Fitriya Abdul Rahim

Fitriya Abdul Rahim

Universiti Tunku Abdul Rahman - Kajang / Malaysia
Business & Management / Strategic Management
AD Scientific Index ID: 5327306
University Tunku Abdul Rahman UTAR
person_outline Fitriya Abdul Rahim's MOST POPULAR ARTICLES
1-) Malaysian Coffee Culture: Attributes considered to purchase coffee beveragesFA Rahim, GP Jin, CL FongJournal of Marketing Advances and Practices 1 (1), 50-62, 2019172019
2-) Perceived differences in values among baby boomers, Gen-X and Gen-Y: A survey on academiciansK Munusamy, T Arumugam, FA RahimInternational Conference in Business and Economics Research (ICBER), Kuching …, 2010162010
3-) Malaysia vs Thailand Millennial Travellers Understanding the Behaviour and Pattern of Young TouristsZA Zulfakar, FA RahimZufara, AZ & Fitriya, AR (2019). Malaysia vs Thailand Millennial Travellers …, 2019132019
4-) More important than ever: Embracing digital marketing to survive COVID-19VB Sanger, FW Jalaludin, TL Cheng, FA RahimCoMBInES-Conference on Management, Business, Innovation, Education and …, 2021102021
5-) Malaysian young travellers’ online purchase intention of travel productsGP Jin, FA Rahim, CL Fong, TL ChengJournal of Marketing Advances and Practices 2 (1), 1-12, 2020102020