Andrea Lucarelli

Andrea Lucarelli

Stockholm University - Stockholm / Sweden
Business & Management / Marketing
AD Scientific Index ID: 1192944
Stockholms universitet
person_outline Andrea Lucarelli's MOST POPULAR ARTICLES
1-) City branding: a state‐of‐the‐art review of the research domainA Lucarelli, PO BergJournal of place management and development, 20116882011
2-) Place branding as urban policy: The (im) political place brandingA LucarelliCities 80, 12-21, 20181482018
3-) Problematising place branding research: A meta-theoretical analysis of the literatureA Lucarelli, S BrorströmThe Marketing Review 13 (1), 65-81, 20131462013
4-) Unraveling the complexity of “city brand equity”: a three‐dimensional frameworkA LucarelliJournal of Place Management and Development 5 (3), 231-252, 20121492012
5-) User-generated place brand equity on Twitter: The dynamics of brand associations in social mediaM Andéhn, A Kazeminia, A Lucarelli, E SevinPlace branding and public diplomacy 10, 132-144, 20141342014