Deborah Small

Deborah Small

University of Pennsylvania - Philadelphia / United States
Business & Management / Marketing
AD Scientific Index ID: 1454435
person_outline Deborah Small's MOST POPULAR ARTICLES
1-) Heart strings and purse strings: Carryover effects of emotions on economic decisions Psychological science 15 (5), 337-341, 2004
2-) Sympathy and callousness: The impact of deliberative thought on donations to identifiable and statistical victims The feeling of risk, 51-68, 2013
3-) Helping a Victim or Helping the Victim: Altruism and Identifiability Journal of Risk and uncertainty 26, 5-16, 2003
4-) The face of need: Facial emotion expression on charity advertisements Journal of marketing research 46 (6), 777-787, 2009
5-) The face of need: Facial emotion expression on charity advertisementsDA Small, NM VerrochiJournal of marketing research 46 (6), 777-787, 20098372009