Andreas Birnik

Andreas Birnik

National University of Singapore - Queenstown / Singapore
Business & Management / Business Administration
AD Scientific Index ID: 345034
Universiti Nasional Singapura
person_outline Andreas Birnik's MOST POPULAR ARTICLES
1-) Marketing mix standardization in multinational corporations: A review of the evidenceA Birnik, C BowmanInternational Journal of Management Reviews 9 (4), 303-324, 20071522007
2-) An evidence-based assessment of online carbon calculatorsA BirnikInternational Journal of Greenhouse Gas Control 17, 280-293, 2013842013
3-) Reorienting the business school agenda: The case for relevance, rigor, and righteousnessA Birnik, J BillsberryJournal of Business Ethics 82, 985-999, 2008842008
4-) Management as a contextual practice: the need to blend science, skills and practical wisdomJ Billsberry, A BirnikOrganization management journal 7 (2), 171-178, 2010682010
5-) Mind the gap: The role of HRM in creating, capturing and leveraging rare knowledge in hostile environmentsG Suder, C Reade, M Riviere, A Birnik, N NielsenDanger and Risk as Challenges for HRM, 134-161, 2020452020