Christina Ravens-Ocampo

Christina Ravens-Ocampo

Hochschule Aalen - Aalen / Germany
Business & Management / Marketing
AD Scientific Index ID: 4807662
Aalen University
person_outline Christina Ravens-Ocampo's MOST POPULAR ARTICLES
1-) Internal brand management in an international context C Ravens Springer Science & Business Media, 2013 352013
2-) Brand citizenship behaviorC RavensInternal Brand Management in an International Context, 59-68, 201442014
3-) Status of internal brand management researchC RavensInternal Brand Management in an International Context, 29-57, 201322013
4-) Methods of statistical analysisC RavensInternal Brand Management in an International Context, 147-166, 201312013
5-) Relevance of brand commitment in a cross-cultural contextC RavensInternal Brand Management in an International Context, 3-10, 201312013