen
Groningen, Netherlands
Metrics
H-Index
i10 Index
Citation Counts
84
145
56,710
digital business
omni-channel
customer experience
big data
sustainability
Michel Laroche
Concordia University Montréal
Montréal, Canada
Metrics
H-Index
i10 Index
Citation Counts
84
216
34,505
Services marketing
advertising
online consumer behavior
internet marketing
acculturation
Robert F Lusch
University of Arizona
Tucson, United States
Metrics
H-Index
i10 Index
Citation Counts
84
181
91,319
Marketing
innovation
supply chains
services
Hapzi Ali
Metrics
H-Index
i10 Index
Citation Counts
82
208
16,385
Marketing & Business Management
Research Method
MIS
Good Corporate Governance
Leyland Pitt
Simon Fraser University
Burnaby, Canada
Metrics
H-Index
i10 Index
Citation Counts
82
297
35,165
marketing
management information systems
marketing strategy
brands
Martin Christopher
Cranfield University
Cranfield, United Kingdom
Metrics
H-Index
i10 Index
Citation Counts
81
169
66,253
Praveen Kumar
Metrics
H-Index
i10 Index
Citation Counts
80
903
38,813
Nucleon decay
Neutrino physics
Detectors
J Scott Armstrong
University of Pennsylvania
Philadelphia, United States
Metrics
H-Index
i10 Index
Citation Counts
80
173
50,030
Forecasting
advertising
survey research
marketing
peer review
Naresh Malhotra
Metrics
H-Index
i10 Index
Citation Counts
78
229
102,106
marketing
consumer behavior
statistics
psychology
research methodology
Lloyd C. Harris
University of Birmingham
Birmingham, United Kingdom
Metrics
H-Index
i10 Index
Citation Counts
78
129
27,891
Michael Borowitzka
Murdoch University
Murdoch, Australia
Metrics
H-Index
i10 Index
Citation Counts
78
155
24,206
phycology
algal biotechnology
ecology
algae culture
commercialisation
Carlos Flavián
Universidad de Zaragoza
Zaragoza, Spain
Metrics
H-Index
i10 Index
Citation Counts
77
150
32,007
AI & Robot
AR VR XR
eWOM
Social Media
Tourism Marketing
Daniel Funk
Temple University
Philadelphia, United States
Metrics
H-Index
i10 Index
Citation Counts
77
135
21,714
Sport Consumer Behavior
Sport Marketing
Sport Tourism
Sport Management
Sports Management
Geoffrey Soutar
University of Western Australia
Crawley, Australia
Metrics
H-Index
i10 Index
Citation Counts
77
197
40,133
consumer decision-making
perceived value
personal values
Stephen Vargo
University of Hawaii System
Honolulu, United States
Metrics
H-Index
i10 Index
Citation Counts
76
132
92,545
Marketing Theory
Marketing Strategy
Service-Dominant Logic
Value Co-creation
Service Science
Demetris Vrontis
University of Nicosia
Nicosia, Cyprus
Metrics
H-Index
i10 Index
Citation Counts
75
282
21,369
Strategic Management
Marketing
Entrepreneurship
International Business
HRM
Pradeep Chintagunta
Metrics
H-Index
i10 Index
Citation Counts
75
142
20,409
Wesley Schultz
California State University San Marcos
San Marcos, United States
Metrics
H-Index
i10 Index
Citation Counts
73
119
43,376
Environmental Psychology
Conservation
Social Psychology
Data Analytics
Masaaki Kotabe
Temple University
Philadelphia, United States
Metrics
H-Index
i10 Index
Citation Counts
73
139
26,502
sourcing strategy
supply chain management
international marketing
technology management
Naveen Donthu
Georgia State University
Atlanta, United States
Metrics
H-Index
i10 Index
Citation Counts
72
127
51,232
Rong Jong Wai
National Taiwan University of Science & Technology
Taipei City, Taiwan
Metrics
H-Index
i10 Index
Citation Counts
72
190
16,071
Servo motor drives
Control theory applications
Power electronics
Mechatronics
Energy Technique
Wesley J Johnston
Georgia State University
Atlanta, United States
Metrics
H-Index
i10 Index
Citation Counts
71
161
21,622
Sales management
Business-to-business marketing
Sales
CRM
Relationships
Michael Solomon
Saint Joseph's University
Philadelphia, United States
Metrics
H-Index
i10 Index
Citation Counts
71
159
51,830
Marketing
Consumer Behavior
Social Media
TC Melewar
Middlesex University
London, United Kingdom
Metrics
H-Index
i10 Index
Citation Counts
70
164
18,549
Corporate Identity
Branding
Marketing
Patrick De Pelsmacker
University of Antwerp
Antwerp, Belgium
Metrics
H-Index
i10 Index
Citation Counts
70
194
23,320
Rick Netemeyer
University of Virginia
Charlottesville, United States
Metrics
H-Index
i10 Index
Citation Counts
70
109
52,732
Adam Lindgreen
Copenhagen Business School
Frederiksberg, Denmark
Metrics
H-Index
i10 Index
Citation Counts
69
160
20,566
Relationship marketing
CSR
Corporate social responsibility
Genealogy
Rolph Anderson
Drexel University
Philadelphia, United States
Metrics
H-Index
i10 Index
Citation Counts
69
193
269,366
Customer Satisfaction and Loyalty
Selling and Sales Management
Multivariate Data Analysis
Scot Burton
University of Arkansas Fayetteville
Fayetteville, United States
Metrics
H-Index
i10 Index
Citation Counts
69
132
21,590
consumer health
food labeling
survey measurement
marketing and public policy
transformative consumer research
Youjae Yi
Metrics
H-Index
i10 Index
Citation Counts
69
152
81,055
marketing
customer satisfaction
service
Mary Jo Bitner
Metrics
H-Index
i10 Index
Citation Counts
69
104
107,889
marketing
service marketing
service encounters
technology and service
Oc Ferrell
Auburn University
Auburn, United States
Metrics
H-Index
i10 Index
Citation Counts
69
177
45,450
marketing ethics
social responsibility
Francisco Rodriguez
Universidad Autónoma de Chile
Temuco, Chile
Metrics
H-Index
i10 Index
Citation Counts
69
243
16,505
Gary Lilien
Pennsylvania State University
University Park, United States
Metrics
H-Index
i10 Index
Citation Counts
69
144
25,046
marketing models
b2b marketing
decision support systems
Heikki Karjaluoto
Jyväskylä University
Jyväskylä, Finland
Metrics
H-Index
i10 Index
Citation Counts
67
147
25,643
Technology Management
Information Systems
Marketing
Anders Gustafsson
Metrics
H-Index
i10 Index
Citation Counts
67
132
32,003
Marketing
Service
CX
Customer Experience
Service Innovation
bernard cova
Metrics
H-Index
i10 Index
Citation Counts
67
195
26,524
Charles R Taylor
Villanova University
Villanova, United States
Metrics
H-Index
i10 Index
Citation Counts
67
271
20,968
Marketing
Advertising
Consumer Behavior
International Marketing
International Advertising
Laurette Dubé
McGill University
Montréal, Canada
Metrics
H-Index
i10 Index
Citation Counts
67
156
18,373
Consumer Behaviour
Healthcare Collaboration
International Collaboration
IT in Healthcare
Technology & Innovation
Jacob Jacoby
New York University
New York City, United States
Metrics
H-Index
i10 Index
Citation Counts
67
124
40,249
Advertising/Marketing/PR Strategies
Consumer Psychology/Behavior
Market Research
Trademarks
Jörg Henseler
University of Twente
Enschede, Netherlands
Metrics
H-Index
i10 Index
Citation Counts
66
126
95,172
Design
Design Science
Brand Management
Research Methods
Information Systems
Peter Michael Kreuter
Metrics
H-Index
i10 Index
Citation Counts
66
214
17,616
Darren Dahl
University of British Columbia
Vancouver, Canada
Metrics
H-Index
i10 Index
Citation Counts
66
101
19,275
Consumer Behavior
Creativity
Social Influence
Innovation
Martin Wetzels
Maastricht University
Maastricht, Netherlands
Metrics
H-Index
i10 Index
Citation Counts
66
128
36,466
Services Marketing and Management
Digital Marketing and Social Media
Supply Chain Management
Innovation and New Technologies
Michael Jay Polonsky
Deakin University
Geelong, Australia
Metrics
H-Index
i10 Index
Citation Counts
66
185
19,811
Marketing
Environmental Marketing
Social Marketing
Marketing Education
International Marketing
John R Hauser
Metrics
H-Index
i10 Index
Citation Counts
66
126
35,096
Marketing
Management
Product Development
Vlad Griskevicius
University of Minnesota Twin Cities
Minneapolis, United States
Metrics
H-Index
i10 Index
Citation Counts
65
95
39,191
Motivation & Emotion
Social Influence
Consumer Psychology
Metin Kozak
Kadir Has University
İstanbul, Türkiye
Metrics
H-Index
i10 Index
Citation Counts
65
169
26,672
marketing
consumer behavior
tourism
health sciences
Piyush Sharma
Metrics
H-Index
i10 Index
Citation Counts
65
319
19,751
Marketing
Consumer behavior
Self-regulation
Counterfeit
Services
Stuart J Barnes
King's College London
London, United Kingdom
Metrics
H-Index
i10 Index
Citation Counts
65
144
24,951
digital innovation
digital marketing
predictive analytics
tourism marketing
marketing analytics
Roderick J Brodie
University of Auckland
Auckland, New Zealand
Metrics
H-Index
i10 Index
Citation Counts
65
133
33,740
Branding and Relationships
Service Management and Engagement
Theorizing in Marketing
Constantine S Katsikeas
Metrics
H-Index
i10 Index
Citation Counts
65
104
23,286
Marketing & International Management
Scott A Neslin
Dartmouth College
Hanover, United States
Metrics
H-Index
i10 Index
Citation Counts
65
102
28,765
Marketing
Statistical Modeling
Database Marketing
Multichannel Marketing
Venkatesh Shankar
Texas A&M University
College Station, United States
Metrics
H-Index
i10 Index
Citation Counts
65
121
30,468
marketing
strategy
retailing
innovation
artificial intelligence
Philip Kitchen
Metrics
H-Index
i10 Index
Citation Counts
65
172
16,777
Marketing
Commmunications
Branding
Globalisation
Marketing Theory
Vincent Mitchell
University of Sydney
Sydney, Australia
Metrics
H-Index
i10 Index
Citation Counts
65
132
22,647
Consumer behaviour
perceived risk
confusion
ethics
Wayne D Hoyer
Metrics
H-Index
i10 Index
Citation Counts
65
107
38,859
Consumer Behavior
Marketing
Consumer Decision Making
Humor in Advertising
Aviv Shoham
University of Haifa
Haifa, Israel
Metrics
H-Index
i10 Index
Citation Counts
65
120
14,421
Les Johnson
Swinburne University of Technology
Hawthorn, Australia
Metrics
H-Index
i10 Index
Citation Counts
64
188
26,029
Marketing and business modeling
branding
service science and management
Lynn Kahle
University of Oregon
Eugene, United States
Metrics
H-Index
i10 Index
Citation Counts
64
130
24,259
marketing
sports
values
psychology
attitudes
Wagner Kamakura
Rice University
Houston, United States
Metrics
H-Index
i10 Index
Citation Counts
64
109
27,263
Marketing Analytics
Business Analytics
Marketing Research
Market Segmentation
Puneet Kaur
University of Bergen
Bergen, Norway
Metrics
H-Index
i10 Index
Citation Counts
63
106
13,076
Work-Organisation Psychology
Consumer Behavior
Tourism/Hospitality
Sustainability
Jinsoo Hwang
Sejong University
Seoul, South Korea
Metrics
H-Index
i10 Index
Citation Counts
63
136
11,415
Leonidas C Leonidou
University of Cyprus
Nicosia, Cyprus
Metrics
H-Index
i10 Index
Citation Counts
63
103
22,328
International Marketing
Strategic Marketing
Relationship Marketing
Socially responsible Marketing
Marketing in Emerging Econ
Jean Charles William Chebat
HEC Montréal École de Gestion
Montréal, Canada
Metrics
H-Index
i10 Index
Citation Counts
63
132
18,795
marketing research
communication
retailing
store atmospherics
John Mt Balmer
Brunel University
Uxbridge, United Kingdom
Metrics
H-Index
i10 Index
Citation Counts
63
132
27,860
corporate brands
corporate identity
corporate marketing
corporate heritage brands. corporate heritage identity. corporate her
Adrian Payne
Metrics
H-Index
i10 Index
Citation Counts
63
103
36,437
Marketing
CRM
Relationship Marketing
Co-creation
Rajan Varadarajan
Texas A&M University
College Station, United States
Metrics
H-Index
i10 Index
Citation Counts
63
103
30,041
Marketing
Marketing Strategy
Innovation
Sustainability
International Marketing