Diksha Panwar

Diksha Panwar

IILM University - Gurgaon / India
Business & Management / Business Administration
AD Scientific Index ID: 4709176
आईआईएलएम यूनिवर्सिटी
person_outline Diksha Panwar's MOST POPULAR ARTICLES
1-) Consumer decision making process models and their applications to market strategy International Management Review 15 (1), 36-44, 2019
2-) Localization in Fast Food industry: A case study on McDonald's strategy in India Journal of Arts, Science & Commerce 8 (3(1)), 70-74, 2017
3-) Impact of brand awareness on enrollment decision process moderated by students’ gender for HEI Journal of Content, Community & Communication 15 (8), 227-241, 2022
4-) Relationship Between Factors of Online Marketing and Student Enrollment Decisions in Higher Education: An Analysis Using Structural Modeling Techniques International Journal of Online Marketing 12 (1), 2022
5-) Study on Product Positioning Efforts of Multinational Fast Food Chain in India - An Exploration Asian Journal of Research in Business Economics and Management 7 (7), 120-134, 2017