Top 100 scientists can be ranked globally or specific to the following regions including Africa, Asia, Europe, North America, Latin America, Oceania, Arab League, ASEAN, EECA, and BRICS based on total H-index scores without any breakdown by subject areas. Top 100 rankings in the world, in a continent, or a region include standardized subjects areas of Agriculture & Forestry, Arts, Design and Architecture, Business & Management, Economics & Econometrics, Education, Engineering & Technology, History, Philosophy, Theology, Law/Law and Legal Studies, Medical and Health Sciences, Natural Sciences, Social Sciences, Art and Humanities Rankings and Social Sciences and Humanities Rankings BETA VERSION. Subject field ranking in world, region, country and university is beta version since subject field "others" (870,053 scientists profile whose branch cannot be determined, not yet edited or determined) is excluded, so the ranking will change as the others fields are edited. Please note that. Subjects indicated as “ * others ” will not be included in the ranking by regions and subjects.
Marketing
consumer behavior
research methods
advertising
leadership
Metrics
H-Index
i10 Index
Citation
57
75
193,175
marketing strategy
marketing
strategy
brand
exporting
Metrics
H-Index
i10 Index
Citation
54
83
24,937
* Rankings
Ranking Based
On Selection: 3
Consumer decision-making
consumer neuroscience
digital commerce
Metrics
H-Index
i10 Index
Citation
31
39
5,434
* Rankings
Ranking Based
On Selection: 4
travel
disability
services marketing
tourism development
travelers with mobility impairment
Metrics
H-Index
i10 Index
Citation
30
44
6,138
* Rankings
Ranking Based
On Selection: 5
Marketing Research
Retailing
Shopper Behavior
Data Mining
Metrics
H-Index
i10 Index
Citation
29
33
9,128
* Rankings
Ranking Based
On Selection: 6
Consumer behavior
Metrics
H-Index
i10 Index
Citation
26
28
5,532
* Rankings
Ranking Based
On Selection: 7
The role of cultural values in consumer behavior
Behavioral aspects of pricing
Metrics
H-Index
i10 Index
Citation
22
29
3,596
* Rankings
Ranking Based
On Selection: 8
Marketing Strategy
Innovation
Metrics
H-Index
i10 Index
Citation
20
24
6,277
* Rankings
Ranking Based
On Selection: 9
Sport Marketing
Sport Brand
Social Marketing
Public Health
Fitness Marketing
Metrics
H-Index
i10 Index
Citation
19
31
1,076
* Rankings
Ranking Based
On Selection: 10
Marketing Performance
Marketing Strategy
Brand Equity
Customer Satisfaction
Metrics
H-Index
i10 Index
Citation
19
19
5,323
* Rankings
Ranking Based
On Selection: 11
Consumer dynamics
marketing analytics
CRM
digital marketing
signaling models
Metrics
H-Index
i10 Index
Citation
18
21
2,677
* Rankings
Ranking Based
On Selection: 12
consumer behavior
decision making
Metrics
H-Index
i10 Index
Citation
12
12
5,302
* Rankings
Ranking Based
On Selection: 13
Survey research
Program Evaluation
Metrics
H-Index
i10 Index
Citation
4
2
79
Scott B Mackenzie
Indiana University Bloomington
Bloomington, United States
Metrics
H-Index
i10 Index
Citation Counts
57
75
193,175
Marketing
consumer behavior
research methods
advertising
leadership
Neil A Morgan
Indiana University Bloomington
Bloomington, United States
Metrics
H-Index
i10 Index
Citation Counts
54
83
24,937
marketing strategy
marketing
strategy
brand
exporting
Minjeong Kim
Indiana University Bloomington
Bloomington, United States
Metrics
H-Index
i10 Index
Citation Counts
31
39
5,434
Consumer decision-making
consumer neuroscience
digital commerce
Shu Cole
Indiana University Bloomington
Bloomington, United States
Metrics
H-Index
i10 Index
Citation Counts
30
44
6,138
travel
disability
services marketing
tourism development
travelers with mobility impairment
Raymond R Burke
Indiana University Bloomington
Bloomington, United States
Metrics
H-Index
i10 Index
Citation Counts
29
33
9,128
Marketing Research
Retailing
Shopper Behavior
Data Mining
H Shanker Krishnan
Indiana University Bloomington
Bloomington, United States
Metrics
H-Index
i10 Index
Citation Counts
26
28
5,532
Ashok K Lalwani
Indiana University Bloomington
Bloomington, United States
Metrics
H-Index
i10 Index
Citation Counts
22
29
3,596
The role of cultural values in consumer behavior
Behavioral aspects of pricing
Rebecca J Slotegraaf
Indiana University Bloomington
Bloomington, United States
Metrics
H-Index
i10 Index
Citation Counts
20
24
6,277
Antonio Williams
Indiana University Bloomington
Bloomington, United States
Metrics
H-Index
i10 Index
Citation Counts
19
31
1,076
Sport Marketing
Sport Brand
Social Marketing
Public Health
Fitness Marketing
Lopo Rego
Indiana University Bloomington
Bloomington, United States
Metrics
H-Index
i10 Index
Citation Counts
19
19
5,323
Marketing Performance
Marketing Strategy
Brand Equity
Customer Satisfaction
Shibo Li
Indiana University Bloomington
Bloomington, United States
Metrics
H-Index
i10 Index
Citation Counts
18
21
2,677
Consumer dynamics
marketing analytics
CRM
digital marketing
signaling models
Alexander Fedorikhin
Indiana University Bloomington
Bloomington, United States
Metrics
H-Index
i10 Index
Citation Counts
12
12
5,302
Yi-Chun Kelly Lin
Indiana University Bloomington
Bloomington, United States
Metrics
H-Index
i10 Index
Citation Counts
4
2
79