Faheem Gul

Faheem Gul

Sukkur IBA University - Sukkur / Pakistan
Business & Management / Marketing
AD Scientific Index ID: 360635
انسٹی ٹیوٹ آف بزنس ایڈمنسٹریشن سکور
person_outline Faheem Gul's MOST POPULAR ARTICLES
1-) Promoting environmental performance through green human resource management practices in higher education institutions: A moderated mediation model Corporate Social Responsibility and Environmental Management 26 (6), 1579-1590, 2019
2-) The role of self-determination theory in marketing science: An integrative review and agenda for research European Management Journal 37 (1), 29-44, 2019
3-) Celebrity endorsement and brand passion among air travelers: Theory and evidence International Journal of Hospitality Management 85, 102347, 2020
4-) The role of sensory marketing and brand experience in building emotional attachment and brand loyalty in luxury retail stores Psychology & Marketing 39 (7), 1398-1412, 2022
5-) Towards a new model for green consumer behaviour: A self‐determination theory perspective Sustainable Development 28 (4), 711-722, 2020