Catherine Muthu

Catherine Muthu

INTI International University - Putera Nilai / Malaysia
Business & Management / Marketing
AD Scientific Index ID: 5083572
Universiti Antarabangsa INTI
person_outline Catherine Muthu's MOST POPULAR ARTICLES
1-) Business Model Innovation for Competitive Advantage A Case Study of Kenyan Telcos Doctoral dissertation, Ligs University, 2021
2-) The Awakening of New Era Marketing LIGS University, 2016
3-) The Contributing Factors to Organizational Behavior on Firm’s Productivity and Performance–A Review of the Literature International Conference on Recent Challenges In Business & Management …, 0
4-) Digital Transformation in Higher Education–A Study on Productivity and Environmental SustainabilityC Muthu, SL Chen, WH KhooINTI JOURNAL 2023 (05), 1-9, 20232023
5-) LIGS UNIVERSITYAE Itang