Corky Mitchell

Corky Mitchell

Texas Tech University - Lubbock / United States
Business & Management / Marketing
AD Scientific Index ID: 5162588
person_outline Corky Mitchell's MOST POPULAR ARTICLES
1-) Distance be damned: The importance of social presence in a pandemic constrained environment Marketing Education Review 31 (4), 294-310, 2021
2-) Experiential learning: A study of simulations as a pedagogical tool Marketing Education Review 32 (1), 3-17, 2022
3-) Enabling Creative Small Business Innovation in a Crisis: An AbstractA Hass, KC Anderson, C MitchellAcademy of Marketing Science Annual Conference-World Marketing Congress, 165-166, 20212021
4-) Creating Value in an Introduction to Marketing Course Using a Simulation: An AbstractD Laverie, M Condon, W Humphrey, C MitchellBack to the Future: Using Marketing Basics to Provide Customer Value …, 20182018
5-) Creating value in an introduction to marketing course using a simulationD Laverie, M Condon, W Humphrey, C Mitchell2017