Annika Abell

Annika Abell

University of Tennessee Knoxville - Knoxville / United States
Business & Management / Marketing
AD Scientific Index ID: 5582601
University of Tennessee
person_outline Annika Abell's MOST POPULAR ARTICLES
1-) More trust in fewer followers: Diverging effects of popularity metrics and green orientation social media influencersM Pittman, A AbellJournal of Interactive Marketing 56 (1), 70-82, 20211432021
2-) An evolutionary process model of cause‐related marketing and systematic review of the empirical literatureBA Lafferty, AK Lueth, R McCaffertyPsychology & Marketing 33 (11), 951-970, 20161432016
3-) Extending the boundaries of sensory marketing and examining the sixth sensory system: Effects of vestibular sensations for sitting versus standing postures on food taste perceptionD Biswas, C Szocs, A AbellJournal of Consumer Research 46 (4), 708-724, 2019672019
4-) Digital engagement on social media: how food image content influences social media and influencer marketing outcomesA Abell, D BiswasJournal of Interactive Marketing 58 (1), 1-15, 2023522023
5-) What’s in a “Happy” meal? The effects of smiley faces in restaurant logos on price and healthfulness perceptionsA Abell, L Smith, D BiswasJournal of Advertising 53 (1), 54-69, 202482024