Cheong Kim

Cheong Kim

Sungkyunkwan University - Seoul / South Korea
Business & Management / Business Administration
AD Scientific Index ID: 4517636
성균관대학교
person_outline Cheong Kim's MOST POPULAR ARTICLES
1-) Discovering the role of emotional and rational appeals and hidden heterogeneity of consumers in advertising copies for sustainable marketingC Kim, HG Jeon, KC LeeSustainability 12 (12), 5189, 2020432020
2-) The Unobserved Heterogeneneous Influence of Gamification and Novelty-Seeking Traits on Consumers’ Repurchase Intention in the Omnichannel RetailingC Kim, FJ Costello, KC LeeFrontiers in Psychology 11 (1164), 2020182020
3-) Understanding E-commerce consumers’ repeat purchase intention: the role of trust transfer and the moderating effect of neuroticismHG Jeon, C Kim, J Lee, KC LeeFrontiers in Psychology, 2059, 2021172021
4-) Exploring the personalization-intrusiveness-intention framework to evaluate the effects of personalization in social mediaJ Lee, C Kim, KC LeeInternational Journal of Information Management 66, 102532, 2022352022
5-) The intention of passengers towards repeat use of biometric security for sustainable airport managementC Kim, KC Lee, FJ CostelloSustainability 12 (11), 4528, 2020242020