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Dan Li Kitty
Widener University - Chester / United States
Business & Management / Marketing
AD Scientific Index ID: 5614190
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Dan Li Kitty's MOST POPULAR ARTICLES
1-)
The role of psychological ownership in consumer happinessD Li, L AtkinsonJournal of Consumer Marketing 37 (6), 629-638, 2020782020
2-)
Effect of emotional victim images in prosocial advertising: the moderating role of helping modeD Li, L AtkinsonInternational Journal of Nonprofit and Voluntary Sector Marketing 25 (4), e1676, 2020252020
3-)
Grand Hotel: Portrayal of Women in Golden Age HollywoodD LiInternational Journal of Social Science and Humanity 4 (4), 303, 201452014
4-)
Effects of Super Bowl advertising on online brand search: ten years of insights from 2011 to 2020D Li, NM WatanabeInternational Journal of Sports Marketing and Sponsorship 23 (4), 841-854, 202232022
5-)
Purse Parties: A Phenomenology of In-Home Counterfeit Luxury EventsNA Mitchell, AC Scheinbaum, D Li, W WangQualitative Consumer Research, 227-255, 201732017
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