Top 100 Scientists

World Top 100 Scientists 2025

Top 100 scientists can be ranked globally or specific to the following regions including Africa, Asia, Europe, North America, Latin America, Oceania, Arab League, ASEAN, EECA, and BRICS based on total H-index scores without any breakdown by subject areas. Top 100 rankings in the world, in a continent, or a region include standardized subjects areas of Agriculture & Forestry, Arts, Design and Architecture, Business & Management, Economics & Econometrics, Education, Engineering & Technology, History, Philosophy, Theology, Law/Law and Legal Studies, Medical and Health Sciences, Natural Sciences, Social Sciences, Art and Humanities Rankings and Social Sciences and Humanities Rankings BETA VERSION. Subject field ranking in world, region, country and university is beta version since subject field "others" (870,053 scientists profile whose branch cannot be determined, not yet edited or determined) is excluded, so the ranking will change as the others fields are edited. Please note that. Subjects indicated as “ * others ” will not be included in the ranking by regions and subjects.

* Rankings
Ranking Based On Selection: 1
Michel Wedel
Marketing
Statistics
Psychometrics
Econometrics
Eye Tracking
Metrics
H-Index
i10 Index
Citation
91
209
36,094
* Rankings
Ranking Based On Selection: 2
PK Kannan
Digital Marketing
New Product Design
Pricing
Marketing Analytics
Multi-Touch Attribution
Metrics
H-Index
i10 Index
Citation
56
97
22,746
Amna Kirmani
Consumer behavior
persuasion
advertising
branding
Metrics
H-Index
i10 Index
Citation
27
34
13,805
Stephen R Mcdaniel
marketing
advertising
consumer behavior
sport marketing
sport media
Metrics
H-Index
i10 Index
Citation
22
27
2,324
Michael Trusov
digital marketing and analytics
text analysis
social networks
eye-tracking and data mining
Metrics
H-Index
i10 Index
Citation
18
22
8,332
Vichet Sum
Market Efficiency
Asset Pricing
Investments
Financial Institutions
Monetary Economics
Metrics
H-Index
i10 Index
Citation
16
23
848
Jo Paoletti
Consumer culture
History of Dress
Gender and Appearance
Undergraduate Research
Metrics
H-Index
i10 Index
Citation
13
16
1,139

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Yajin Wang
Branding
Consumer Behavior
Social Psychology
Marketing
Metrics
H-Index
i10 Index
Citation
10
10
1,289
Simon Anani
Consumer Behavior
Customer Retention Strategies
Information Assurance
Cybersecurity Analyst
IT Security Engineer
Metrics
H-Index
i10 Index
Citation
1
1
11
Monisha Das
Social media metrics
consumer decision making
monetary policy
market structure
behaviorial theory
Metrics
H-Index
i10 Index
Citation
1
0
3
Rankings
Ranking Based On Selection: 1
Michel Wedel
Metrics
H-Index
i10 Index
Citation Counts
91
209
36,094
Marketing
Statistics
Psychometrics
Econometrics
Eye Tracking
Rankings
Ranking Based On Selection: 2
PK Kannan
Metrics
H-Index
i10 Index
Citation Counts
56
97
22,746
Digital Marketing
New Product Design
Pricing
Marketing Analytics
Multi-Touch Attribution
Rankings
Ranking Based On Selection: 3
Amna Kirmani
Metrics
H-Index
i10 Index
Citation Counts
27
34
13,805
Consumer behavior
persuasion
advertising
branding
Rankings
Ranking Based On Selection: 4
Rebecca K Ratner
Metrics
H-Index
i10 Index
Citation Counts
24
26
5,930
Rankings
Ranking Based On Selection: 5
Stephen R Mcdaniel
Metrics
H-Index
i10 Index
Citation Counts
22
27
2,324
marketing
advertising
consumer behavior
sport marketing
sport media
Rankings
Ranking Based On Selection: 6
Michael Trusov
Metrics
H-Index
i10 Index
Citation Counts
18
22
8,332
digital marketing and analytics
text analysis
social networks
eye-tracking and data mining
Rankings
Ranking Based On Selection: 7
Yogesh Joshi
Metrics
H-Index
i10 Index
Citation Counts
17
18
2,527
Rankings
Ranking Based On Selection: 8
Vichet Sum
Metrics
H-Index
i10 Index
Citation Counts
16
23
848
Market Efficiency
Asset Pricing
Investments
Financial Institutions
Monetary Economics
Rankings
Ranking Based On Selection: 9
Liye Ma
Metrics
H-Index
i10 Index
Citation Counts
13
16
2,495
Rankings
Ranking Based On Selection: 10
Jo Paoletti
Metrics
H-Index
i10 Index
Citation Counts
13
16
1,139
Consumer culture
History of Dress
Gender and Appearance
Undergraduate Research

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Rankings
Ranking Based On Selection: 11
Yajin Wang
Metrics
H-Index
i10 Index
Citation Counts
10
10
1,289
Branding
Consumer Behavior
Social Psychology
Marketing
Rankings
Ranking Based On Selection: 12
Judy K Frels
Metrics
H-Index
i10 Index
Citation Counts
7
4
3,938
Rankings
Ranking Based On Selection: 13
Lisa Pearo
Metrics
H-Index
i10 Index
Citation Counts
6
6
7,137
Rankings
Ranking Based On Selection: 14
Simon Anani
Metrics
H-Index
i10 Index
Citation Counts
1
1
11
Consumer Behavior
Customer Retention Strategies
Information Assurance
Cybersecurity Analyst
IT Security Engineer
Rankings
Ranking Based On Selection: 15
Monisha Das
Metrics
H-Index
i10 Index
Citation Counts
1
0
3
Social media metrics
consumer decision making
monetary policy
market structure
behaviorial theory