Daniela Andreini

Daniela Andreini

Università degli Studi di Bergamo - Bergamo / Italy
Business & Management / Marketing
AD Scientific Index ID: 1790732
University of Bergamo
person_outline Daniela Andreini's MOST POPULAR ARTICLES
1-) Climate change and COP26: Are digital technologies and information management part of the problem or the solution? An editorial reflection and call to actionYK Dwivedi, L Hughes, AK Kar, AM Baabdullah, P Grover, R Abbas, ...International Journal of Information Management 63, 102456, 20223302022
2-) Engaging consumers online through websites and social media: A gender study of Italian Generation Y clothing consumersW Nadeem, D Andreini, J Salo, T LaukkanenInternational Journal of Information Management 35 (4), 432-442, 20153132015
3-) Brand and product attachment in an industrial context: The effects on brand loyaltyG Pedeliento, D Andreini, M Bergamaschi, J SaloIndustrial Marketing Management 53, 194-206, 20162012016
4-) Reprint of" A renaissance of brand experience: Advancing the concept through a multi-perspective analysis"D Andreini, G Pedeliento, L Zarantonello, C SolerioJournal of Business Research 96, 355-365, 20192232019
5-) Business model innovation: a review of the process-based literatureD Andreini, C Bettinelli, NJ Foss, M MismettiJournal of Management and Governance 26 (4), 1089-1121, 20221362022