Amin Kohyari Haghighat

Amin Kohyari Haghighat

Semnan University - Semnan / Iran
Business & Management / Marketing
AD Scientific Index ID: 5215878
دانشگاه سمنان
person_outline Amin Kohyari Haghighat's MOST POPULAR ARTICLES
1-) The impact of industrial brand equity on brand performance from the perspective of buying center members (Case study: Manufacturers of home appliances in Tehran)Z Dehdashti Shahrokh, A Kohyari HaghighatJournal Of Business Management 6 (3), 475-496, 2014122014
2-) The role of quality improvement of services in promoting brand performance in Tehran hospitalsD Feiz, A Kohyari Haghighat, K Kohyari HaghighatPayavard Salamat 11 (3), 53-65, 201782017
3-) Designing a Hierarchical Model of Brand Equity Management in Healthcare Industry (Case Study: Hospitals in Tehran)D Feiz, A Zarei, A Kohyari HaghighatJha (Journal of Health Administration) 19 (65), 9-21, 201672016
4-) Designing a Model of Brand Performance in Industrial MarketsA rastegar, K Haghighat, M Kohyari HaghighatOrganizational Resources Management Research 6 (1), 71-103, 201662016
5-) Identifying factors influencing on purchase intention of foreign brand in Iran (case study: bosch and Samsung)Z Dehdashti Shahrokh, A Kohyari-Haghighat, A OttoofiQuarterly Journal of Brand Management 1 (1), 75-99, 201452014