Alba García-Milon

Alba García-Milon

Universidad de La Rioja - Logroño / Spain
Business & Management / Marketing
AD Scientific Index ID: 5087373
University of La Rioja
person_outline Alba García-Milon's MOST POPULAR ARTICLES
1-) Towards the smart tourism destination: Key factors in information source use on the tourist shopping journeyA García-Milon, E Juaneda-Ayensa, C Olarte-Pascual, ...Tourism management perspectives 36, 100730, 2020982020
2-) Assessing the moderating effect of COVID-19 on intention to use smartphones on the tourist shopping journeyA García-Milon, C Olarte-Pascual, E Juaneda-AyensaTourism Management 87, 104361, 2021612021
3-) Tourist purchases in a destination: what leads them to seek information from digital sources?A García-Milon, C Olarte-Pascual, E Juaneda-Ayensa, ...European Journal of Management and Business Economics 30 (2), 243-260, 2021152021
4-) The smartphone: The tourist’s on-site shopping friend. An extended cognitive, affective, normative modelA García-Milon, J Pelegrín-Borondo, E Juaneda-Ayensa, ...Telematics and Informatics 61, 101618, 2021132021
5-) Does the product test really make a difference? Evidence from the launch of a new wineA Garcia-Milon, MP Martínez-Ruiz, C Olarte-Pascual, J Pelegrin-BorondoFood Quality and Preference 71, 422-430, 2019132019