Carolina Pantuza

Carolina Pantuza

Universidade Federal de Minas Gerais UFMG - Belo Horizonte / Brazil
Business & Management / Marketing
AD Scientific Index ID: 5653126
Federal University of Minas Gerais
person_outline Carolina Pantuza's MOST POPULAR ARTICLES
1-) Neurociência do consumidor e neuromarketing: potencial de adoção teórica com a aplicação dos métodos e técnicas em neurociênciaHB Shigaki, CA Gonçalves, CPV Dos SantosReMark-Revista Brasileira de Marketing 16 (4), 439-453, 2017242017
2-) From social marketing and service-dominant logic to engagement in mindfulness practice: a field experimentCPV dos Santos, EL Lopes, JC Dias, AGP de Andrade, CA Matos, ...RAUSP Management Journal 56 (3), 348-365, 202182021
3-) Consumer Neuroscience and Neuromarketing: Theoretical Adoption Potential With The Application of Methods and Techniques in NeuroscienceHB Shigaki, CA Goncalves, CP Vilar dos SantosRevista Brasileira De Marketing 16 (4), 439-453, 201752017
4-) Organizational field and institutional pillars: understanding the pesticide field in Brazil and IndiaDE Borges, CPV Dos Santos, IB CkagnazaroffRevista Amazônia, Organizações e Sustentabilidade, 20212021