CRESPIN-MAZET

CRESPIN-MAZET

Kedge Business School - Marseille / France
Business & Management / Marketing
AD Scientific Index ID: 4605583
-
person_outline CRESPIN-MAZET's MOST POPULAR ARTICLES
1-) Sustainable procurement: Building legitimacy in the supply networkF Crespin-Mazet, E DontenwillJournal of Purchasing and Supply Management 18 (4), 207-217, 20121772012
2-) Milieu as a pertinent unit of analysis in project marketingB Cova, F Mazet, R SalleInternational Business Review 5 (6), 647-664, 19961421996
3-) Co-development as a marketing strategy in the construction industryF Crespin-Mazet, P GhauriIndustrial Marketing Management 36 (2), 158-172, 20071392007
4-) From competitive tendering to strategic marketing: an inductive approach for theory-buildingB Cova, F Mazet, R SalleJournal of Strategic Marketing 2 (1), 29-48, 1994971994
5-) Antecedents of project partnering in the construction industry—The impact of relationship historyF Crespin-Mazet, MI Havenvid, Å LinnéIndustrial marketing management 50, 4-15, 2015862015