Bülent Mengüç

Bülent Mengüç

Özyeğin University - İstanbul / Türkiye
Business & Management / Marketing
AD Scientific Index ID: 194832
Özyeğin Üniversitesi
person_outline Bülent Mengüç's MOST POPULAR ARTICLES
1-) Balancing exploration and exploitation: The moderating role of competitive intensityS Auh, B MengucJournal of business research 58 (12), 1652-1661, 200511152005
2-) Creating a firm-level dynamic capability through capitalizing on market orientation and innovativenessB Menguc, S AuhJournal of the academy of marketing science 34 (1), 63-73, 200610382006
3-) The employee-organization relationship, organizational citizenship behaviors, and superior service qualitySJ Bell, B MengucJournal of retailing 78 (2), 131-146, 20028542002
4-) The implications of socialization and integration in supply chain managementPD Cousins, B MengucJournal of operations management 24 (5), 604-620, 20068742006
5-) Challenges of the “green imperative”: A natural resource-based approach to the environmental orientation–business performance relationshipB Menguc, LK OzanneJournal of Business research 58 (4), 430-438, 20058422005