Bettina Hoechli

Bettina Hoechli

Universität Bern - Bern / Switzerland
Business & Management / Marketing
AD Scientific Index ID: 5530741
Université de Berne
person_outline Bettina Hoechli's MOST POPULAR ARTICLES
1-) How focusing on superordinate goals motivates broad, long-term goal pursuit: A theoretical perspectiveB Höchli, A Brügger, C MessnerFrontiers in psychology 9, 1879, 2018932018
2-) The role of attitude strength in behavioral spillover: Attitude matters—but not necessarily as a moderatorA Brügger, B HöchliFrontiers in psychology 10, 1018, 2019312019
3-) Using a goal theoretical perspective to reduce negative and promote positive spillover after a bike-to-work campaignB Höchli, A Brügger, R Abegglen, C MessnerFrontiers in psychology 10, 433, 2019272019
4-) Die Zukunft der vernetzten Gesellschaft: Neue Spielregeln, neue SpielmacherK Frick, B HöchliGDI Gottlieb Duttweiler Institute, 2014222014
5-) Making New Year\'s resolutions that stick: Exploring how superordinate and subordinate goals motivate goal pursuitB Höchli, A Brügger, C MessnerApplied Psychology: Health and Well‐Being 12 (1), 30-52, 2020192020