Babak Sarabi

Babak Sarabi

University of Tromso - Tromsø / Norway
Business & Management / Marketing
AD Scientific Index ID: 5218055
The Arctic University of Norway
person_outline Babak Sarabi's MOST POPULAR ARTICLES
1-) The influence of HR practices on business strategy and firm performance: the case of banking industry in Iran.A Karami, S Sahebalzamani, B SarabiIUP Journal of Management Research 14 (1), 2015452015
2-) Key factors affecting customer satisfaction with Iranian retailer stores: evidence from hypermarkets and supermarketsA Fazlzadeh, S Sahebalzamani, B SarabiIUP Journal of Marketing Management 11 (4), 7-33, 2012172012
3-) Consumer’s attitude to moral framed advertisements when brands taking stand on socio-environmental issuesB Sarabi, A Wien, T GaustadEMAC 2022 Annual Conference 51 (107153), 20222022
4-) The influence of consumer satisfaction on the relationship between brand equity and brand loyalty in hospitality industryA Fazlzadeh, S Sahebalzamani, B SarabiTECHNICS TECHNOLOGIES EDUCATION MANAGEMENT-TTEM 7 (3), 1232-1241, 20122012