Top 100 Scientists

World Top 100 Scientists 2025

Top 100 scientists can be ranked globally or specific to the following regions including Africa, Asia, Europe, North America, Latin America, Oceania, Arab League, ASEAN, EECA, and BRICS based on total H-index scores without any breakdown by subject areas. Top 100 rankings in the world, in a continent, or a region include standardized subjects areas of Agriculture & Forestry, Arts, Design and Architecture, Business & Management, Economics & Econometrics, Education, Engineering & Technology, History, Philosophy, Theology, Law/Law and Legal Studies, Medical and Health Sciences, Natural Sciences, Social Sciences, Art and Humanities Rankings and Social Sciences and Humanities Rankings BETA VERSION. Subject field ranking in world, region, country and university is beta version since subject field "others" (870,053 scientists profile whose branch cannot be determined, not yet edited or determined) is excluded, so the ranking will change as the others fields are edited. Please note that. Subjects indicated as “ * others ” will not be included in the ranking by regions and subjects.

* Rankings
Ranking Based On Selection: 1
Scott B Mackenzie
Marketing
consumer behavior
research methods
advertising
leadership
Metrics
H-Index
i10 Index
Citation
57
75
193,175
* Rankings
Ranking Based On Selection: 2
Neil A Morgan
marketing strategy
marketing
strategy
brand
exporting
Metrics
H-Index
i10 Index
Citation
54
83
24,937
Minjeong Kim
Consumer decision-making
consumer neuroscience
digital commerce
Metrics
H-Index
i10 Index
Citation
31
39
5,434
Shu Cole
travel
disability
services marketing
tourism development
travelers with mobility impairment
Metrics
H-Index
i10 Index
Citation
30
44
6,138
Raymond R Burke
Marketing Research
Retailing
Shopper Behavior
Data Mining
Metrics
H-Index
i10 Index
Citation
29
33
9,128
Ashok K Lalwani
The role of cultural values in consumer behavior
Behavioral aspects of pricing
Metrics
H-Index
i10 Index
Citation
22
29
3,596
Antonio Williams
Sport Marketing
Sport Brand
Social Marketing
Public Health
Fitness Marketing
Metrics
H-Index
i10 Index
Citation
19
31
1,076
* Rankings
Ranking Based On Selection: 10
Lopo Rego
Marketing Performance
Marketing Strategy
Brand Equity
Customer Satisfaction
Metrics
H-Index
i10 Index
Citation
19
19
5,323

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* Rankings
Ranking Based On Selection: 11
Shibo Li
Consumer dynamics
marketing analytics
CRM
digital marketing
signaling models
Metrics
H-Index
i10 Index
Citation
18
21
2,677
Rankings
Ranking Based On Selection: 1
Scott B Mackenzie
Metrics
H-Index
i10 Index
Citation Counts
57
75
193,175
Marketing
consumer behavior
research methods
advertising
leadership
Rankings
Ranking Based On Selection: 2
Neil A Morgan
Metrics
H-Index
i10 Index
Citation Counts
54
83
24,937
marketing strategy
marketing
strategy
brand
exporting
Rankings
Ranking Based On Selection: 3
Minjeong Kim
Metrics
H-Index
i10 Index
Citation Counts
31
39
5,434
Consumer decision-making
consumer neuroscience
digital commerce
Rankings
Ranking Based On Selection: 4
Shu Cole
Metrics
H-Index
i10 Index
Citation Counts
30
44
6,138
travel
disability
services marketing
tourism development
travelers with mobility impairment
Rankings
Ranking Based On Selection: 5
Raymond R Burke
Metrics
H-Index
i10 Index
Citation Counts
29
33
9,128
Marketing Research
Retailing
Shopper Behavior
Data Mining
Rankings
Ranking Based On Selection: 6
H Shanker Krishnan
Metrics
H-Index
i10 Index
Citation Counts
26
28
5,532
Rankings
Ranking Based On Selection: 7
Ashok K Lalwani
Metrics
H-Index
i10 Index
Citation Counts
22
29
3,596
The role of cultural values in consumer behavior
Behavioral aspects of pricing
Rankings
Ranking Based On Selection: 8
Rebecca J Slotegraaf
Metrics
H-Index
i10 Index
Citation Counts
20
24
6,277
Rankings
Ranking Based On Selection: 9
Antonio Williams
Metrics
H-Index
i10 Index
Citation Counts
19
31
1,076
Sport Marketing
Sport Brand
Social Marketing
Public Health
Fitness Marketing
Rankings
Ranking Based On Selection: 10
Lopo Rego
Metrics
H-Index
i10 Index
Citation Counts
19
19
5,323
Marketing Performance
Marketing Strategy
Brand Equity
Customer Satisfaction

Enroll all your faculty members with discounted institutional membership to showcase your institution's academic strength to the world in the best way possible – join now and achieve results fast! 

Rankings
Ranking Based On Selection: 11
Shibo Li
Metrics
H-Index
i10 Index
Citation Counts
18
21
2,677
Consumer dynamics
marketing analytics
CRM
digital marketing
signaling models
Rankings
Ranking Based On Selection: 12
Alexander Fedorikhin
Metrics
H-Index
i10 Index
Citation Counts
12
12
5,302
Rankings
Ranking Based On Selection: 13
Yi-Chun Kelly Lin
Metrics
H-Index
i10 Index
Citation Counts
4
2
79