Estela Núñez-Barriopedro

Estela Núñez-Barriopedro

Universidad de Alcalá - Alcalá de Henares / Spain
Business & Management / Marketing
AD Scientific Index ID: 4333478
University of Alcalá
person_outline Estela Núñez-Barriopedro's MOST POPULAR ARTICLES
1-) The impact of corporate social responsibility on customer loyalty in hypermarkets: A new socially responsible strategyP Cuesta‐Valiño, PG Rodríguez, E Núñez‐BarriopedroCorporate Social Responsibility and Environmental Management 26 (4), 761-769, 2019792019
2-) The role of consumer happiness in brand loyalty: a model of the satisfaction and brand image in fashionP Cuesta-Valiño, P Gutiérrez-Rodríguez, E Núnez-BarriopedroCorporate Governance: The International Journal of Business in Society 22 (3 …, 2022702022
3-) Los videojuegos en la educación: Beneficios y perjuiciosE Núñez-Barriopedro, Y Sanz-Gómez, R Ravina-RipollRevista electrónica EDUCARE 24 (2), 240-257, 2020682020
4-) Promoting social media engagement via branded content communication: A fashion brands study on InstagramB Castillo‐Abdul, A Pérez‐Escoda, E Núñez‐BarriopedroMedia and Communication, 2022712022
5-) Sustainable, smart and Muslim-friendly tourist destinationsP Cuesta-Valiño, F Bolifa, E Núñez-BarriopedroSustainability 12 (5), 1778, 2020702020