Efthymia Kottika

Efthymia Kottika

University of Economics Prague - Prague / Czech Republic
Business & Management / Marketing
AD Scientific Index ID: 5945147
University of Economics, Prague
person_outline Efthymia Kottika's MOST POPULAR ARTICLES
1-) We survived this! What managers could learn from SMEs who successfully navigated the Greek economic crisisE Kottika, A Özsomer, P Rydén, IG Theodorakis, K Kaminakis, KG Kottikas, ...Industrial Marketing Management 88, 352-365, 20201592020
2-) Market-driving strategy and personnel attributes: Top management versus middle managementV Stathakopoulos, KG Kottikas, IG Theodorakis, E KottikaJournal of Business Research 104, 529-540, 2019412019
3-) Threat or treat for tourism organizations? The Copenhagen Zoo social media stormP Rydén, E Kottika, M Hossain, V Skare, AM MorrisonInternational Journal of Tourism Research 22 (1), 108-119, 2020272020
4-) Why shape a market? Empirical evidence on the prominent firm-level and market-level outcomes of market-driving strategyV Stathakopoulos, KG Kottikas, G Painesis, IG Theodorakis, E KottikaJournal of Business Research 139, 1240-1254, 2022202022
5-) Social Media Storms: Empowering Leadership Beyond Crisis ManagementP Rydén, MI Hossain, E Kottika, V ŠkareRoutledge, 202182021