Celestine Musau

Celestine Musau

Daystar University - Nairobi / Kenya
Business & Management / Marketing
AD Scientific Index ID: 4752884
Chuo Kikuu cha Daystar
person_outline Celestine Musau's MOST POPULAR ARTICLES
1-) Effect of Experiential Marketing in Building brand equity A case of Unilever Tanzania Brands International Journal of Supply Chain Management, 2017
2-) The influence of sources of social media communication on building brand equity in small medium enterprises in Kenya: A Case of Dotsavvy limited Journal of Marketing & Communication, 2018