Erik A. Borg

Erik A. Borg

Sodertorns University - Flemingsberg / Sweden
Business & Management / Business Administration
AD Scientific Index ID: 4937404
Södertörn University
person_outline Erik A. Borg's MOST POPULAR ARTICLES
1-) Knowledge, information and intellectual property: implications for marketing relationships Technovation 21 (8), 515-524, 2001
2-) The marketing of innovations in high‐technology companies: a network approach European Journal of Marketing 43 (3/4), 364-370, 2009
3-) Medical tourism in emerging markets: The role of trust, networks, and word-of-mouth Health marketing quarterly 36 (3), 203-219, 2019
4-) International market-oriented strategies for medical tourism destinations International Journal of Market Research 60 (6), 621-634, 2018
5-) Problem shifts and market research: the role of networks in business relationships Scandinavian Journal of Management 7 (4), 285-295, 1991