Farrah Arif

Farrah Arif

Lahore University of Management Sciences - Lahore / Pakistan
Business & Management / Marketing
AD Scientific Index ID: 1970339
لاہور یونیورسٹی آف مینجمنٹ سائنسز
person_outline Farrah Arif's MOST POPULAR ARTICLES
1-) Reconceptualizing materialism as identity goal pursuits: Functions, processes, and consequencesLJ Shrum, N Wong, F Arif, SK Chugani, A Gunz, TM Lowrey, A Nairn, ...Journal of Business Research 66 (8), 1179-1185, 20133282013
2-) Rethinking materialism: A process view and some transformative consumer research implicationsN Wong, LJ Shrum, F Arif, S Chugani, A Gunz, TM Lowrey, A Nairn, ...Journal of Research for Consumers 19, 1-4, 2011212011
3-) A Tale of Mystery Shopping: Mausummery Perspective!F Arif, SS SarfrazAsian Journal of Management Cases 17 (1), 85-106, 20202020
4-) Pakwheels. com—A Period of Transition!F Arif, SS SarfrazBusiness and Management Practices in South Asia: A Collection of Case …, 20192019
5-) Pakwheels. com—The Next Challenge!F Arif, SS SarfrazAsian Journal of Management Cases 14 (2), 137-159, 20172017