The Citation Rankings (Highly Cited Researchers) highlight the most cited and influential researchers across a vast range of scientific fields, covering 197 main and sub-disciplines, including the Art and Humanities Citation Rankings and Social Sciences and Humanities Citation Rankings. This service, offered exclusively by AD Scientific Index, aims to provide a balanced perspective by excluding data from CERN and other statistical sources that disproportionately favor certain researchers, particularly in the social sciences and humanities. This unique approach addresses the advantages researchers with multi-author publications and CERN involvement hold over others. Furthermore, citation rankings help uncover rule violations and unethical practices within the research community. For more detailed citation analyses, explore the Scientists Last 6 Years Citation Index, Universities Total Citations Rankings 2025, and Universities Last 6 Years Citations Rankings 2025.
* Total Citation Counts Rankings
Ranking Based On Selection :1
marketing retail "chaos theory" "complexity theory"
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,952
1,022
0.524
* Total Citation Counts Rankings
Ranking Based On Selection :2
Public governance
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,311
939
0.716
* Total Citation Counts Rankings
Ranking Based On Selection :3
Entrepreneurial marketing
Entrepreneurial management
Rural development and SMME
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,177
952
0.809
* Total Citation Counts Rankings
Ranking Based On Selection :4
Public governance
Entrepreneurship
Philanthropy
Higher Education Policy
Social Sciences Methods
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
882
398
0.451
* Total Citation Counts Rankings
Ranking Based On Selection :5
Social & Youth Development
Business Development
Higher Education
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
829
361
0.435
* Total Citation Counts Rankings
Ranking Based On Selection :6
HRM/Human & Computer interaction
Online learning
Knowledge Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
705
608
0.862
* Total Citation Counts Rankings
Ranking Based On Selection :7
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
569
435
0.764
* Total Citation Counts Rankings
Ranking Based On Selection :8
Managerial accounting
Financial Management
Corporate finance
Investment decisions
Financing of Small business and Financial
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
400
400
1.000
* Total Citation Counts Rankings
Ranking Based On Selection :9
Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
328
310
0.945
* Total Citation Counts Rankings
Ranking Based On Selection :10
Quality
Entrepreneurship
Productivity
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
319
304
0.953
* Total Citation Counts Rankings
Ranking Based On Selection :11
Social Media Marketing
Artificial Intelligence in Marketing
Customer Service
Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
289
196
0.678
* Total Citation Counts Rankings
Ranking Based On Selection :12
Media and Language
Development Communication
and Interpreting
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
240
213
0.888
* Total Citation Counts Rankings
Ranking Based On Selection :13
Entrepreneurship
Political Economy
Energy Transition
BRICS Economic Growth
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
234
193
0.825
* Total Citation Counts Rankings
Ranking Based On Selection :14
Entrepreneurship
Rural small business
Risk Management
Strategic Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
231
197
0.853
* Total Citation Counts Rankings
Ranking Based On Selection :15
Entrepreneurship
Small businesses
Service quality in higher education
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
194
191
0.985
* Total Citation Counts Rankings
Ranking Based On Selection :16
Business law
corporate governance and corporate social responsibility
entrepreneurship
legal
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
166
162
0.976
* Total Citation Counts Rankings
Ranking Based On Selection :17
Leadership
Corp. governance
Entrepreneurship
Ethics
Financial Accounting (IFRS-based)
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
155
154
0.994
* Total Citation Counts Rankings
Ranking Based On Selection :18
Customer Loyalty
Relationship Marketing
Loyalty Programmes
Cause Related Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
128
97
0.758
* Total Citation Counts Rankings
Ranking Based On Selection :19
business management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
117
69
0.590
* Total Citation Counts Rankings
Ranking Based On Selection :20
Marketing
Communication
Marketing Tactics
Rhetoric
Pentecostal
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
99
92
0.929
* Total Citation Counts Rankings
Ranking Based On Selection :21
Knowledge Management
Knowledge Risk Management
Human Resource Management
Leadership & Strategy
IT
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
92
79
0.859
* Total Citation Counts Rankings
Ranking Based On Selection :22
Entrepreneurship
Entrepreneurship Education
Strategic Management
Information and Data Management
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
90
87
0.967
* Total Citation Counts Rankings
Ranking Based On Selection :23
Business strategy
Innovation management
Technology in business
Women and entrepreneurship
Circular economy for sustainable development
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
84
84
1.000
* Total Citation Counts Rankings
Ranking Based On Selection :24
Service Quality
Logistics
Retail & Marketing
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
77
45
0.584
* Total Citation Counts Rankings
Ranking Based On Selection :25
Construction Project Management
Business Development & Entrepreneurship
Geopathic Stress and
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
66
64
0.970
Roger B Mason|RB Mason
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,952
1,022
0.524
marketing retail "chaos theory" "complexity theory"
Nirmala Dorasamy
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,311
939
0.716
Lawrence Mpele Lekhanya
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
1,177
952
0.809
Entrepreneurial marketing
Entrepreneurial management
Rural development and SMME
Fulufhelo G Netswera|Godfrey Netswera
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
882
398
0.451
Public governance
Entrepreneurship
Philanthropy
Higher Education Policy
Social Sciences Methods
Philiswa Charity Dlamini
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
829
361
0.435
Social & Youth Development
Business Development
Higher Education
Melanie Lourens
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
705
608
0.862
HRM/Human & Computer interaction
Online learning
Knowledge Management
Jeevarathnam P Govender
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
569
435
0.764
Thabiso Sthembiso Msomi
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
400
400
1.000
Managerial accounting
Financial Management
Corporate finance
Investment decisions
Financing of Small business and Financial
Obianuju E. Okeke-Uzodike
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
328
310
0.945
Robert Walter Dumisani Zondo
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
319
304
0.953
Quality
Entrepreneurship
Productivity
Sarah T Jembere|Sarah Tsitsi Chikandiwa
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
289
196
0.678
Social Media Marketing
Artificial Intelligence in Marketing
Customer Service
Marketing
Sam Erevbenagie Usadolo
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
240
213
0.888
Media and Language
Development Communication
and Interpreting
Ndivhuho Tshikovhi
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
234
193
0.825
Entrepreneurship
Political Economy
Energy Transition
BRICS Economic Growth
Albert Tchey Agbenyegah
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
231
197
0.853
Entrepreneurship
Rural small business
Risk Management
Strategic Management
Musawenkosi Ngibe
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
194
191
0.985
Entrepreneurship
Small businesses
Service quality in higher education
Emem Anwana
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
166
162
0.976
Business law
corporate governance and corporate social responsibility
entrepreneurship
legal
Anrusha Bhana
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
155
154
0.994
Leadership
Corp. governance
Entrepreneurship
Ethics
Financial Accounting (IFRS-based)
Karen Corbishley
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
128
97
0.758
Customer Loyalty
Relationship Marketing
Loyalty Programmes
Cause Related Marketing
Jey Difference Nyalungu
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
117
69
0.590
Rufus Olufemi Adebayo
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
99
92
0.929
Marketing
Communication
Marketing Tactics
Rhetoric
Pentecostal
Mp Phaladi
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
92
79
0.859
Knowledge Management
Knowledge Risk Management
Human Resource Management
Leadership & Strategy
IT
Thandukwazi Richman Ncube
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
90
87
0.967
Entrepreneurship
Entrepreneurship Education
Strategic Management
Information and Data Management
Olajumoke F. Ogunsanya
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
84
84
1.000
Business strategy
Innovation management
Technology in business
Women and entrepreneurship
Circular economy for sustainable development
Dion Noel
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
77
45
0.584
Service Quality
Logistics
Retail & Marketing
Iruka Chijindu Anugwo
Citation Metrics
Total
Last 6 Years
Last 6 Years / Total
66
64
0.970
Construction Project Management
Business Development & Entrepreneurship
Geopathic Stress and