Arne De Keyser

Arne De Keyser

EDHEC Business School (Université Côte d'Azur) - Roubaix / France
Business & Management / Marketing
AD Scientific Index ID: 1661835
EDHEC Business School
person_outline Arne De Keyser's MOST POPULAR ARTICLES
1-) “Service Encounter 2.0”: An investigation into the roles of technology, employees and customersB Larivière, D Bowen, TW Andreassen, W Kunz, NJ Sirianni, C Voss, ...Journal of business research 79, 238-246, 20176032017
2-) A framework for understanding and managing the customer experienceA De Keyser, KN Lemon, P Klaus, TL KeininghamMarketing Science Institute working paper series 85 (1), 15-121, 20152982015
3-) Moving the customer experience field forward: introducing the touchpoints, context, qualities (TCQ) nomenclatureA De Keyser, K Verleye, KN Lemon, TL Keiningham, P KlausJournal of Service Research 23 (4), 433-455, 20202842020
4-) Frontline service technology infusion: conceptual archetypes and future research directionsA De Keyser, S Köcher, L Alkire, C Verbeeck, J KandampullyJournal of Service Management 30 (1), 156-183, 20193772019
5-) The Service Recovery Journey: Conceptualization, Integration, and Directions for Future ResearchY Van Vaerenbergh, D Varga, A De Keyser, C OrsingherJournal of Service Research 22 (2), 103-119, 20193262019