Amran Harun

Amran Harun

Universiti Tun Hussein Onn Malaysia - Batu Pahat / Malaysia
Business & Management / Marketing
AD Scientific Index ID: 303961
Tun Hussein Onn University of Malaysia UTHM
person_outline Amran Harun's MOST POPULAR ARTICLES
1-) The Influence of Environmental Knowledge and Concern on Green Purchase Intention the Role of Attitude as a Mediating VariableAHZH A.H. Lizawati AmanBritish Journal of Arts and Social Sciences 7 (2), 145-167, 2012506*2012
2-) The effect of brand image on overall satisfaction and loyalty intention in the context of color cosmeticS L Sondoh Jr, M Wan Omar, N Abdul Wahid, I Ismail, A HarunAsian Academy of Management Journal (AAMJ) 12 (1), 1-25, 20073662007
3-) THE INFLUENCE OF CONSUMERS’ PERCEPTION OF GREEN PRODUCTS ON GREEN PURCHASE INTENTIONJL Wilson Kong, Amran Harun, Rini Suryati SulongInternational Journal of Asian Social Sciences 4 (8), 924-939, 20141702014
4-) Examining the mediating effect of attitude towards electronic words-of mouth (eWOM) on the relation between the trust in eWOM source and intention to follow eWOM among …NTA Zainal, A Harun, J LilyAsia Pacific Management Review 22 (1), 35-44, 20172242017
5-) The effects on customer satisfaction and customer loyalty by integrating marketing communication and after sale service into the traditional marketing mix model of Umrah travel …BA Othman, A Harun, NM De Almeida, ZM SadqJournal of islamic marketing 12 (2), 363-388, 20202212020