David M Hardesty

David M Hardesty

University of Kentucky - Lexington / United States
Economics & Econometrics / Economics
AD Scientific Index ID: 1412215
person_outline David M Hardesty's MOST POPULAR ARTICLES
1-) The use of expert judges in scale development: Implications for improving face validity of measures of unobservable constructsDM Hardesty, WO BeardenJournal of business research 57 (2), 98-107, 200410592004
2-) Consumer self-confidence: Refinements in conceptualization and measurementWO Bearden, DM Hardesty, RL RoseJournal of consumer research 28 (1), 121-134, 200110582001
3-) Color and shopping intentions: The intervening effect of price fairness and perceived affectBJ Babin, DM Hardesty, TA SuterJournal of business research 56 (7), 541-551, 20037712003
4-) Getting liberals and conservatives to go green: Political ideology and congruent appealsB Kidwell, A Farmer, DM HardestyJournal of Consumer Research 40 (2), 350-367, 20135602013
5-) Objective and subjective knowledge relationships: A quantitative analysis of consumer research findingsJP Carlson, LH Vincent, DM Hardesty, WO BeardenJournal of consumer research 35 (5), 864-876, 20094572009