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Fang Wan
AD Scientific Index 2024
Business & Management / Marketing
University of Manitoba - Winnipeg / Canada
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Fang Wan's MOST POPULAR ARTICLES
1-)
The harm of symbolic actions and green-washing: Corporate actions and communications on environmental performance and their financial implicationsK Walker, F WanJournal of business ethics 109 (2), 227-242, 20125872012
2-)
Cross-cultural differences in the refusal to accept a small gift: the differential influence of reciprocity norms on Asians and North Americans.H Shen, F Wan, RS Wyer JrJournal of Personality and Social Psychology 100 (2), 271, 20111642011
3-)
Giving an “e‐human touch” to e‐tailing: The moderating roles of static information quantity and consumption motive in the effectiveness of an anthropomorphic information agentS Sivaramakrishnan, F Wan, Z TangJournal of Interactive Marketing 21 (1), 60-75, 20071012007
4-)
Passionate Surfers in Image-Driven Consumer Culture: Fashion-Conscious, Appearance-Savvy People and Their Way of Life.F Wan, S Yuon, T FangAdvances in consumer research 28 (1), 20011042001
5-)
Is self-character similarity always beneficial?N Bhatnagar, F WanJournal of Advertising 40 (2), 39-50, 2011712011
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