Emílio José Montero Arruda Filho

Emílio José Montero Arruda Filho

Universidade da Amazonia - Belem / Brazil
Business & Management / Marketing
AD Scientific Index ID: 836642
University of Amazon
person_outline Emílio José Montero Arruda Filho's MOST POPULAR ARTICLES
1-) Planejamento da pesquisa científicaMC Farias Filho, EJM Arruda FilhoEditora Atlas SA, 20002172000
2-) Social behavior and brand devotion among iPhone innovatorsEJM Arruda-Filho, JA Cabusas, N DholakiaInternational journal of information management 30 (6), 475-480, 20101412010
3-) The low effect of perceived risk in the relation between hedonic values and purchase intentionEJM Arruda Filho, JDS Simões, CF De MuylderJournal of Marketing Management 36 (1-2), 128-148, 2020642020
4-) How iPhone innovators changed their consumption in iDay2: Hedonic post or brand devotionEJM Arruda-Filho, MM LennonInternational Journal of Information Management 31 (6), 524-532, 2011672011
5-) Negative online word-of-mouth: Consumers’ retaliation in the digital worldEJM Arruda Filho, AA BarcelosJournal of Global Marketing 34 (1), 19-37, 2021432021