Top 100 scientists can be ranked globally or specific to the following regions including Africa, Asia, Europe, North America, Latin America, Oceania, Arab League, ASEAN, EECA, and BRICS based on total H-index scores without any breakdown by subject areas. Top 100 rankings in the world, in a continent, or a region include standardized subjects areas of Agriculture & Forestry, Arts, Design and Architecture, Business & Management, Economics & Econometrics, Education, Engineering & Technology, History, Philosophy, Theology, Law/Law and Legal Studies, Medical and Health Sciences, Natural Sciences, Social Sciences, Art and Humanities Rankings and Social Sciences and Humanities Rankings BETA VERSION. Subject field ranking in world, region, country and university is beta version since subject field "others" (873,937 scientists profile whose branch cannot be determined, not yet edited or determined) is excluded, so the ranking will change as the others fields are edited. Please note that. Subjects indicated as “ * others ” will not be included in the ranking by regions and subjects.
public health
physical activity
program evaluation methods
mass media campaigns
implementation & scale-up
Metrics
H-Index
i10 Index
Citation
176
911
172,146
Marketing
Management
social psychology
statistics
neuroscience
Metrics
H-Index
i10 Index
Citation
140
331
238,053
multivariate analysis
business analytics
marketing
structural equation modeling
PLS
Metrics
H-Index
i10 Index
Citation
133
558
504,607
marketing
forecasting
economics
Metrics
H-Index
i10 Index
Citation
121
516
69,764
Discrete Choice Experiments & Choice Models
Best-Worst and Max-Diff Scaling
External validity
Metrics
H-Index
i10 Index
Citation
115
306
175,482
Services Marketing
Service Quality
Health Services Research
Improving Cancer Care Research
Metrics
H-Index
i10 Index
Citation
113
290
261,439
Marketing
Marketing Strategy
Retailing
Strategy
Consumer Behavior
Metrics
H-Index
i10 Index
Citation
111
237
100,182
international marketing
marketing strategy
customer satisfaction
supply chain management
international business
Metrics
H-Index
i10 Index
Citation
108
245
141,894
New Product Development
International Marketing
Marketing Strategy
Supply Chain Management
Marketing
Metrics
H-Index
i10 Index
Citation
108
254
64,557
Marketing
Marketing Research
Customer Relationship Management
Metrics
H-Index
i10 Index
Citation
106
184
67,067
market impact
physics
particle physics
information
incentives
Metrics
H-Index
i10 Index
Citation
105
281
36,961
Services Marketing and Management
Metrics
H-Index
i10 Index
Citation
102
257
52,339
İnternational business
International marketing
Export marketing
Emerging markets
Born Globals
Metrics
H-Index
i10 Index
Citation
102
236
62,601
Marketing
Structural Equation Modeling
Consumer Behavior
PLS
Research Methods
Metrics
H-Index
i10 Index
Citation
101
187
257,931
Services Marketing
Service Quality
Technology & Service
Metrics
H-Index
i10 Index
Citation
101
232
260,233
consumer electronics
computer vision
biometrics
deep learning
edge computing
Metrics
H-Index
i10 Index
Citation
101
371
27,526
services marketing
consumer behavior
Metrics
H-Index
i10 Index
Citation
100
283
38,625
consumer behaviour
marketing
food science
Metrics
H-Index
i10 Index
Citation
99
324
41,540
Services Marketing
Service Management
Hospitality
Marketing
Consumer Behavior
Metrics
H-Index
i10 Index
Citation
96
177
49,943
competitive strategy
marketing capability
e-business
technological capability
technology diffusion
Metrics
H-Index
i10 Index
Citation
96
927
67,746
* Rankings
Ranking Based On Selection :21
Marketing
Metrics
H-Index
i10 Index
Citation
96
193
44,541
Marketing
Competition
Strategy
Macromarketing
Ethics
Metrics
H-Index
i10 Index
Citation
96
194
91,508
International Marketing
Measurement Theory
Quantitative Methods
Metrics
H-Index
i10 Index
Citation
95
177
59,011
* Rankings
Ranking Based On Selection :24
New Product Diffusion
Marketing Strategy
Marketing Research
Metrics
H-Index
i10 Index
Citation
95
166
42,587
Marketing
Metrics
H-Index
i10 Index
Citation
92
177
122,638
* Rankings
Ranking Based On Selection :26
Consumer Behavior
Marketing
Communications
Advertising
Aesthetics
Metrics
H-Index
i10 Index
Citation
92
251
90,383
Tourism
Sustainable Tourism
Marketing
Water
Social Marketing
Metrics
H-Index
i10 Index
Citation
91
274
29,506
* Rankings
Ranking Based On Selection :28
Branding
Global Marketing
Marketing Strategy
Leadership
Metrics
H-Index
i10 Index
Citation
91
137
70,845
* Rankings
Ranking Based On Selection :29
Marketing
Statistics
Psychometrics
Econometrics
Eye Tracking
Metrics
H-Index
i10 Index
Citation
91
209
35,641
* Rankings
Ranking Based On Selection :30
marketing
services marketing
service management
Metrics
H-Index
i10 Index
Citation
90
244
312,576
Hospitality
Tourism
Internal marketing
services marketing
strategic management
Metrics
H-Index
i10 Index
Citation
89
177
25,727
marketing
tourism
consumer psychology
B2B marketing
advertising
Metrics
H-Index
i10 Index
Citation
87
346
38,795
digital business
omni-channel
customer experience
big data
sustainability
Metrics
H-Index
i10 Index
Citation
85
146
59,005
Services marketing
advertising
online consumer behavior
internet marketing
acculturation
Metrics
H-Index
i10 Index
Citation
85
217
35,153
Marketing & Business Management
Research Method
MIS
Good Corporate Governance
Metrics
H-Index
i10 Index
Citation
84
221
17,912
* Rankings
Ranking Based On Selection :36
Marketing
innovation
supply chains
services
Metrics
H-Index
i10 Index
Citation
84
183
93,230
marketing
management information systems
marketing strategy
brands
Metrics
H-Index
i10 Index
Citation
83
300
35,798
Nucleon decay
Neutrino physics
Detectors
Metrics
H-Index
i10 Index
Citation
82
919
40,068
Supply Chain Management
Metrics
H-Index
i10 Index
Citation
82
169
67,821
* Rankings
Ranking Based On Selection :40
Forecasting
advertising
survey research
marketing
peer review
Metrics
H-Index
i10 Index
Citation
80
173
50,759
* Rankings
Ranking Based On Selection :41
Sport Consumer Behavior
Sport Marketing
Sport Tourism
Sport Management
Sports Management
Metrics
H-Index
i10 Index
Citation
79
135
22,307
consumer decision-making
perceived value
personal values
Metrics
H-Index
i10 Index
Citation
79
199
41,270
* Rankings
Ranking Based On Selection :43
Services Marketing
Metrics
H-Index
i10 Index
Citation
79
129
28,570
Strategic Management
Marketing
Entrepreneurship
International Business
HRM
Metrics
H-Index
i10 Index
Citation
78
298
23,283
AI & Robot
AR VR XR
eWOM
Social Media
Tourism Marketing
Metrics
H-Index
i10 Index
Citation
78
151
33,878
* Rankings
Ranking Based On Selection :46
marketing
consumer behavior
statistics
psychology
research methodology
Metrics
H-Index
i10 Index
Citation
78
231
104,497
phycology
algal biotechnology
ecology
algae culture
commercialisation
Metrics
H-Index
i10 Index
Citation
78
155
24,545
* Rankings
Ranking Based On Selection :48
Marketing Theory
Marketing Strategy
Service-Dominant Logic
Value Co-creation
Service Science
Metrics
H-Index
i10 Index
Citation
76
136
94,799
* Rankings
Ranking Based On Selection :49
Marketing
Metrics
H-Index
i10 Index
Citation
75
144
20,800
* Rankings
Ranking Based On Selection :50
Environmental Psychology
Conservation
Social Psychology
Data Analytics
Metrics
H-Index
i10 Index
Citation
74
120
44,957
* Rankings
Ranking Based On Selection :51
sourcing strategy
supply chain management
international marketing
technology management
Metrics
H-Index
i10 Index
Citation
73
140
27,003
* Rankings
Ranking Based On Selection :52
Marketing
Metrics
H-Index
i10 Index
Citation
72
129
53,681
* Rankings
Ranking Based On Selection :53
Sales management
Business-to-business marketing
Sales
CRM
Relationships
Metrics
H-Index
i10 Index
Citation
72
162
22,044
Servo motor drives
Control theory applications
Power electronics
Mechatronics
Energy Technique
Metrics
H-Index
i10 Index
Citation
72
191
16,216
* Rankings
Ranking Based On Selection :55
Marketing
Consumer Behavior
Social Media
Metrics
H-Index
i10 Index
Citation
72
161
53,063
* Rankings
Ranking Based On Selection :56
Customer Satisfaction and Loyalty
Selling and Sales Management
Multivariate Data Analysis
Metrics
H-Index
i10 Index
Citation
71
218
276,221
Relationship marketing
CSR
Corporate social responsibility
Genealogy
Metrics
H-Index
i10 Index
Citation
71
163
20,973
marketing
Metrics
H-Index
i10 Index
Citation
71
198
23,955
* Rankings
Ranking Based On Selection :59
Marketing
Survey Research
Metrics
H-Index
i10 Index
Citation
71
109
53,834
* Rankings
Ranking Based On Selection :60
consumer health
food labeling
survey measurement
marketing and public policy
transformative consumer research
Metrics
H-Index
i10 Index
Citation
71
133
21,937
* Rankings
Ranking Based On Selection :61
marketing models
b2b marketing
decision support systems
Metrics
H-Index
i10 Index
Citation
71
145
25,366
Corporate Identity
Branding
Marketing
Metrics
H-Index
i10 Index
Citation
70
168
19,127
* Rankings
Ranking Based On Selection :63
marketing
service marketing
service encounters
technology and service
Metrics
H-Index
i10 Index
Citation
70
106
110,016
marketing
customer satisfaction
service
Metrics
H-Index
i10 Index
Citation
70
152
82,972
* Rankings
Ranking Based On Selection :65
marketing ethics
social responsibility
Metrics
H-Index
i10 Index
Citation
70
179
46,282
Consumer Culture Theory
Metrics
H-Index
i10 Index
Citation
69
199
27,224
Marketing
Metrics
H-Index
i10 Index
Citation
69
244
16,808
Technology Management
Information Systems
Marketing
Metrics
H-Index
i10 Index
Citation
68
149
26,702
Marketing
Service
CX
Customer Experience
Service Innovation
Metrics
H-Index
i10 Index
Citation
68
134
33,266
* Rankings
Ranking Based On Selection :70
Marketing
Environmental Marketing
Social Marketing
Marketing Education
International Marketing
Metrics
H-Index
i10 Index
Citation
68
189
20,319
* Rankings
Ranking Based On Selection :71
Marketing
Advertising
Consumer Behavior
International Marketing
International Advertising
Metrics
H-Index
i10 Index
Citation
68
276
22,298
* Rankings
Ranking Based On Selection :72
Advertising/Marketing/PR Strategies
Consumer Psychology/Behavior
Market Research
Trademarks
Metrics
H-Index
i10 Index
Citation
68
124
40,981
* Rankings
Ranking Based On Selection :73
Design
Design Science
Brand Management
Research Methods
Information Systems
Metrics
H-Index
i10 Index
Citation
67
128
100,611
* Rankings
Ranking Based On Selection :74
Consumer Behavior
Creativity
Social Influence
Innovation
Metrics
H-Index
i10 Index
Citation
67
101
19,830
Branding and Relationships
Service Management and Engagement
Theorizing in Marketing
Metrics
H-Index
i10 Index
Citation
67
134
34,841
* Rankings
Ranking Based On Selection :76
Consumer Behaviour
Healthcare Collaboration
International Collaboration
IT in Healthcare
Technology & Innovation
Metrics
H-Index
i10 Index
Citation
67
160
18,732
* Rankings
Ranking Based On Selection :77
Motivation & Emotion
Social Influence
Consumer Psychology
Metrics
H-Index
i10 Index
Citation
66
96
40,372
respiratory medicine
Metrics
H-Index
i10 Index
Citation
66
220
18,560
* Rankings
Ranking Based On Selection :79
Services Marketing and Management
Digital Marketing and Social Media
Supply Chain Management
Innovation and New Technologies
Metrics
H-Index
i10 Index
Citation
66
129
37,547
* Rankings
Ranking Based On Selection :80
Consumer behaviour
perceived risk
confusion
ethics
Metrics
H-Index
i10 Index
Citation
66
132
23,078
* Rankings
Ranking Based On Selection :81
Marketing
Management
Product Development
Metrics
H-Index
i10 Index
Citation
66
126
35,523
marketing
Metrics
H-Index
i10 Index
Citation
66
122
14,721
Work-Organisation Psychology
Consumer Behavior
Tourism/Hospitality
Sustainability
Metrics
H-Index
i10 Index
Citation
65
108
14,502
New technology-based services
Metrics
H-Index
i10 Index
Citation
65
139
12,169
marketing
consumer behavior
tourism
health sciences
Metrics
H-Index
i10 Index
Citation
65
172
27,324
* Rankings
Ranking Based On Selection :86
Marketing and business modeling
branding
service science and management
Metrics
H-Index
i10 Index
Citation
65
190
26,748
Marketing
Consumer behavior
Self-regulation
Counterfeit
Services
Metrics
H-Index
i10 Index
Citation
65
324
20,280
* Rankings
Ranking Based On Selection :88
digital innovation
digital marketing
predictive analytics
tourism marketing
marketing analytics
Metrics
H-Index
i10 Index
Citation
65
146
25,519
* Rankings
Ranking Based On Selection :89
marketing
strategy
retailing
innovation
artificial intelligence
Metrics
H-Index
i10 Index
Citation
65
122
31,261
* Rankings
Ranking Based On Selection :90
Marketing & International Management
Metrics
H-Index
i10 Index
Citation
65
104
23,772
* Rankings
Ranking Based On Selection :91
Marketing
Statistical Modeling
Database Marketing
Multichannel Marketing
Metrics
H-Index
i10 Index
Citation
65
102
29,301
Marketing
Commmunications
Branding
Globalisation
Marketing Theory
Metrics
H-Index
i10 Index
Citation
65
174
17,232
* Rankings
Ranking Based On Selection :93
Consumer Behavior
Marketing
Consumer Decision Making
Humor in Advertising
Metrics
H-Index
i10 Index
Citation
65
107
39,802
relationship marketing
tech VR AR AI
tourism
Metrics
H-Index
i10 Index
Citation
64
168
16,420
International Marketing
Strategic Marketing
Relationship Marketing
Socially responsible Marketing
Marketing in Emerging Econ
Metrics
H-Index
i10 Index
Citation
64
103
22,976
marketing research
communication
retailing
store atmospherics
Metrics
H-Index
i10 Index
Citation
64
133
19,073
* Rankings
Ranking Based On Selection :97
marketing
sports
values
psychology
attitudes
Metrics
H-Index
i10 Index
Citation
64
132
24,645
* Rankings
Ranking Based On Selection :98
Marketing Analytics
Business Analytics
Marketing Research
Market Segmentation
Metrics
H-Index
i10 Index
Citation
64
110
27,649
consumer culture
cultural marketing strategy
services
economic development
Metrics
H-Index
i10 Index
Citation
63
127
41,322
* Rankings
Ranking Based On Selection :100
corporate brands
corporate identity
corporate marketing
corporate heritage brands. corporate heritage identity. corporate her
Metrics
H-Index
i10 Index
Citation
63
132
28,385
Adrian Bauman
University of Sydney
Sydney, Australia
Metrics
H-Index
i10 Index
Citation Counts
176
911
172,146
public health
physical activity
program evaluation methods
mass media campaigns
implementation & scale-up
R Bagozzi
University of Michigan
Ann Arbor, United States
Metrics
H-Index
i10 Index
Citation Counts
140
331
238,053
Marketing
Management
social psychology
statistics
neuroscience
Joseph F Hair Jr
Metrics
H-Index
i10 Index
Citation Counts
133
558
504,607
multivariate analysis
business analytics
marketing
structural equation modeling
PLS
J Holton Wilson
Central Michigan University
Mount Pleasant, United States
Metrics
H-Index
i10 Index
Citation Counts
121
516
69,764
Jordan Louviere
University of South Australia
Adelaide, Australia
Metrics
H-Index
i10 Index
Citation Counts
115
306
175,482
Discrete Choice Experiments & Choice Models
Best-Worst and Max-Diff Scaling
External validity
Leonard Berry
Texas A&M University
College Station, United States
Metrics
H-Index
i10 Index
Citation Counts
113
290
261,439
Services Marketing
Service Quality
Health Services Research
Improving Cancer Care Research
Dhruv Grewal
Babson College
Babson Park, United States
Metrics
H-Index
i10 Index
Citation Counts
111
237
100,182
Marketing
Marketing Strategy
Retailing
Strategy
Consumer Behavior
G Tomas M Hult
Michigan State University
East Lansing, United States
Metrics
H-Index
i10 Index
Citation Counts
108
245
141,894
international marketing
marketing strategy
customer satisfaction
supply chain management
international business
Roger J Calantone
Michigan State University
East Lansing, United States
Metrics
H-Index
i10 Index
Citation Counts
108
254
64,557
New Product Development
International Marketing
Marketing Strategy
Supply Chain Management
Marketing
V Kumar
Indian School of Business Hyderabad
Haydarabad, India
Metrics
H-Index
i10 Index
Citation Counts
106
184
67,067
Marketing
Marketing Research
Customer Relationship Management
Bruce Knuteson
Metrics
H-Index
i10 Index
Citation Counts
105
281
36,961
market impact
physics
particle physics
information
incentives
Ko De Ruyter
King's College London
London, United Kingdom
Metrics
H-Index
i10 Index
Citation Counts
102
257
52,339
S Tamer Cavusgil
Georgia State University
Atlanta, United States
Metrics
H-Index
i10 Index
Citation Counts
102
236
62,601
İnternational business
International marketing
Export marketing
Emerging markets
Born Globals
Marko Sarstedt
Otto Von Guericke Universität Magdeburg
Magdeburg, Germany
Metrics
H-Index
i10 Index
Citation Counts
101
187
257,931
Marketing
Structural Equation Modeling
Consumer Behavior
PLS
Research Methods
A Parasuraman
University of Miami
Coral Gables, United States
Metrics
H-Index
i10 Index
Citation Counts
101
232
260,233
Services Marketing
Service Quality
Technology & Service
Peter Corcoran
Metrics
H-Index
i10 Index
Citation Counts
101
371
27,526
consumer electronics
computer vision
biometrics
deep learning
edge computing
Anna S Mattila
Pennsylvania State University
University Park, United States
Metrics
H-Index
i10 Index
Citation Counts
100
283
38,625
services marketing
consumer behavior
Klaus G Grunert
Aarhus University
Aarhus, Denmark
Metrics
H-Index
i10 Index
Citation Counts
99
324
41,540
consumer behaviour
marketing
food science
Jochen Wirtz
National University of Singapore
Queenstown, Singapore
Metrics
H-Index
i10 Index
Citation Counts
96
177
49,943
Services Marketing
Service Management
Hospitality
Marketing
Consumer Behavior
Tung Lung Steven Chang
Long Island University
Brooklyn, United States
Metrics
H-Index
i10 Index
Citation Counts
96
927
67,746
competitive strategy
marketing capability
e-business
technological capability
technology diffusion
Ronald Goldsmith
Florida State University
Tallahassee, United States
Metrics
H-Index
i10 Index
Citation Counts
96
193
44,541
Shelby D Hunt
Texas Tech University
Lubbock, United States
Metrics
H-Index
i10 Index
Citation Counts
96
194
91,508
Marketing
Competition
Strategy
Macromarketing
Ethics
Adamantios Diamantopoulos
Universität Wien
Vienna, Austria
Metrics
H-Index
i10 Index
Citation Counts
95
177
59,011
International Marketing
Measurement Theory
Quantitative Methods
Vijay Mahajan
Metrics
H-Index
i10 Index
Citation Counts
95
166
42,587
New Product Diffusion
Marketing Strategy
Marketing Research
Christian Grönroos
Hanken School of Economics
Helsinki, Finland
Metrics
H-Index
i10 Index
Citation Counts
92
177
122,638
Morris B Holbrook
Columbia University New York
New York, United States
Metrics
H-Index
i10 Index
Citation Counts
92
251
90,383
Consumer Behavior
Marketing
Communications
Advertising
Aesthetics
Sara Dolnicar
University of Queensland
St Lucia, Australia
Metrics
H-Index
i10 Index
Citation Counts
91
274
29,506
Tourism
Sustainable Tourism
Marketing
Water
Social Marketing
Jan Benedict EM Steenkamp
University of North Carolina Chapel Hill
Chapel Hill, United States
Metrics
H-Index
i10 Index
Citation Counts
91
137
70,845
Branding
Global Marketing
Marketing Strategy
Leadership
Michel Wedel
University of Maryland
College Park, United States
Metrics
H-Index
i10 Index
Citation Counts
91
209
35,641
Marketing
Statistics
Psychometrics
Econometrics
Eye Tracking
Valarie Zeithaml
University of North Carolina Chapel Hill
Chapel Hill, United States
Metrics
H-Index
i10 Index
Citation Counts
90
244
312,576
marketing
services marketing
service management
Osman Mübin Karatepe
Metrics
H-Index
i10 Index
Citation Counts
89
177
25,727
Hospitality
Tourism
Internal marketing
services marketing
strategic management
Arch Woodside
Boston College
Chestnut Hill, United States
Metrics
H-Index
i10 Index
Citation Counts
87
346
38,795
marketing
tourism
consumer psychology
B2B marketing
advertising
Pc Verhoef
University of Groningen
Groningen, Netherlands
Metrics
H-Index
i10 Index
Citation Counts
85
146
59,005
digital business
omni-channel
customer experience
big data
sustainability
Michel Laroche
Concordia University Montréal
Montreal, Canada
Metrics
H-Index
i10 Index
Citation Counts
85
217
35,153
Services marketing
advertising
online consumer behavior
internet marketing
acculturation
Hapzi Ali
Metrics
H-Index
i10 Index
Citation Counts
84
221
17,912
Marketing & Business Management
Research Method
MIS
Good Corporate Governance
Robert F Lusch
University of Arizona
Tucson, United States
Metrics
H-Index
i10 Index
Citation Counts
84
183
93,230
Marketing
innovation
supply chains
services
Leyland Pitt
Simon Fraser University
Burnaby, Canada
Metrics
H-Index
i10 Index
Citation Counts
83
300
35,798
marketing
management information systems
marketing strategy
brands
Praveen Kumar
Metrics
H-Index
i10 Index
Citation Counts
82
919
40,068
Nucleon decay
Neutrino physics
Detectors
Martin Christopher
Cranfield University
Cranfield, United Kingdom
Metrics
H-Index
i10 Index
Citation Counts
82
169
67,821
J Scott Armstrong
University of Pennsylvania
Philadelphia, United States
Metrics
H-Index
i10 Index
Citation Counts
80
173
50,759
Forecasting
advertising
survey research
marketing
peer review
Daniel Funk
Temple University
Philadelphia, United States
Metrics
H-Index
i10 Index
Citation Counts
79
135
22,307
Sport Consumer Behavior
Sport Marketing
Sport Tourism
Sport Management
Sports Management
Geoffrey Soutar
University of Western Australia
Crawley, Australia
Metrics
H-Index
i10 Index
Citation Counts
79
199
41,270
consumer decision-making
perceived value
personal values
Lloyd C. Harris
University of Birmingham
Birmingham, United Kingdom
Metrics
H-Index
i10 Index
Citation Counts
79
129
28,570
Demetris Vrontis
University of Nicosia
Nicosia, Cyprus
Metrics
H-Index
i10 Index
Citation Counts
78
298
23,283
Strategic Management
Marketing
Entrepreneurship
International Business
HRM
Carlos Flavián
Universidad de Zaragoza
Zaragoza, Spain
Metrics
H-Index
i10 Index
Citation Counts
78
151
33,878
AI & Robot
AR VR XR
eWOM
Social Media
Tourism Marketing
Naresh Malhotra
Metrics
H-Index
i10 Index
Citation Counts
78
231
104,497
marketing
consumer behavior
statistics
psychology
research methodology
Michael Borowitzka
Murdoch University
Murdoch, Australia
Metrics
H-Index
i10 Index
Citation Counts
78
155
24,545
phycology
algal biotechnology
ecology
algae culture
commercialisation
Stephen Vargo
University of Hawaii System
Honolulu, United States
Metrics
H-Index
i10 Index
Citation Counts
76
136
94,799
Marketing Theory
Marketing Strategy
Service-Dominant Logic
Value Co-creation
Service Science
Pradeep Chintagunta
Metrics
H-Index
i10 Index
Citation Counts
75
144
20,800
Wesley Schultz
California State University San Marcos
San Marcos, United States
Metrics
H-Index
i10 Index
Citation Counts
74
120
44,957
Environmental Psychology
Conservation
Social Psychology
Data Analytics
Masaaki Kotabe
Temple University
Philadelphia, United States
Metrics
H-Index
i10 Index
Citation Counts
73
140
27,003
sourcing strategy
supply chain management
international marketing
technology management
Naveen Donthu
Georgia State University
Atlanta, United States
Metrics
H-Index
i10 Index
Citation Counts
72
129
53,681
Wesley J Johnston
Georgia State University
Atlanta, United States
Metrics
H-Index
i10 Index
Citation Counts
72
162
22,044
Sales management
Business-to-business marketing
Sales
CRM
Relationships
Rong Jong Wai
Metrics
H-Index
i10 Index
Citation Counts
72
191
16,216
Servo motor drives
Control theory applications
Power electronics
Mechatronics
Energy Technique
Michael Solomon
Saint Joseph's University
Philadelphia, United States
Metrics
H-Index
i10 Index
Citation Counts
72
161
53,063
Marketing
Consumer Behavior
Social Media
Rolph Anderson
Drexel University
Philadelphia, United States
Metrics
H-Index
i10 Index
Citation Counts
71
218
276,221
Customer Satisfaction and Loyalty
Selling and Sales Management
Multivariate Data Analysis
Adam Lindgreen
Copenhagen Business School
Frederiksberg, Denmark
Metrics
H-Index
i10 Index
Citation Counts
71
163
20,973
Relationship marketing
CSR
Corporate social responsibility
Genealogy
Patrick De Pelsmacker
University of Antwerp
Antwerp, Belgium
Metrics
H-Index
i10 Index
Citation Counts
71
198
23,955
Rick Netemeyer
University of Virginia
Charlottesville, United States
Metrics
H-Index
i10 Index
Citation Counts
71
109
53,834
Scot Burton
University of Arkansas Fayetteville
Fayetteville, United States
Metrics
H-Index
i10 Index
Citation Counts
71
133
21,937
consumer health
food labeling
survey measurement
marketing and public policy
transformative consumer research
Gary Lilien
Pennsylvania State University
University Park, United States
Metrics
H-Index
i10 Index
Citation Counts
71
145
25,366
marketing models
b2b marketing
decision support systems
TC Melewar
Middlesex University
London, United Kingdom
Metrics
H-Index
i10 Index
Citation Counts
70
168
19,127
Corporate Identity
Branding
Marketing
Mary Jo Bitner
Metrics
H-Index
i10 Index
Citation Counts
70
106
110,016
marketing
service marketing
service encounters
technology and service
Youjae Yi
Metrics
H-Index
i10 Index
Citation Counts
70
152
82,972
marketing
customer satisfaction
service
Oc Ferrell
Auburn University
Auburn, United States
Metrics
H-Index
i10 Index
Citation Counts
70
179
46,282
marketing ethics
social responsibility
bernard cova
Kedge Business School
Marseille, France
Metrics
H-Index
i10 Index
Citation Counts
69
199
27,224
Francisco Rodriguez
Universidad Autónoma de Chile
Temuco, Chile
Metrics
H-Index
i10 Index
Citation Counts
69
244
16,808
Heikki Karjaluoto
Jyväskylä University
Jyväskylä, Finland
Metrics
H-Index
i10 Index
Citation Counts
68
149
26,702
Technology Management
Information Systems
Marketing
Anders Gustafsson
Metrics
H-Index
i10 Index
Citation Counts
68
134
33,266
Marketing
Service
CX
Customer Experience
Service Innovation
Michael Jay Polonsky
Deakin University
Geelong, Australia
Metrics
H-Index
i10 Index
Citation Counts
68
189
20,319
Marketing
Environmental Marketing
Social Marketing
Marketing Education
International Marketing
Charles R Taylor
Villanova University
Villanova, United States
Metrics
H-Index
i10 Index
Citation Counts
68
276
22,298
Marketing
Advertising
Consumer Behavior
International Marketing
International Advertising
Jacob Jacoby
New York University
New York, United States
Metrics
H-Index
i10 Index
Citation Counts
68
124
40,981
Advertising/Marketing/PR Strategies
Consumer Psychology/Behavior
Market Research
Trademarks
Jörg Henseler
University of Twente
Enschede, Netherlands
Metrics
H-Index
i10 Index
Citation Counts
67
128
100,611
Design
Design Science
Brand Management
Research Methods
Information Systems
Darren Dahl
University of British Columbia
Vancouver, Canada
Metrics
H-Index
i10 Index
Citation Counts
67
101
19,830
Consumer Behavior
Creativity
Social Influence
Innovation
Roderick J Brodie
University of Auckland
Auckland, New Zealand
Metrics
H-Index
i10 Index
Citation Counts
67
134
34,841
Branding and Relationships
Service Management and Engagement
Theorizing in Marketing
Laurette Dubé
McGill University
Montreal, Canada
Metrics
H-Index
i10 Index
Citation Counts
67
160
18,732
Consumer Behaviour
Healthcare Collaboration
International Collaboration
IT in Healthcare
Technology & Innovation
Vlad Griskevicius
University of Minnesota Twin Cities
Minneapolis, United States
Metrics
H-Index
i10 Index
Citation Counts
66
96
40,372
Motivation & Emotion
Social Influence
Consumer Psychology
Peter Michael Kreuter
Metrics
H-Index
i10 Index
Citation Counts
66
220
18,560
Martin Wetzels
Maastricht University
Maastricht, Netherlands
Metrics
H-Index
i10 Index
Citation Counts
66
129
37,547
Services Marketing and Management
Digital Marketing and Social Media
Supply Chain Management
Innovation and New Technologies
Vincent Mitchell
University of Sydney
Sydney, Australia
Metrics
H-Index
i10 Index
Citation Counts
66
132
23,078
Consumer behaviour
perceived risk
confusion
ethics
John R Hauser
Metrics
H-Index
i10 Index
Citation Counts
66
126
35,523
Marketing
Management
Product Development
Aviv Shoham
University of Haifa
Haifa, Israel
Metrics
H-Index
i10 Index
Citation Counts
66
122
14,721
Puneet Kaur
University of Bergen
Bergen, Norway
Metrics
H-Index
i10 Index
Citation Counts
65
108
14,502
Work-Organisation Psychology
Consumer Behavior
Tourism/Hospitality
Sustainability
Jinsoo Hwang
Sejong University
Seoul, South Korea
Metrics
H-Index
i10 Index
Citation Counts
65
139
12,169
Metin Kozak
Kadir Has University
İstanbul, Türkiye
Metrics
H-Index
i10 Index
Citation Counts
65
172
27,324
marketing
consumer behavior
tourism
health sciences
Les Johnson
Swinburne University of Technology
Hawthorn, Australia
Metrics
H-Index
i10 Index
Citation Counts
65
190
26,748
Marketing and business modeling
branding
service science and management
Piyush Sharma
Metrics
H-Index
i10 Index
Citation Counts
65
324
20,280
Marketing
Consumer behavior
Self-regulation
Counterfeit
Services
Stuart J Barnes
King's College London
London, United Kingdom
Metrics
H-Index
i10 Index
Citation Counts
65
146
25,519
digital innovation
digital marketing
predictive analytics
tourism marketing
marketing analytics
Venkatesh Shankar
Texas A&M University
College Station, United States
Metrics
H-Index
i10 Index
Citation Counts
65
122
31,261
marketing
strategy
retailing
innovation
artificial intelligence
Constantine S Katsikeas
Metrics
H-Index
i10 Index
Citation Counts
65
104
23,772
Marketing & International Management
Scott A Neslin
Dartmouth College
Hanover, United States
Metrics
H-Index
i10 Index
Citation Counts
65
102
29,301
Marketing
Statistical Modeling
Database Marketing
Multichannel Marketing
Philip Kitchen
Metrics
H-Index
i10 Index
Citation Counts
65
174
17,232
Marketing
Commmunications
Branding
Globalisation
Marketing Theory
Wayne D Hoyer
Metrics
H-Index
i10 Index
Citation Counts
65
107
39,802
Consumer Behavior
Marketing
Consumer Decision Making
Humor in Advertising
Sandra Loureiro
Metrics
H-Index
i10 Index
Citation Counts
64
168
16,420
relationship marketing
tech VR AR AI
tourism
Leonidas C Leonidou
University of Cyprus
Nicosia, Cyprus
Metrics
H-Index
i10 Index
Citation Counts
64
103
22,976
International Marketing
Strategic Marketing
Relationship Marketing
Socially responsible Marketing
Marketing in Emerging Econ
Jean Charles William Chebat
HEC Montréal École de Gestion
Montreal, Canada
Metrics
H-Index
i10 Index
Citation Counts
64
133
19,073
marketing research
communication
retailing
store atmospherics
Lynn Kahle
University of Oregon
Eugene, United States
Metrics
H-Index
i10 Index
Citation Counts
64
132
24,645
marketing
sports
values
psychology
attitudes
Wagner Kamakura
Rice University
Houston, United States
Metrics
H-Index
i10 Index
Citation Counts
64
110
27,649
Marketing Analytics
Business Analytics
Marketing Research
Market Segmentation
Eric Arnould
Aalto University
Espoo, Finland
Metrics
H-Index
i10 Index
Citation Counts
63
127
41,322
consumer culture
cultural marketing strategy
services
economic development
John Mt Balmer
Brunel University
Uxbridge, United Kingdom
Metrics
H-Index
i10 Index
Citation Counts
63
132
28,385
corporate brands
corporate identity
corporate marketing
corporate heritage brands. corporate heritage identity. corporate her