Georgios Bakamitsos

Stetson University - DeLand / United States

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AD Scientific Index ID: 1671589

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Georgios Bakamitsos's MOST POPULAR ARTICLES

1-) Mean centering helps alleviate “micro” but not “macro” multicollinearityD Iacobucci, MJ Schneider, DL Popovich, GA BakamitsosBehavior research methods 48 (4), 1308-1317, 20162562016

2-) Mean centering, multicollinearity, and moderators in multiple regression: The reconciliation reduxD Iacobucci, MJ Schneider, DL Popovich, GA BakamitsosBehavior research methods 49, 403-404, 20171652017

3-) Information accessibility as a moderator of judgments: The role of content versus retrieval easeAM Tybout, B Sternthal, P Malaviya, GA Bakamitsos, SB ParkJournal of Consumer Research 32 (1), 76-85, 20051562005

4-) Context effects in marketing practice: The case of moodGA Bakamitsos, GJ SiomkosJournal of Consumer Behaviour: An International Research Review 3 (4), 304-314, 2004792004

5-) A cue alone or a probe to think? The dual role of affect in product evaluationsGA BakamitsosJournal of Consumer Research 33 (3), 403-412, 2006752006

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