Dian Wang

Dian Wang

University of Greenwich - London / United Kingdom
Business & Management / Marketing
AD Scientific Index ID: 5218649
person_outline Dian Wang's MOST POPULAR ARTICLES
1-) Bridging the language barrier: a Chinese place branding literature review from 1996 to 2018Y Wu, B Zhang, D WangPlace Branding and Public Diplomacy 17, 140-154, 202142021
2-) Generational homogeneity and heterogeneity in city image perception: an explorative study of GuangzhouD Wang, B Zhang, Y Wu, X ZhangPlace Branding and Public Diplomacy 19 (1), 128-142, 202332023
3-) Brand Recognition, Interdepartmental Conflict, and Performance: An Investigation of Porter’s Differentiated Competitive Strategy Implementation in a Large Chinese Automobile …B Zhang, D Wang, L Mo, X HuangSustainability 14 (20), 13546, 20222022
4-) Representation and Production of City Image Advertising in ChinaD WangUniversity of Leicester, 20222022