Abraham Yeboah

Abraham Yeboah

Sunyani Technical University - Sunyani / Ghana
Business & Management / Marketing
AD Scientific Index ID: 5827948
Sunyani Mfiridwuma Sukuupɔn
person_outline Abraham Yeboah's MOST POPULAR ARTICLES
1-) Exploring the consumer impulse buying behaviour from a range of consumer and product related factorsA Yeboah, V Owusu-PrempehInternational Journal of Marketing Studies 9 (2), 146-159, 2017202017
2-) Using social presence theory to predict online consumer engagement in the emerging marketsA Yeboah, O Agyekum, V Owusu-Prempeh, KB PrempehFuture Business Journal 9 (1), 69, 202362023
3-) The impact of technology readiness and adapting behaviours in the workplace: a mediating effect of career adaptabilityE Kumi, HV Osei, S Asumah, A YeboahFuture Business Journal 10 (1), 63, 202462024
4-) The Influence of Offline, Online Media and Counterfeit Awareness among Non-Perishable and Non-Food Products in GhanaA Yeboah, V Owusu-Prempeh, S AdjeiInternational Journal of Marketing Studies 9 (6), 31-42, 201762017
5-) Perceived risk influence on brand made in Ghana consumer decision making towards non-perishable products categoryA Yeboah, V Owusu-Prempeh, S AdjeiInternational Journal of Business and Management 13 (5), 137, 201832018