Daniel Mochon

Daniel Mochon

Tulane University - New Orleans / United States
Others
AD Scientific Index ID: 1732042
person_outline Daniel Mochon's MOST POPULAR ARTICLES
1-) The\'IKEA Effect\': When Labor Leads to LoveM Norton, D Mochon, D ArielyJournal of Consumer Psychology 22 (3), 453-460, 201217042012
2-) Bolstering and restoring feelings of competence via the IKEA effectD Mochon, MI Norton, D ArielyInternational Journal of Research in Marketing 29 (4), 363-369, 20122582012
3-) What are likes worth? A Facebook page field experimentD Mochon, K Johnson, J Schwartz, D ArielyJournal of Marketing Research 54 (2), 306-317, 20171762017
4-) A scale distortion theory of anchoring.SW Frederick, D MochonJournal of Experimental psychology: general 141 (1), 124, 20121982012
5-) Selective versus unselective romantic desire: Not all reciprocity is created equalPW Eastwick, EJ Finkel, D Mochon, D ArielyPsychological Science 18 (4), 317-319, 20071882007