Christophe Haon

Christophe Haon

Grenoble École de Management - Grenoble / France
Business & Management / Marketing
AD Scientific Index ID: 1661950
Grenoble School of Management
person_outline Christophe Haon's MOST POPULAR ARTICLES
1-) Méthodologie de la recherche en sciences de gestion: Réussir son mémoire ou sa thèse Pearson Education, 2018
2-) Extrinsic rewards, intrinsic motivation, and new product development performance Journal of product innovation management 37 (6), 528-551, 2020
3-) Co-citation, bibliographic coupling and leading authors, institutions and countries in the 50 years of Technological Forecasting and Social Change Technological Forecasting and Social Change 165, 120487, 2021
4-) Technology sourcing for website personalization and social media marketing: A study of e-retailing industry Journal of Business Research 80, 10-23, 2017
5-) Market orientation: synthesis and new theoretical directions Recherche et Applications en Marketing (English Edition) 22 (1), 45-59, 2007