Gaia Rancati

Gaia Rancati

Middle Tennessee State University - Murfreesboro / United States
Business & Management / Marketing
AD Scientific Index ID: 5672769
person_outline Gaia Rancati's MOST POPULAR ARTICLES
1-) Applying implicit association test techniques and facial expression analyses in the comparative evaluation of website user experienceM Mauri, G Rancati, A Gaggioli, G RivaFrontiers in psychology 12, 674159, 2021212021
2-) Neurophysiological responses to robot–human interactions in retail storesG Rancati, I MaggioniJournal of Services Marketing 37 (3), 261-275, 2023132023
3-) Comparing the effects of immersive and non-immersive real estate experience on behavioral intentionsM Mauri, G Rancati, G Riva, A GaggioliComputers in Human Behavior 150, 107996, 202462024
4-) Customer experience in coffee stores: A multidisciplinary Neuromarketing approachG Rancati, TTT Nguyen, D Fowler, M Mauri, CD SchultzJournal of Consumer Behaviour 23 (1), 243-259, 202492024
5-) Young Customer Responses to Service Robots vs. Humans in Luxury Retail: A Multidisciplinary ApproachG Rancati, S Bartolotta, M Mauri, CD Schultz, A Chirico, A GaggioliMarketing ZfP, 20242024