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Fiona Spotswood
AD Scientific Index 2024
Business & Management / Marketing
University of Bristol - Bristol / United Kingdom
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Fiona Spotswood's MOST POPULAR ARTICLES
1-)
Analysing cycling as a social practice: An empirical grounding for behaviour changeF Spotswood, T Chatterton, A Tapp, D WilliamsTransportation research part F: traffic psychology and behaviour 29, 22-33, 20152172015
2-)
Some reasonable but uncomfortable questions about social marketingF Spotswood, J French, A Tapp, M SteadJournal of Social Marketing, 20121252012
3-)
Social marketingL Eagle, S Dahl, S Hill, S Bird, F Spotswood, A TappPearson Education, 20131152013
4-)
From the 4Ps to COM-SM: reconfiguring the social marketing mixA Tapp, F SpotswoodJournal of Social Marketing 3 (3), 206-222, 20131202013
5-)
Beyond persuasion: A cultural perspective of behaviourF Spotswood, A TappJournal of Social Marketing 3 (3), 275-294, 2013652013
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