Elina Jaakkola

Elina Jaakkola

University of Turku - Turku / Finland
Business & Management / Marketing
AD Scientific Index ID: 1659141
Turun yliopisto
person_outline Elina Jaakkola's MOST POPULAR ARTICLES
1-) The role of customer engagement behavior in value co-creation: a service system perspectiveE Jaakkola, M AlexanderJournal of service research 17 (3), 247-261, 201413602014
2-) Value co-creation in knowledge intensive business services: A dyadic perspective on the joint problem solving processL Aarikka-Stenroos, E JaakkolaIndustrial marketing management 41 (1), 15-26, 201210642012
3-) Designing conceptual articles: four approachesE JaakkolaAMS review 10 (1), 18-26, 20205332020
4-) Customer experience: fundamental premises and implications for researchL Becker, E JaakkolaJournal of the academy of marketing science 48, 630-648, 202010522020
5-) Service experience co-creation: conceptualization, implications, and future research directionsE Jaakkola, A Helkkula, L Aarikka-StenroosJournal of service management 26 (2), 182-205, 20156542015