Devashish Das Gupta

Devashish Das Gupta

Indian Institute of Management Lucknow - Lucknow / India
Business & Management / Marketing
AD Scientific Index ID: 4545877
भारतीय प्रबंधन संस्थान लखनऊ संस्थान
person_outline Devashish Das Gupta's MOST POPULAR ARTICLES
1-) Tourism MarketingDD GuptaPearson Education, 201088*2010
2-) Tourism marketingD DevashishNoida: Dorling Kindersley, 2011582011
3-) Assessing the website effectiveness of top ten tourist attracting nationsU Gupta, Devashish DasInformation Technology & Tourism 14 (2), 151-175, 2014302014
4-) "Customer Loyalty And Approach Of Service Providers: An Empircal Study Of Mobile Airtime Service Industry In India"AS Devashish Das GuptaServices Marketing Quarterly 30 (4), 342-364, 2009292009
5-) Investigating the impact of online brand communities on online customer engagement and brand loyaltyR Gupta, V Kumar, AK Kaushik, DD Gupta, R SindhwaniJournal of Global Marketing 36 (4), 319-338, 2023172023