Éva Markos Kujbus

Éva Markos Kujbus

Corvinus University of Budapest - Budapest / Hungary
Business & Management / Marketing
AD Scientific Index ID: 5272080
Budapesti Corvinus Egyetem
person_outline Éva Markos Kujbus's MOST POPULAR ARTICLES
1-) Social media’s new role in marketing communication and its opportunities in online strategy buildingÉ Markos-Kujbus, M GatiECREA 2012–4th European Communication Conference, 24-27, 2012492012
2-) The attributes of social media as a strategic marketing communication toolT Csordás, É Markos-Kujbus, M GátiJournalism and Mass Communication 4 (1), 48-71, 2014442014
3-) 4.3 user-generated internet memes as advertising vehicles: Visual narratives as special consumer information sources and consumer tribe integratorsT Csordás, D Horváth, A Mitev, É Markos-KujbusCommercial communication in the digital age: information or disinformation …, 2017272017
4-) Online only: Future outlooks of post-pandemic education based on student experiences of the virtual universityD Horváth, K Ásványi, A Cosovan, T Csordás, J Faludi, D Galla, Z Komár, ...Society and Economy 44 (1), 2-21, 2022282022
5-) Az on-line szájreklám (electronic word-of-mouth) jellemzői a marketingkommunikáció szempontjábólÉ Markos-KujbusVezetéstudomány-Budapest Management Review 47 (6), 52-63, 2016242016