Carla Abdalla

Carla Abdalla

Fundação Armando Alvares Penteado FAAP - São Paulo / Brazil
Business & Management / Strategic Management
AD Scientific Index ID: 4321301
Foundation Armando Alvares Penteado Faap
person_outline Carla Abdalla's MOST POPULAR ARTICLES
1-) Value co-creation in the specialty coffee value chain: the third-wave coffee movementPSM Boaventura, CC Abdalla, CL Araujo, JS ArakelianRevista de Administração de Empresas 58, 254-266, 201884*2018
2-) (Mis) Representations of older consumers in advertising: stigma and inadequacy in ageing societiesB Rosenthal, F Cardoso, C AbdallaJournal of Marketing Management 37 (5-6), 569-593, 2021232021
3-) Ostentation and funk: An integrative model of extended and expanded self theories under the lenses of compensatory consumptionCC Abdalla, F ZambaldiInternational Business Review 25 (3), 633-645, 2016232016
4-) Corporate Branding in Facebook Fan Pages: Ideas for Improving Your Brand ValueEPZ Brito, MC Zanette, CC AbdallaBusiness Expert Press, 2015192015
5-) Rolezinho pelo funk ostentação: um retrato da identidade do jovem da periferia paulistanaCC Abdalla122014