Felix Tang

Hang Seng University of Hong Kong - Shatin / Hong Kong

Business & Management / Marketing

AD Scientific Index ID: 4951393

香港恒生大學

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Felix Tang's MOST POPULAR ARTICLES

1-) Understanding counterfeit consumptionF Tang, VI Tian, J ZaichkowskyAsia Pacific Journal of Marketing and Logistics, 20141122014

2-) Consumer ethics: insights from business professionalsLWT Lo, H Chan, F Tang, KY YeungAsia Pacific Journal of Marketing and Logistics 32 (3), 664-680, 2020

3-) Understanding corporate culture and business performance from a Confucian perspectiveVI Tian, F Tang, ACB TseAsia Pacific Journal of Marketing and Logistics 34 (4), 759-777, 2022

4-) The effect of perceived advertising effort on brand perception: implication for retailers in Hong KongFY Chan, HF Chan, F TangThe international review of retail, distribution and consumer research 27 (1 …, 2017142017

5-) Can customer loyalty be explained by virtue ethics? The Chinese wayKK Kwong, F Tang, V Tian, ALK FungAsian Journal of Business Ethics 4, 101-115, 2015122015

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